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delete_visibility_persona

Permanently delete a buyer persona.

Permanently delete a buyer persona. This is irreversible — the persona will not be used in future scans. To keep it for reference, use update_visibility_persona with isActive: false instead.

Deprecated alias: delete_persona is still accepted but delete_visibility_persona is the canonical name.

Authentication: Required

Parameters

ParameterTypeRequiredDescription
syntheticIdintegerYesThe agent ID the persona belongs to.
personaIdstringYesThe persona ID to delete.

Behavior

Synchronous — the persona is removed the moment the call returns and won't appear in future scans. Historical scan data that referenced the persona by name is preserved. The delete is scoped to syntheticId, so a personaId from another agent (or one that doesn't exist) returns a not-found result rather than deleting anything. Anyone with access to the agent — including shared team members — can delete a persona, the same as creating or editing one.

Returns

deletedPersona with the removed persona's id and name.

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