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The Good Bean is the benchmark for chickpea snacks, but the wider snack conversation is still wide open.

Here is the read on where you are currently leading the market and where competitors are starting to close the visibility gap.

The Good Bean's baseline score
62/100
GoodCatalog connected · 13 products

The Good Bean enjoys strong category authority in roasted chickpeas but has room to grow in the broader 'healthy meal' and 'tortilla chip' segments. Visibility is healthy on retail-driven platforms but needs more conversational depth for meal-planning queries.

What we see
  • The Good Bean has a dominant visibility for 'roasted chickpea' queries across all major platforms.
  • Beanitos visibility is high for gluten-free chip searches but lags behind Siete and Hippeas in general 'healthy chip' discovery.
  • The Heat-and-Eat pouches have a significantly lower visibility score, appearing rarely in 'quick plant-based meal' recommendations.
  • Amazon and Target availability drive a high Gemini score due to the platform's reliance on retail-heavy indexing.
Business goals The Good Bean is likely trying to hit
  • Increase subscription-based recurring revenue for snack bundles
  • Differentiate the Beanitos line from generic corn-based tortilla chips
  • Promote the heat-and-eat pouches as a viable healthy meal solution
  • Capture market share from puff-based snacks like Hippeas