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Knowledge Base

What feeds your brand's knowledge base, how it grounds scans and content, and how to add sources and bookmarks.

Your knowledge base is everything Pendium has learned about your brand — your website, documents you add, and pages you bookmark. It's the source of truth that grounds your scans, your content, and your AI agent, so the more it knows, the more accurate and on-brand everything downstream becomes.

In the app it's under Business Info → Knowledge.

What's in it

Pendium ingests several kinds of sources into your knowledge base:

  • Your website — crawled automatically during onboarding to seed the base.
  • Uploaded documents — PDFs, docs, and pasted text you add yourself.
  • Google Docs — connected documents.
  • Bookmarks — pages you point Pendium at to research (see below).

Each source shows its processing status (pending → processing → completed) on the Knowledge page. Once processed, content is broken into chunks and indexed for semantic search — so retrieval matches on meaning, not just keywords.

Bookmarks

A bookmark is a URL (or a search term) you hand to Pendium to analyze and fold into your knowledge. Pendium scrapes the page, and — when you point it at a topic you care about — runs a competitive gap analysis against your own content. Bookmarks are great for capturing competitor pages, cited sources from a scan, or any reference you want your content grounded in. Add one from the Knowledge page; it's processed in the background and joins your knowledge base when ready.

How it's used

The knowledge base grounds the three things that matter most:

  • Content generationcontent workflows retrieve relevant knowledge when drafting outlines and posts, so content reflects real facts about your brand instead of generic filler.
  • Brand understanding — Pendium extracts your factsheet, brand voice, and company profile from your knowledge, which in turn shape your visibility scans.
  • Your AI agent — the agent (and any MCP client) can search your knowledge base directly with query_knowledge and list sources with list_knowledge_sources.

Adding and managing sources

From Business Info → Knowledge:

  • Add Knowledge — paste a URL, upload a file, add text, connect Google Docs, or add a bookmark.
  • View Knowledge — see every source, its type and status, and remove anything that's no longer relevant.

Adding and processing sources uses credits. A richer knowledge base produces better scans and content, so it's worth keeping current as your brand evolves.

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