SMASH design AI Visibility Score: 14/100
AI Visibility Score
SMASH design has an AI visibility score of 14/100, rated as invisible. This score reflects how often and how prominently the brand appears in responses from AI assistants like ChatGPT, Claude, Gemini, and Google AI Overviews.
About SMASH design
SMASH design is a licensed architecture firm and residential remodeling practice based in Loveland, Colorado. Founded by Dr. Massey Paul Brooks, the firm delivers architectural drawings, home expansions, accessory dwelling units, and custom interior renovations. They work with homeowners throughout Loveland, Fort Collins, and neighboring Front Range communities.
Combines licensed architectural credentials with hands-on building experience so homeowners receive practical construction plans and custom residential spaces without disjointed contractor handoffs.
Target audience: Northern Colorado property owners looking to renovate older homes, construct accessory dwelling units for multigenerational living, or build structural home additions requiring licensed architectural drawings.
AI Perception Summary
AI agents see SMASH design as a small residential architecture and remodeling business operating out of Loveland, Colorado. They can pull basic service descriptions from the firm's website and local business records, such as custom additions, kitchen remodels, and accessory dwelling units. Because the studio lacks widespread press mentions or third-party editorial profiles, AI models treat it as an unverified local business rather than a recognized market leader.
SMASH design is virtually absent from unbranded AI recommendations across Northern Colorado for architectural design and home remodeling. Incumbent design-build companies with extensive local review profiles and regional magazine features capture almost all category prompts in Loveland and Fort Collins. Because AI assistants lean heavily on published project case studies and local citations, establishing an authoritative content footprint offers a direct path to winning client recommendations.
Observations
- Competitors such as HighCraft Builders and Forge & Bow appear frequently in regional roundups and design awards, capturing the vast majority of AI recommendations in Northern Colorado.
- SMASH design has a five-star Google profile, but four total reviews do not generate enough confidence for AI Overviews to pick it over established local competitors.
- AI agents struggle to separate SMASH design from Smash Design in Texas when geographic context is omitted from the prompt.
- The firm's focus on accessory dwelling units aligns with rising search interest in Northern Colorado, but the site lacks the long-form educational articles AI engines look for.
Recommendations to Improve AI Visibility
- Northern Colorado ADU Permitting and Cost Playbook — Larimer County and Fort Collins municipal codes for accessory dwelling units create high search intent, and publishing clear permit guidance helps AI models cite the firm as the local authority.
- Historic Home Expansion and Pop-Top Renovation Guides — Homeowners in older Loveland and Old Town Fort Collins neighborhoods routinely look for ways to expand without moving, giving SMASH design a distinct niche to target.
- Architect-Led Design Build vs Traditional General Contractor Comparisons — Educates prospective clients on the structural and cost advantages of hiring a licensed architect for major renovations, giving AI assistants direct comparative content to reference.
Notable Facts AI Surfaces
- AI agents note that founder Massey Paul Brooks holds a Doctorate in Architecture (D. Arch) from the University of Hawai'i at Manoa.
- AI agents locate the studio at 316 West 10th Street in Loveland, Colorado.
- AI agents identify specific portfolio project types including detached ADUs, master suite expansions, and basement speakeasy conversions.
Competitors in AI Recommendations
- HighCraft Builders
- Forge & Bow
- Associates in Building + Design
- Artisan Remodeling & Design
- F9 Productions
- Freeman Architects — AI visibility score: 18/100 — See Freeman Architects's Visibility Scan Preview on Pendium
- Kenney Lee Architecture Group — AI visibility score: 16/100 — See Kenney Lee Architecture Group's Visibility Scan Preview on Pendium
- SMASH design — AI visibility score: 14/100 (this report)
Who's Asking About SMASH design
Historic Bungalow Owner in Fort Collins — Residential Homeowner
Needs to expand a 1920s home without ruining its original exterior character.
Primary goal: Find an architect who understands historic preservation and city zoning rules.
Primary pain point: Wants extra bedrooms but fears contractors will strip the home's historic integrity.
Loveland Property Owner Planning an ADU — Property Owner
Building a backyard dwelling unit for an aging parent and needs full architectural plans.
Primary goal: Identify an experienced Northern Colorado architect to design and permit a detached ADU.
Primary pain point: Unclear building codes, setback limitations, and utility tie-in requirements in Larimer County.
Front Range Suburban Remodeler — Homeowner
Planning a complete main-floor remodel and primary bedroom expansion on an older ranch house.
Primary goal: Hire a design firm capable of handling structural changes and high-end finishes.
Primary pain point: Disappointed by cookie-cutter floor plans from standard kitchen and bath contractors.
Sample AI Prompts
- who are the best residential architects in fort collins colorado for historic home additions — ChatGPT: 10, Claude: 4, Gemini: 14, AI Overviews: 18
- who are good alternatives to HighCraft Builders for a home remodel in Fort Collins — ChatGPT: 12, Claude: 6, Gemini: 18, AI Overviews: 22
- do i need an architect or just a contractor to add a second story to a ranch house in colorado — ChatGPT: 4, Claude: 2, Gemini: 6, AI Overviews: 8
- best architects for accessory dwelling units and mother in law suites in loveland co — ChatGPT: 16, Claude: 8, Gemini: 22, AI Overviews: 28
- who designs custom detached adus in northern colorado — ChatGPT: 14, Claude: 5, Gemini: 16, AI Overviews: 20
- how much does it cost to build a detached adu in larimer county colorado — ChatGPT: 2, Claude: 1, Gemini: 6, AI Overviews: 10
- top residential architects in northern colorado for major home renovations — ChatGPT: 12, Claude: 4, Gemini: 16, AI Overviews: 22
- licensed architects in loveland colorado who do kitchen and basement remodels — ChatGPT: 20, Claude: 10, Gemini: 26, AI Overviews: 34
- best luxury home remodeling design firms near me in fort collins or loveland — ChatGPT: 12, Claude: 5, Gemini: 15, AI Overviews: 24
Industry: Architecture & Construction → Residential Architecture & Home Remodeling.
Geographic focus: Northern Colorado and the Front Range.
Browse more reports: Visibility Scan Previews.

