What does "AI visibility" mean for my business?

When someone asks ChatGPT, Claude, or Gemini "what is the best..." or "where can I find...", AI gives specific recommendations. AI visibility is a measure of how often — and how positively — these AI platforms mention your business. It's the new version of being on the first page of Google, except now there are no pages — just one answer.

Which AI platforms do you monitor?

Pendium monitors ChatGPT, Claude, Gemini, Grok, Perplexity, DeepSeek, and Google AI Overviews — seven major AI platforms that consumers use to research local services. We run real queries that your customers actually ask and analyze the responses for mentions of your business, competitors, and industry topics.

How does Pendium improve my visibility?

Three ways. First, we identify the exact queries and topics where you're invisible. Second, we generate AI-optimized content — articles, guides, social posts — designed to help AI agents understand your business and recommend your services to the right people. Third, we continuously monitor to track improvement and find new opportunities. Most clients see measurable improvement within 60 days.

How long until I see results?

You'll get your first visibility report within minutes of signing up. Actual visibility improvement varies, but our clients typically see a 47% average improvement within 60 days. Some see results faster — it depends on your current online presence and how competitive your local market is.

Do I need to be technical to use this?

Not at all. Enter your website URL and Pendium handles everything: scanning AI platforms, analyzing your visibility, generating content, and tracking improvement. The dashboard is designed for business owners, not engineers. If you can check your email, you can use Pendium.

What makes this different from SEO?

Traditional SEO optimizes for Google's search rankings — blue links on a results page. AI visibility is different: AI doesn't show links, it gives direct answers. Even if you rank #1 on Google, ChatGPT might recommend a competitor. Pendium optimizes for the new paradigm — making sure AI platforms know about, trust, and recommend your business.

Businesses/Fintech/Anduin

AI Visibility & Sentiment

Anduin

Anduin provides a comprehensive platform designed to streamline the investor lifecycle for private market firms, including venture capital, private equity, and hedge funds. Their technology digitizes and automates the subscription process, data management, and investor relations to reduce errors and accelerate fundraising timelines.

Active Monitoring

anduintransact.com

Fintech Prc

AI Visibility Score

35/100

Low

Sentiment Score

88/100

Score by Priority

How often this business is recommended to users across different types of conversations — from direct product queries to broader open-ended conversations where AI could recommend this company's products and services

core

adjacent

AI Perception

Key Takeaways

How AI platforms collectively perceive and describe Anduin today.

AI agents already recognize Anduin as a specialized authority in private capital market innovation, yet there is a significant disconnect between this established reputation and its visibility in active buying cycles. While Anduin dominates the conversation when compared directly against legacy digital subscription competitors, it is currently failing to capitalize on broader investor portal and back-office infrastructure queries where competitors like Juniper Square and Carta maintain stronger mindshare.

Working in your favor

High brand recognition and positive sentiment within Gemini and AI Overviews when queried directly about the company's identity.

Strong performance in 'competitive alternative' queries against Passthrough, where AI models consistently position Anduin as a superior modern choice.

Effective reach with high-intent personas like Operations Managers at London-based private equity firms.

Gaps to close

Lack of visibility in foundational 'investor portal software' and 'fund back-office infrastructure' search queries.

Limited representation in broad landscape comparisons involving industry incumbents like Carta and Juniper Square.

Under-indexing in queries related to LP communications and data room management, where the market is actively seeking reliable solutions.

Opportunities

Repurpose existing authority to capture high-volume, middle-of-funnel queries regarding investor portal selection.

Establish a defensive content perimeter by creating comparative collateral that positions Anduin alongside or above market leaders.

Expand thought leadership into the 'fund lifecycle' space to capture users early in their digital transformation journey.

Highest-Impact Actions

Publish a comprehensive 'Digital Infrastructure Guide for Modern Hedge Funds and Private Equity'

Currently, Anduin is missing from 'back-office infrastructure' queries; this guide would serve as the foundational content AI models need to associate Anduin with the full fund lifecycle, not just transaction processing.

Develop a 'Modernizing the Investor Portal' series

The data shows high search demand for 'investor portal software providers' where Anduin is currently absent. This content addresses that specific intent gap directly.

Create a 'The State of Private Capital Tech: Anduin vs. Legacy Providers' content piece

Users are looking for comparisons against Carta and Juniper Square; by creating an authoritative comparison, you provide the AI with the specific data points needed to confidently recommend Anduin in these competitive landscape searches.

Value Proposition

Anduin replaces manual, error-prone spreadsheets and paper-based workflows with a seamless digital experience that allows fund managers to close investors in minutes rather than months.

Overview

Mission

To empower lasting investor relationships by simplifying the complexities of private market transactions through technology.

Products & Services

Digital Subscription DocumentsInvestor Data ManagementFund Operations AutomationInvestor PortalsData Room Management

Current State

Visibility Landscape

A high-level view of how Anduin performs across AI platforms, broken down by strategic priority level — from core brand queries to growth opportunities.

	ChatGPT	Claude	Gemini	AI Overviews
Reputation1q Brand recognition & direct queries	70	70	97	94
Core6q Product/service category queries	0	36	76	47
Growth Areas3q Adjacent, aspirational & visionary	0	0	38	0

Competitive Landscape

Juniper Square57 mentions

Carta43 mentions

FundCount29 mentions

Allvue Systems25 mentions

Passthrough22 mentions

Dynamo Software20 mentions

Salesforce18 mentions

Flow17 mentions

Anduin17 mentions

DocuSign16 mentions

Datasite14 mentions

Analysis

Insights & Recommended Actions

What's working, what's not, and specific steps to improve Anduin's AI visibility.

Key Findings

Strength

High brand recognition and positive sentiment within Gemini and AI Overviews when queried directly about the company's identity.

Strength

Strong performance in 'competitive alternative' queries against Passthrough, where AI models consistently position Anduin as a superior modern choice.

Strength

Effective reach with high-intent personas like Operations Managers at London-based private equity firms.

Recommended Actions

Publish a comprehensive 'Digital Infrastructure Guide for Modern Hedge Funds and Private Equity'

Develop a 'Modernizing the Investor Portal' series

The data shows high search demand for 'investor portal software providers' where Anduin is currently absent. This content addresses that specific intent gap directly.

Create a 'The State of Private Capital Tech: Anduin vs. Legacy Providers' content piece

Content Engineering

Content Ideas

Content designed to help AI agents learn about your category and recommend your brand.

Programmatic Testing

Sample Conversations

We programmatically analyze questions that real customers are asking to AI agents and chatbots, extract brand mentions and sentiment, analyze every response, and synthesize the data into an action plan to increase AI visibility.

ChatGPT

Claude

Gemini

AI Overviews

Private Market Operational Software Selection(3 queries)

“what are the best digital subscription document platforms for private equity funds”

2/4 platforms mentioned

Core

ChatGPT

1.Diligent Investor

2.DocuSign

3.Adobe Acrobat Sign

4.Intralinks

5.Firmex

+11 more

Claude

1.SUBSCRIBE

2.Gen II Fund Services (Funded)

3.Flow

4.DocuSign

5.WealthBlock

+1 more

Gemini

1.Passthrough

2.iCapital

3.Anduin

4.SUBSCRIBE

5.Juniper Square

+2 more

AI Overviews

1.Juniper Square

2.Flow

3.Carta (Carta LP Portal)

4.SUBSCRIBE

5.Carlyle

7.Anduin

+5 more

“what software should i use for managing investor data and automating capital calls”

0/4 platforms mentioned

Core

Operations Manager at London Private Equity Firm · Operations Manager

ChatGPT

1.FundTools

2.Juniper Square

3.Intralinks

4.Dynamo

5.iCapital

+11 more

Claude

1.FundCount

2.Allvue Systems

3.FIS (FIS Private Capital Suite, Investran)

4.Flow

5.Alkymi

+2 more

Gemini

1.BlackRock (eFront)

2.Juniper Square

3.Lemonedge

4.Allvue Systems (AltaReturn)

5.Okta

AI Overviews

1.Juniper Square

2.Allvue Systems

3.Fundwave

4.Flow Inc

5.DocuSign

+6 more

“what are the top-rated investor portal software providers for venture capital firms 2026”

0/4 platforms mentioned

Core

Operations Manager at London Private Equity Firm · Operations Manager

ChatGPT

1.Allvue Systems

2.SS&C (Intralinks)

3.Dynamo Software

4.Fundwave

5.InvestGlass

+2 more

Claude

1.Juniper Square

2.Allvue Systems

3.Dynamo Software

4.Carta

5.FundCount

+1 more

Gemini

1.Juniper Square

2.Allvue Systems (AltaReturn, Black Mountain)

3.Carta

4.SS&C Intralinks

5.Flow

AI Overviews

1.Juniper Square

2.Carta

3.Allvue Systems

4.Vestberry

5.FundCount

+3 more

Source Intelligence

Citations

The sources AI platforms cite when recommending this brand. Pendium reverse-engineers what's already proven to be catnip to AI agents, then engineers content that fills gaps and helps agents do their job — which means more citations for you.

SUBSCRIBE: Digitally Transforming Alternative Investments

subscribeplatform.com

Web1 ref

Gen II Announces General Availability of Funded, Best-in-Class Digital Subscription Platform for Private Capital Funds - Gen II

gen2fund.com

Web1 ref

Gen II Introduces E-Subdocs Fund Subscription Solution for Private Equity Funds

gen2fund.com

Web1 ref

Platform - SUBSCRIBE

subscribeplatform.com

Web1 ref

A Guide to the Subscription Document Agreement

wealthblock.ai

Web1 ref

Subscription Documents

flowinc.com

Web1 ref

6 Best Investor Portal Software for Private Equity

markrgraham.com

Web1 ref

The Use of Online Subscription Agreements in Private Markets | Travers Smith

traverssmith.com

Web1 ref

Investor Onboarding & E-Subscription Docs

atominvest.co

Web1 ref

Software for private equity funds

flowinc.com

Web1 ref

Subscribe Wins 2024 Wealthtech Award For Alternative Investments Transaction Processing Solution

subscribeplatform.com

Web1 ref

Subscription Documents - Flow Inc

flowinc.com

Web1 ref

AI for Venture Capital and Private Equity Firms - Vessel

vessel.co

Web1 ref

Top 5 Private Equity Investor Portal Software - FundCount

fundcount.com

Web1 ref

5 Best Private Equity Document Processing Solutions (2026)

fundcount.com

Web1 ref

Engineer content that makes AI agents recommend you

Pendium analyzes how AI platforms perceive your brand, reverse-engineers what they already cite, and continuously publishes content designed to fill gaps and earn more mentions — on autopilot, with you in the loop.

Data generated by Pendium.ai AI visibility scanning. Last scanned April 30, 2026.