Underdog Fantasy · underdogfantasy.com · Scanned Mar 10, 2026
We asked ChatGPT, Claude, Gemini, and AI Overviews 5 questions a buyer would ask, with no context and as up to 3 buyer personas. Underdog Fantasy was named in 36 of 52 answers. Asked about the brand directly, 3 of 3 answers described it.
AI names Underdog Fantasy ahead of: DraftKings, Sleeper, FanDuel
AI visibility score
Excellent
Underdog Fantasy competitors in AI answers
Answers that named each brand
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Questions where AI recommends someone else
A sample of the questions buyers ask, and whether ChatGPT, Claude, Gemini, and AI Overviews named Underdog Fantasy in each answer.
Share of buying answers
85% on ChatGPT73% on Claude47% on Gemini78% on AI Overviews36/52And 2 more questions in the full report.
Perplexity was not part of this scan.
What AI says
Where AI gets its information
Counts are pages cited from each site.
Underdog Fantasy's own site
Other sites
Wikis
Full report
Underperformance in 'aspirational' queries that explore broad alternatives to traditional sports betting
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About Underdog Fantasy
Underdog Fantasy is a leading daily fantasy sports platform that offers a variety of engaging game formats including pick'em, drafts, and season-long contests. The platform provides a user-friendly experience for sports fans to compete for cash prizes across major professional sports leagues.