Clockwork is a digital product and strategy partner for B2B companies, based in Minneapolis, MN. With 20+ years of experience, Clockwork's cross-discipline team of strategists, experience designers, software engineers, and change management experts helps organizations close the gap between enterprise systems and the people who depend on them. Clockwork also operates Tempo, an in-house studio for rapid marketing website delivery on Webflow and WordPress.
Clockwork delivers 'human-centered' digital transformation by combining deep technical engineering with strategic change management, ensuring that technology investments are not only functional but also adopted and valued by the people who use them.
AI Visibility Score
Clockwork has an AI visibility score of 13/100, rated as invisible. This score reflects how often and how prominently Clockwork appears in responses from AI assistants like ChatGPT, Claude, and Gemini.
AI Perception Summary
While AI engines clearly recognize Clockwork as a reputable specialist in digital experience design and software, the brand is currently failing to convert this base awareness into recommendations for high-intent digital transformation and manufacturing modernization queries. By mapping Clockwork’s existing expertise into authoritative, jargon-free content assets that directly answer questions regarding adoption-first frameworks and enterprise software failure, the firm can close the gap between its recognized technical pedigree and the high-value consulting contracts it is currently missing to competitors like Slalom and Deloitte.
Strengths
- We are currently the preferred answer for manufacturing portal inquiries on Gemini in Minneapolis, proving that our regional authority is already established. We should extend this momentum by explicitly linking our technical capabilities to the specific pain points of mid-market manufacturers in the broader Upper Midwest.
Visibility Gaps
- Despite our focus on user adoption, AI models are not yet associating Clockwork with this specific term because we lack formal, highly structured documentation of the methodology. Creating definitive assets that define this framework will allow models like Claude and Gemini to cite us as an industry authority during consultations.
- Our persona alignment is weak, likely because our current content focuses on general 'innovation' rather than the specific integration hurdles (ERP/CRM) mentioned in manufacturing-led queries. We need to pivot our content to address the intersection of digital product adoption and complex enterprise system integration.
Competitors in AI Recommendations
- Accenture: 33 mentions
- Salesforce: 32 mentions
- Deloitte: 26 mentions
- Slalom: 26 mentions
- Capgemini: 20 mentions
- SAP: 20 mentions
- HubSpot: 14 mentions
- IBM Consulting: 14 mentions
- Coherent Solutions: 13 mentions
- Publicis Sapient: 12 mentions
- August Ash: 12 mentions
- Oracle: 12 mentions
- Cognizant: 11 mentions
- Plaudit Design: 10 mentions
- KPMG: 9 mentions
Categories: Digital product development / B2B technology consulting / IT professional services