AI Visibility for Startups | Pendium | Pendium.ai

Everything you need to get recommended

Track how AI sees your startup vs. incumbents

Get detailed visibility scores across all major AI platforms. See how you compare to competitors with 100x your budget. Spoiler: AI doesn’t care about your ARR — it cares about your content. That’s why this works.

Visibility by persona

How Pendium works

All the visibility,
none of the Series A budget

The companies you’re competing with have massive marketing teams and years of content. But AI doesn’t care about headcount — it cares about who has the best, most structured information. Pendium gives you the AI visibility playbook that lets a 5-person startup show up next to a 5,000-person incumbent.

Pendium builds your profile

The unfair advantage

Your next customer asked AI to solve their problem.
Did AI even know you exist?

Here’s the thing about early adopters: they’re the exact people who use AI the most. They ask ChatGPT to compare tools. They ask Claude to evaluate solutions. They ask Perplexity to research vendors. If your startup isn’t in those answers, you’re invisible to your best potential customers.

73% of users trust AI recommendations over traditional search results. For startups, this is both a threat and a massive opportunity. The threat: incumbents dominate AI answers by default because they have years of content. The opportunity: AI doesn’t rank by company size — it recommends whoever has the most useful, well-structured information.

That means a seed-stage startup with the right content strategy can show up next to Salesforce, HubSpot, or whatever Goliath owns your category. Pendium is the slingshot. We show you exactly what AI says about your space and create the content that gets you recommended — so you start generating inbound from the most AI-native customers on the planet.

Pendium Visibility Explorer
Real-time monitoring

See how AI portrays your category — and your place in it

Track how ChatGPT, Claude, Gemini, and AI Overviews talk about your problem space, your solution category, and your competitors. For many startups, the most valuable insight is discovering that AI doesn’t even know your category exists yet — which means you can define it.

Topics tracked
Persona intelligence

Reach early adopters where they actually research

Your early adopters aren’t scrolling Facebook ads. They’re asking AI to evaluate tools, compare approaches, and shortlist solutions. We simulate these exact personas — the technical evaluator, the startup CTO, the ops lead — and show you what AI tells them. This is your TAM inside AI.

Persona cards
Content engine

Content that makes you look 10x your size

Pendium creates comparison pages, use case guides, and category-defining content — all structured to help AI understand your startup and recommend it. When someone asks ChatGPT “what are the best tools for [your category]?”, this is how you show up next to the billion-dollar incumbents.

Content dashboard

Continuous intelligence

Monitor how AI talks about your category in real time

Every day, your ideal customers ask AI about the problem you solve. They ask for tool recommendations, approach comparisons, and vendor evaluations. Pendium monitors all of these conversations so you know exactly how AI portrays your startup — and your competitors.

Visibility Explorer
Example Account — Seed-Stage Startup
Punching above weight class since day one
7
Platforms monitored
ChatGPT, Claude, Gemini, Grok, Perplexity, DeepSeek, and Google AI Overviews — the platforms your early adopters actually use to evaluate tools
50+
Real buyer queries
We run the same questions your ideal customers ask — from “best tool for [problem]” to “[incumbent] alternatives”
10
Personas simulated
Technical evaluators, startup CTOs, ops leads, product managers — the early adopters who live in AI

Frequently asked questions

Don't see your question? Book a demo and we'll walk you through it.

Start showing up where your customers are looking

Enter your startup’s website to see what ChatGPT, Claude, and Gemini say about you — or more likely, don’t say about you. Free, instant, and the first step to punching way above your weight.

Free visibility scanResults in 2 minutesNo credit card required