Growth Teams

Find out where AI sends your potential customers

You’ve optimized every step of the funnel — acquisition, activation, retention. But there’s a new top-of-funnel you’re not measuring: what AI recommends. When someone asks ChatGPT for a solution in your category, do they even hear your name?

Free visibility scanResults in 2 minutesNo credit card
The platform

Everything you need to get recommended.

Visibility Monitoring

Track AI share of voice like you track market share

Detailed visibility scores across all AI platforms, broken down by ICP, use case, and competitive context. Export to your growth dashboard. Set baselines. Run experiments. This is data-driven growth applied to AI.

Content Engine

Ship AI-optimized content at growth speed

Pendium generates comparison pages, use case guides, and category content — all designed to increase your AI mention rate. Ship weekly, measure impact, iterate. No content team bottleneck required.

Site Health

Remove AI crawlability blockers

Your product-led growth funnel depends on AI being able to understand your product. Our audit identifies technical blockers — the things preventing AI from learning about and recommending your product.

Citation Tracking

Find highest-leverage citation opportunities

See which sources AI trusts most in your category. These aren’t just backlink opportunities — they’re the publications and directories that directly influence AI recommendations. Highest ROI placements you can get.

How Pendium works

All the growth,
none of the guessing

Growth teams live and die by data. But nobody’s measuring AI visibility — the fastest-growing acquisition channel. Pendium gives you the instrumentation to measure, optimize, and grow your presence across every major AI platform.

1

We learn your product

Enter your website URL. Pendium analyzes your product, positioning, and competitive landscape. We understand what growth levers you’re pulling — and which AI perception gaps are costing you customers.

2

We simulate your ICPs

We create personas matching your ideal customer profiles and run their real queries across ChatGPT, Claude, Gemini, and Google AI Overviews. These are the exact questions people ask before they ever hit your landing page.

3

You see where you stand

Get visibility scores across every AI platform, ICP, and use case. See your mention rate, sentiment, competitive share of voice. This is the pre-funnel data your growth model has been missing.

4

We find the growth levers

Pendium identifies the highest-impact opportunities: topics where you’re invisible, queries where competitors dominate, use cases AI doesn’t associate with your product. These are your next growth experiments.

5

We create high-leverage content

Comparison pages, use case guides, and category content — all structured so AI agents understand your product and recommend it. This content compounds: every piece makes AI slightly more likely to mention you everywhere.

6

We measure and iterate

Pendium continuously monitors visibility and tracks the impact of every piece of content. Run AI visibility as a growth experiment: measure baseline, ship content, measure improvement. Real growth science.

The missing metric

You measure everything
except the fastest-growing channel

Your dashboard tracks CAC, LTV, activation rate, and conversion at every step. But what about the moment before someone enters your funnel? When they ask ChatGPT “what’s the best tool for [your category]?” — are you in the answer?

73% of users trust AI recommendations over traditional search results. That means AI is increasingly deciding which companies even get a chance to convert users. Your funnel starts before your funnel starts.

Pendium gives growth teams the data to measure AI as an acquisition channel. See your share of AI recommendations, track it over time, and run experiments to improve it. This is the growth lever your competitors haven’t found yet.

Pre-funnel analytics

Measure the channel before your funnel

Track your share of AI recommendations across ChatGPT, Claude, Gemini, and AI Overviews. See mention rates, sentiment scores, and competitive share of voice — broken down by ICP and use case. This is the acquisition metric nobody else is measuring.

ICP intelligence

See how AI responds to each customer profile

Different ICPs ask different questions. A technical evaluator gets different AI answers than a budget-conscious buyer. We simulate your actual ICPs and show you how AI serves each one — so you can prioritize the segments with the biggest growth opportunity.

Growth experiments

Run AI visibility as a growth channel

Pendium creates targeted content and measures the impact on AI visibility. Treat it like any other growth experiment: set a hypothesis, ship content, measure results. The difference is this channel compounds — every improvement makes the next one easier.

Continuous intelligence

Instrument AI as a growth channel

Every day, your ICPs ask AI about problems your product solves. Pendium monitors these conversations and gives you the data to optimize your presence — like having analytics for a channel nobody else is even tracking.

7
Platforms instrumented

ChatGPT, Claude, Gemini, Grok, Perplexity, DeepSeek, and Google AI Overviews — full coverage of AI-driven discovery

50+
ICP queries tracked

The exact questions your ideal customers ask before they ever visit your site

10
ICPs simulated

Technical evaluators, decision-makers, budget owners — your actual target segments

FAQ

Questions, answered.

How do we measure ROI on AI visibility?
Same way you measure any growth channel: track the metric over time and correlate with downstream outcomes. Pendium gives you visibility scores, mention rates, and competitive share of voice. Track these alongside your signups, demo requests, or whatever top-of-funnel metric matters. Most teams see clear correlation within 60 days.
Can we run this as a growth experiment?
Absolutely — that’s the ideal approach. Measure your baseline AI visibility, ship targeted content for 30-60 days, remeasure. Pendium gives you the before/after data with the same rigor you’d apply to any experiment. Some teams run A/B tests on content types to see what moves AI visibility fastest.
How does this integrate with our growth stack?
Pendium is additive. Use it alongside your analytics, experimentation, and content tools. We handle the AI visibility layer — monitoring, content, and optimization — while your existing stack handles everything else. API access is available for teams that want to pipe data into their own dashboards.
Is AI visibility actually a meaningful channel?
73% of users trust AI recommendations over search results. ChatGPT alone has hundreds of millions of users. When someone asks AI to recommend a solution in your category and you’re not in the answer, that’s zero-cost acquisition you’re leaving on the table. It’s the highest-leverage channel nobody’s optimizing yet.
How fast can we see improvement?
First visibility report in minutes. Measurable improvement typically within 60 days — faster in less competitive categories. The key insight for growth teams: AI visibility compounds. Early content creates a foundation that makes future content more effective. The best time to start was yesterday.
Does this cannibalize our existing SEO efforts?
The opposite. AI-optimized content also performs well for traditional SEO. And improving your AI visibility can actually boost your overall brand authority, which helps SEO. Think of it as a channel multiplier, not a channel replacement.

Start measuring your AI growth channel

Enter your website to see your current AI visibility baseline. Free, instant, and the missing metric your growth dashboard needs.