What does "AI visibility" mean for my business?

When someone asks ChatGPT, Claude, or Gemini "what is the best..." or "where can I find...", AI gives specific recommendations. AI visibility is a measure of how often — and how positively — these AI platforms mention your business. It's the new version of being on the first page of Google, except now there are no pages — just one answer.

Which AI platforms do you monitor?

Pendium monitors ChatGPT, Claude, Gemini, Grok, Perplexity, DeepSeek, and Google AI Overviews — seven major AI platforms that consumers use to research local services. We run real queries that your customers actually ask and analyze the responses for mentions of your business, competitors, and industry topics.

How does Pendium improve my visibility?

Three ways. First, we identify the exact queries and topics where you're invisible. Second, we generate AI-optimized content — articles, guides, social posts — designed to help AI agents understand your business and recommend your services to the right people. Third, we continuously monitor to track improvement and find new opportunities. Most clients see measurable improvement within 60 days.

How long until I see results?

You'll get your first visibility report within minutes of signing up. Actual visibility improvement varies, but our clients typically see a 47% average improvement within 60 days. Some see results faster — it depends on your current online presence and how competitive your local market is.

Do I need to be technical to use this?

Not at all. Enter your website URL and Pendium handles everything: scanning AI platforms, analyzing your visibility, generating content, and tracking improvement. The dashboard is designed for business owners, not engineers. If you can check your email, you can use Pendium.

What makes this different from SEO?

Traditional SEO optimizes for Google's search rankings — blue links on a results page. AI visibility is different: AI doesn't show links, it gives direct answers. Even if you rank #1 on Google, ChatGPT might recommend a competitor. Pendium optimizes for the new paradigm — making sure AI platforms know about, trust, and recommend your business.

Pricing

Get a demo

Spintly

Visibility0

Vibe100

Businesses/Security Technology/Spintly

AI Visibility & Sentiment

Spintly

Spintly provides a cloud-based access control platform that enables businesses to implement mobile-first, touchless entry solutions. Their white-label technology allows partners to brand and deploy access control systems using smartphones, Apple Wallet, and BLE mesh technology, serving enterprises, co-working spaces, and multifamily residential properties.

Active Monitoring

spintly.com

Security Technology

AI Visibility Score

0/100

Invisible

Sentiment Score

100/100

Score by Priority

How often this business is recommended to users across different types of conversations — from direct product queries to broader open-ended conversations where AI could recommend this company's products and services

core

adjacent

AI Perception

Key Takeaways

How AI platforms collectively perceive and describe Spintly today.

Spintly is currently a ghost in the conversational AI landscape, failing to appear in a single recommendation across ChatGPT, Claude, and Gemini for core industry queries. While the brand maintains a specialized foothold in AI Overviews for niche technical topics like BLE mesh networking, it is being systematically bypassed by competitors like Kisi and Openpath who dominate the broader cloud-based access control narrative.

Working in your favor

High-authority positioning within Google's AI Overviews for specialized technical queries regarding BLE mesh networking and smart building infrastructure.

Perfect performance in direct 'vibe check' queries, indicating that LLMs possess foundational knowledge of the company even if they do not currently prioritize it in active recommendations.

Strongest persona alignment with Enterprise Legacy System Migrators, where visibility is significantly higher than in general market queries.

Gaps to close

Total absence across ChatGPT, Claude, and Gemini for all high-intent category queries, representing a critical disconnect between brand awareness and product recommendation.

Zero visibility for the 'White-Label Platform Architect' persona, missing a massive opportunity to reach developers seeking mobile access SDKs and API-first security solutions.

Complete failure to appear in queries regarding touchless entry, QR code implementation, and multi-family residential security.

Opportunities

Bridge the gap between technical BLE mesh expertise and commercial use cases like co-working space management to capture broader search intent.

Leverage the existing technical knowledge LLMs have of the brand to pivot toward 'Mobile Access SDK' leadership, where competitors currently dominate.

Exploit the lack of current visibility in the White-Label sector to differentiate Spintly as the primary technical partner for custom security app development.

Highest-Impact Actions

Execute a technical content and PR campaign specifically targeting 'Mobile Access SDKs' and 'Custom Security App Development' keywords.

Spintly has 0% visibility in these high-value areas despite having the technical foundation to lead the conversation for the White-Label Architect persona.

Optimize technical documentation and whitepapers to explicitly link BLE mesh capabilities to commercial outcomes like 'keyless entry' and 'office security'.

AI Overviews already recognize Spintly's technical specs; better semantic linking will help these rankings bleed into commercial recommendations.

Increase brand presence in third-party 'Best Cloud Access Control' lists and industry comparison reviews.

The 0% mention rate in conversational AI models suggests a lack of the third-party validation and 'social proof' data points that ChatGPT and Claude use to build recommendation lists.

Value Proposition

A ready-to-deploy white-label access control platform that accelerates time-to-market while reducing development costs, featuring mobile credentials, BLE mesh technology, and seamless API integration

Overview

Mission

Amplify the Simplicity - making access control seamless and accessible through innovative mobile-first technology

Products & Services

Cloud-based credential management platformKREO and ZEON QR access readersWhite-label software solutionsMobile access SDKs for Android/iOSBLE mesh networking technology

Current State

Visibility Landscape

A high-level view of how Spintly performs across AI platforms, broken down by strategic priority level — from core brand queries to growth opportunities.

	ChatGPT	Claude	Gemini	AI Overviews
Reputation1q Brand recognition & direct queries	97	97	97	97
“What do you know about Spintly? What do they do and what's their reputation?”	#1	#1	#1	#1
Core4q Product/service category queries	0	0	0	0
“best ways to set up keyless entry for a large co-working space without rewiring everything, what hardware should I use?”	—	No	No	No
“pros and cons of using QR code readers for office security and which models are best”	No	No	No	No
“most reliable cloud-based access control systems for multi-family residential right now”	No	No	No	No
“recommend a cloud-based credential management platform for a multi-tenant office building”	—	No	No	No
Growth Areas2q Adjacent, aspirational & visionary	0	0	0	62
“recommend some mobile access SDKs for iOS and Android to add door unlocking to my building's custom app”	No	No	No	No
“how does BLE mesh networking work for building security and what brands sell these systems?”	—	No	No	#1

“What do you know about Spintly? What do they do and what's their reputation?”

“best ways to set up keyless entry for a large co-working space without rewiring everything, what hardware should I use?”

—

“pros and cons of using QR code readers for office security and which models are best”

“most reliable cloud-based access control systems for multi-family residential right now”

“recommend a cloud-based credential management platform for a multi-tenant office building”

—

“recommend some mobile access SDKs for iOS and Android to add door unlocking to my building's custom app”

“how does BLE mesh networking work for building security and what brands sell these systems?”

—

Competitive Landscape

Kisi

32 mentions

Openpath

25 mentions

Brivo

22 mentions

Salto KS

18 mentions

HID Global

15 mentions

ASSA ABLOY

14 mentions

Salto

13 mentions

ButterflyMX

11 mentions

HID

10 mentions

Aperio

8 mentions

Spintly

2 mentions

Analysis

Insights & Recommended Actions

What's working, what's not, and specific steps to improve Spintly's AI visibility.

Key Findings

Strength

High-authority positioning within Google's AI Overviews for specialized technical queries regarding BLE mesh networking and smart building infrastructure.

Strength

Perfect performance in direct 'vibe check' queries, indicating that LLMs possess foundational knowledge of the company even if they do not currently prioritize it in active recommendations.

Strength

Strongest persona alignment with Enterprise Legacy System Migrators, where visibility is significantly higher than in general market queries.

Recommended Actions

Execute a technical content and PR campaign specifically targeting 'Mobile Access SDKs' and 'Custom Security App Development' keywords.

Spintly has 0% visibility in these high-value areas despite having the technical foundation to lead the conversation for the White-Label Architect persona.

Optimize technical documentation and whitepapers to explicitly link BLE mesh capabilities to commercial outcomes like 'keyless entry' and 'office security'.

AI Overviews already recognize Spintly's technical specs; better semantic linking will help these rankings bleed into commercial recommendations.

Increase brand presence in third-party 'Best Cloud Access Control' lists and industry comparison reviews.

The 0% mention rate in conversational AI models suggests a lack of the third-party validation and 'social proof' data points that ChatGPT and Claude use to build recommendation lists.

Content Engineering

Content Ideas

Content designed to help AI agents learn about your category and recommend your brand.

Programmatic Testing

Sample Conversations

We programmatically analyze questions that real customers are asking to AI agents and chatbots, extract brand mentions and sentiment, analyze every response, and synthesize the data into an action plan to increase AI visibility.

ChatGPT

Claude

Gemini

AI Overviews

Smart Building Infrastructure Design(3 queries)

“best ways to set up keyless entry for a large co-working space without rewiring everything, what hardware should I use?”

0/3 platforms mentioned

Core

Claude

1.August Smart Lock Pro

2.Yale Assure SL

3.Salto XS7

4.HID Mobile Access

5.Openpath

+3 more

Gemini

1.August Wi-Fi Smart Lock

2.Schlage Encode Smart WiFi Deadbolt

3.Schlage Home

4.Yale Assure Lock Series

5.Yale

+13 more

AI Overviews

1.ButterflyMX

2.Aperio

3.Coworks

4.Kisi

5.ECHO Lock

“how does BLE mesh networking work for building security and what brands sell these systems?”

0/3 platforms mentioned

Adjacent

The White-Label Platform Architect · CTO or Lead Product Architect

Claude

1.Philips Hue

2.Signify

3.Philips Wiz

4.NXP

5.Qualcomm

+7 more

Gemini

1.Openpath

2.Motorola Solutions

3.HID Global

4.HID Origo

5.Paxton Access

+1 more

AI Overviews

1.Bluetooth

2.MeshTek Labs

3.BleedIO Tech

4.MOKO Smart

5.Ring

+4 more

“recommend a cloud-based credential management platform for a multi-tenant office building”

0/3 platforms mentioned

Core

The White-Label Platform Architect · CTO or Lead Product Architect

Claude

1.Salto

2.Latch

3.Nuki Smart Lock

4.OpenPath

5.HID

Gemini

1.Kisi

2.Entra ID

3.Azure AD

4.IoT Hub

5.Azure Digital Twins

+2 more

AI Overviews

1.Brivo

2.Openpath

3.Avigilon Alta

4.Kisi

5.ButterflyMX

+3 more

Source Intelligence

Citations

The sources AI platforms cite when recommending this brand. Pendium reverse-engineers what's already proven to be catnip to AI agents, then engineers content that fills gaps and helps agents do their job — which means more citations for you.

gatewaylockandkey.com

Spintly

Key Takeaways

Visibility Landscape

Insights & Recommended Actions

Content Ideas

Sample Conversations

Citations

Brand Voice & Style

Investors

Engineer content that makes AI agents recommend you

Explore Security Technology

Start gettingrecommended by AI.

Frequently asked questions

Spintly

Key Takeaways

Visibility Landscape

Insights & Recommended Actions

Content Ideas

Sample Conversations

Citations

Brand Voice & Style

Investors

Engineer content that makes AI agents recommend you

Explore Security Technology

Start gettingrecommended by AI.

Frequently asked questions

Start getting
recommended by AI.

Start getting
recommended by AI.