Look up a public brand score
Look up any brand's public AI visibility score from the Pendium Brand Index — no API key required.
Look up any brand's public AI visibility score from the Pendium Brand Index. This is the only visibility tool that works without an API key — search by URL, brand name, or slug.
When to use
- Reach for this when you want an already-computed public score for any brand — yours or a competitor's — without running a scan or holding an API key.
- Need to generate a fresh report instead? Run a full scan for an agent you own, or a shareable brand preview for any URL.
Typical sequence
lookup_brand_score— resolve a brand byslug,url, ornameand read its public score. Preferslugfor the fastest, most precise lookup; fall back to a returnedslugif a name search reports multiple matches.
Tools
lookup_brand_score
Look up a brand's public AI visibility score from the Pendium Brand Index. Provide at least one of url, name, or slug.
Authentication: Public (no API key required).
| Parameter | Type | Required | Description |
|---|---|---|---|
url | string | At least one of url/name/slug | Website URL to look up (e.g., https://example.com). |
name | string | At least one of url/name/slug | Brand name to search for (e.g., "Pendium"). |
slug | string | At least one of url/name/slug | Brand Index slug (e.g., "pendium"). Most precise lookup. |
include_query_rankings | boolean | No (default false) | Include the full per-query, per-platform competitor rankings. Default false keeps per-query scores, platform-level position/snippet/sentiment, and the target brand's ranking entry, but strips the competitor list per query (the aggregated competitors list is always returned). Set true for the full breakdown — it is much larger. |
Resolution order:
slug: direct lookup by Brand Index slug. Fastest and most precise.url: extracts the domain and matches against known brand websites.name: fuzzy search by brand name. Returns an error if multiple brands match — useslugto disambiguate.
Responses: on a match, returns brand (slug, name, website), overallScore, visibilityLevel, scanDate, personas, queries, competitors, brandMentionCount, summary, insights (strengths/gaps/opportunities), platformScores, topics, scanStats, reportUrl, and brandIndexUrl. When no brand is found, returns error with code: "BRAND_NOT_FOUND". When a name search matches several brands, returns code: "MULTIPLE_MATCHES" with a matches array — use a slug from it to make a precise lookup.
Claim URLs: when looking up a brand with an API key, the response may include a one-time-use claimUrl that lets the brand owner claim and manage their Brand Index listing. Claim URLs are only included in authenticated responses.