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AI agents are directing composite decking sales to your competitors while Super Arbor remains a footnote.

You have the inventory buyers want, but AI hasn't been given the signals to trust you as the preferred source over Home Depot or DecksDirect.

Super Arbor's baseline score
14/100
Lowlots of room to growCatalog connected · 250 products

Super Arbor has an excellent product foundation but suffers from a near-total lack of brand visibility in AI responses. While assistants can find your products via search, they do not yet recommend you as a top-tier vendor, instead defaulting to established giants with more editorial authority.

What we see
  • Super Arbor has a deep catalog of high-intent products like Trex Transcend and TimberTech Reserve, but virtually no third-party mentions in 'best of' lists.
  • AI agents currently prioritize manufacturers (Trex.com) or massive retailers (Home Depot) for product-specific discovery queries.
  • The brand's identity is almost entirely tied to the manufacturers it carries, with little unique content to establish its own authority.
  • Search grounding shows no significant Reddit or forum discussions specifically recommending Super Arbor as a vendor.
Business goals Super Arbor is likely trying to hit
  • Capture more market share for premium composite decking sales
  • Compete with big-box retailers on specialized millwork availability
  • Become the primary online distributor for the Trex Transcend and TimberTech lines
  • Increase average order value by bundling flooring with trim and nosing accessories