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FLO Living is the canonical answer for Cycle Syncing®, but the supplement market is getting crowded.

You have a massive lead in brand authority. Here's how AI agents currently rank you against the new wave of hormone health competitors.

FLO Living's baseline score
76/100
GoodCatalog connected · 13 products

FLO Living enjoys high visibility as a category creator. While it owns the conceptual space of hormonal biohacking, there is a distinct opportunity to increase mentions for its specific supplement products when users search for symptoms rather than the Cycle Syncing® method.

What we see
  • FLO Living dominates the 'Cycle Syncing' keyword across all AI platforms due to its pioneer status.
  • Competitors like Elix and Perelel are more frequently mentioned in generic 'best hormone supplement' queries where 'Cycle Syncing' isn't explicitly used.
  • AI Overviews heavily feature the brand's Shopify product pages for specific symptom searches like 'PCOS support supplements'.
  • The brand's strong YouTube presence helps Gemini and AI Overviews surface video content as a helpful resource.
  • Claude is more cautious, mentioning the brand as one of several 'holistic options' rather than the sole leader.
Business goals FLO Living is likely trying to hit
  • Scale membership for the Cycle Syncing® app and community
  • Drive recurring revenue through supplement subscription bundles
  • Maintain authority as the primary source for Cycle Syncing® education
  • Expand market share in the perimenopause and fertility segments