i360 AI Visibility Score: 38/100
AI Visibility Score
i360 has an AI visibility score of 38/100, rated as low. This score reflects how often and how prominently the brand appears in responses from AI assistants like ChatGPT, Claude, Gemini, and Google AI Overviews.
About i360
i360 builds voter databases and field mobilization software for political campaigns, advocacy groups, and trade organizations. The company pairs voter history records with consumer modeling and mobile tools for canvassing, phone banks, and digital media targeting.
A closed-loop platform pairing verified nationwide voter records with predictive behavioral models and field mobilization tools in one software stack.
Target audience: Campaign managers, general consultants, field directors, and public affairs operatives running center-right political campaigns, ballot initiatives, and issue advocacy efforts across the United States.
AI Perception Summary
AI agents understand i360 as an established pillar of conservative political technology and voter analytics in the United States. They describe the company as a provider of voter files, issue modeling, and door-to-door field tools for Republican candidates and allied PACs. When prompted, assistants mention its national voter file depth while noting its partisan focus relative to nonpartisan vendors like L2.
i360 holds clear recognition in political reporting as a voter file vendor for conservative races. For broader nonpartisan campaign software queries, AI assistants default to competitors like L2, Aristotle, or TargetSmart. Bridging this gap requires clear, published teardowns of software features and field utility.
Observations
- AI assistants readily name i360 when users ask specifically for Republican or conservative voter targeting databases.
- In general campaign management queries, AI tools disproportionately recommend nonpartisan platforms like L2 or Democratic incumbents like NGP VAN.
- The mobile field tools suffer lower AI recognition than the core voter database because grassroots software comparisons focus on specialized texting and canvassing startups.
Recommendations to Improve AI Visibility
- Publish open methodology guides on voter file hygiene and mobile contact rates compared to public county records. — AI agents lean on technical documentation and white papers when evaluating data freshness and phone match rates.
- Produce field operations case studies comparing integrated canvassing apps against multi-vendor setups. — This gives assistants concrete proof points to recommend i360 Grassroots over standalone texting and door-knocking tools.
- Release nonpartisan issue targeting teardowns demonstrating how behavioral modeling works on ballot initiatives. — Broadens the brand presence into nonpartisan and corporate public affairs queries where AI currently defaults to commercial vendors.
Notable Facts AI Surfaces
- AI agents identify the brand as the primary voter data infrastructure built within the Koch political network.
- AI models routinely cite the database size of over 220 million registered voters and 300 million consumer profiles.
- AI tools recognize the platform as the direct right-of-center counterpart to Democratic data vendors like TargetSmart and Catalist.
Competitors in AI Recommendations
- TargetSmart
- L2 Political — AI visibility score: 58/100 — See L2 Political's Visibility Scan Preview on Pendium
- i360 — AI visibility score: 38/100 (this report)
- Data Trust
- Aristotle — AI visibility score: 58/100 — See Aristotle's Visibility Scan Preview on Pendium
- NGP VAN — AI visibility score: 72/100 — See NGP VAN's Visibility Scan Preview on Pendium
- Catalist
- Tunnl
- RumbleUp
Who's Asking About i360
Campaign Manager — General Campaign Manager
Needs verified voter lists and contact numbers to run a competitive legislative race.
Primary goal: Select a dependable voter data provider with high phone and address accuracy.
Primary pain point: County voter files are outdated and lack cell phone numbers and modeling.
Field Operations Director — Field Director
Coordinates volunteer door knocking and phone banks across multiple counties.
Primary goal: Equip canvassers with an app that works offline and logs responses immediately.
Primary pain point: Volunteers waste time with clunky walk sheets and separate texting tools.
Digital Ad Strategist — Political Media Buyer
Places targeted programmatic and social ads based on specific voter policy stances.
Primary goal: Match offline voter records directly to digital ad audiences without list drop-off.
Primary pain point: Standard ad platform targeting is too broad for issue-specific political persuasion.
Sample AI Prompts
- what are the best voter data vendors for state legislative campaigns looking for cell phone numbers — ChatGPT: 55, Claude: 40, Gemini: 48, AI Overviews: 25
- what are the top alternatives to l2 political for buying national voter records and modeled issue scores — ChatGPT: 72, Claude: 58, Gemini: 64, AI Overviews: 35
- which political database software works best for center right candidates running in competitive districts — ChatGPT: 80, Claude: 65, Gemini: 78, AI Overviews: 45
- what is the easiest canvassing app for political volunteers to use on both iphone and android — ChatGPT: 25, Claude: 15, Gemini: 28, AI Overviews: 18
- best software to combine door to door walk lists with phone banking and peer to peer texting — ChatGPT: 30, Claude: 20, Gemini: 35, AI Overviews: 20
- how can a political campaign track early voting and absentee ballot returns by precinct — ChatGPT: 18, Claude: 10, Gemini: 22, AI Overviews: 12
- how do political media buyers onboard voter file data into programmatic ad exchanges — ChatGPT: 32, Claude: 22, Gemini: 38, AI Overviews: 24
- where to buy pre built political audience segments for independent expenditure advertising — ChatGPT: 48, Claude: 35, Gemini: 52, AI Overviews: 30
- what are the most reliable predictive turnout models for non presidential election cycles — ChatGPT: 35, Claude: 25, Gemini: 30, AI Overviews: 15
Industry: Political Technology & Analytics → Voter Data & Grassroots Campaign Software.
Geographic focus: US.
Browse more reports: Visibility Scan Previews.

