Arch

Visibility20

Vibe75

Businesses/Marketing Technology (MarTech)/Arch

AI Visibility & Sentiment

Arch

Arch is an AI-powered marketing automation platform built specifically for home service contractors including HVAC, plumbing, electrical, and drain businesses. The software helps contractors reduce customer churn, discover new leads, and automate outreach campaigns through intelligent data analysis and ServiceTitan integration.

Active Monitoring

getarch.com

Marketing Technology (MarTech)Startups

AI Visibility Score

20/100

Low

Sentiment Score

75/100

AI Perception

Summary

Arch is currently a high-performance ghost in the AI landscape, securing the #1 'most trusted' spot in Claude while remaining entirely invisible to ChatGPT users. While competitors like ServiceTitan dominate the volume, Arch’s localized success with data-driven personas proves it has the technical authority to win if it can bridge its massive distribution gap.

Value Proposition

Stop losing customers and start finding new ones through AI-powered marketing automation that integrates with ServiceTitan, automatically identifies at-risk customers before they leave, and runs targeted retention and lead generation campaigns without requiring agencies or extra headcount.

Overview

Mission

Revenue intelligence for home services - helping contractors recover lost revenue and grow their customer base through AI-powered marketing automation.

Products & Services

AI Lead Discovery - Machine learning identification of high-value prospectsCustomer Retention Automation - Early churn detection and re-engagementMulti-Channel Campaign Execution - Direct mail, email, and digital outreachServiceTitan Integration - Native data sync and customer profile buildingPerformance Analytics - Full attribution tracking and A/B testing

Agent Breakdown

AI Platforms

How often do different AI platforms reference Arch?

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Conversation Analysis

Topics

What conversations is Arch included in — or excluded from?

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Buyer Personas

Personas

Who does each AI platform recommend Arch to, and when?

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Programmatic Testing

Sample Conversations

We programmatically analyze questions that real customers are asking to AI agents and chatbots, extract brand mentions and sentiment, analyze every response, and synthesize the data into an action plan to increase AI visibility.

ChatGPT

Claude

Gemini

AI Overviews

Automated Customer Retention(3 queries)

“how to keep my hvac customers coming back without having to call them all manually”

0/4 platforms mentioned

ChatGPT

1.ServiceTitan

2.Jobber

3.Housecall Pro

4.FieldEdge

5.Twilio

+17 more

Claude

1.HubSpot

2.Jobber

3.ServiceTitan

4.FieldEdge

5.Constant Contact

+1 more

Gemini

1.ServiceTitan

2.Housecall Pro

3.Jobber

4.Zoho CRM

AI Overviews

1.ServiceTitan

2.Halo Programs

3.Housecall Pro

4.Jobber

5.BuildOps

+1 more

“show me tools that do customer retention automation for plumbers and sync with servicetitan”

0/3 platforms mentioned

Claude

1.ServiceTitan

2.Blast

3.Blast Home Services

4.Housecall Pro

5.Zapier

+3 more

Gemini

1.ServiceTitan Marketing Pro

2.ServiceTitan

3.Thryv

4.Demand Scientific

5.Housecall Pro

+2 more

AI Overviews

1.ServiceTitan

2.ServiceTitan Marketing Pro

3.CHIIRP

4.Customer Lobby

5.Schedule Engine

+5 more

“is there a way to use AI to predict which electrical customers are about to go to a competitor”

0/4 platforms mentioned

ChatGPT

1.ServiceTitan

2.XGBoost

3.LightGBM

4.DataRobot

5.H2O Driverless

+27 more

Claude

1.ServiceTitan

2.ServiceTitan AI Assistant

3.Jobber Insights

4.Housecall Pro Analytics

5.Uptake

+5 more

Gemini

1.ServiceTitan

AI Overviews

1.Prose Media

2.Salesforce

3.CARTO

4.C3 AI

5.Pecan AI

+2 more

High Value Lead Discovery(1 query)

“how can I find high-value prospects for my drain cleaning business using machine learning”

0/4 platforms mentioned

ChatGPT

1.HubSpot

2.Salesforce

3.Jobber

4.ServiceTitan

5.Zillow

+36 more

Claude

1.Zillow

2.Redfin

3.XGBoost

4.LightGBM

5.Leadpages

+4 more

Gemini

1.Esri ArcGIS

2.Python

3.GeoPandas

4.Shapely

5.Scikit-learn

+16 more

AI Overviews

1.LeadsBridge

2.HubSpot Predictive Lead Scoring

3.Salesforce Einstein

4.HubSpot

5.CallRail

+4 more

Trust & Reviews For Home Service MarTech(1 query)

“most trusted marketing technology companies for trade contractors right now”

0/4 platforms mentioned

ChatGPT

1.ServiceTitan

2.Housecall Pro

3.Jobber

4.FieldEdge

5.Angi

+25 more

Claude

1.Contractor.com

2.Angi

3.HomeAdvisor

4.ServiceTitan

5.Jobber

+7 more

Gemini

1.ServiceTitan

2.Jobber

3.Housecall Pro

4.Webflow

5.Yoast SEO

+10 more

AI Overviews

1.ServiceTitan

2.Marketing Pro

3.QuoteIQ

4.MapMeasure Pro

5.InstaQuote

+12 more

Analysis

Key Insights

What AI visibility analysis reveals about this brand

Strength

Top-tier performance in Claude, securing the #1 rank for 'most trusted marketing technology companies' and #3 for high-value lead discovery.

Strength

Strong resonance with the 'Data-Driven Operations Manager' persona, achieving a 38% mention rate.

Strength

High-ranking visibility in AI Overviews for niche plumber-specific automation queries, outperforming its general average.

Gap

Total absence in ChatGPT (0% mention rate), the most widely used AI platform for business discovery.

Gap

Zero visibility for 'The Frustrated Multi-Location Owner,' a critical high-revenue persona currently being captured by legacy incumbents.

Gap

Inconsistent performance on 'Automated Customer Retention' queries, which are foundational to the MarTech category.

Opportunity

Leverage the high-trust sentiment established in Claude to fuel structured data and PR that ChatGPT's training sets can ingest.

Opportunity

Scale 'Scaling Solo Contractor' success into the multi-location market by emphasizing enterprise-grade stability in case studies.

Opportunity

Bridge the 11.0 average position in Gemini by optimizing technical schema for local trade contractor intent.

Technical Health

Site Health for AI Visibility

How well Arch's website is optimized for AI agent discovery and comprehension.

81/100

13 passed 2 warnings 4 issues

Audited 2/27/2026

Crawlability96

Can AI bots find your pages?

Technical96

SSL, mobile, doctype basics

On-Page SEO58

Titles, descriptions, headings

Content Quality60

Word count, depth, freshness

Schema Markup85

Structured data for AI comprehension

Social & OG82

Open Graph, Twitter cards

AI Readability100

How well AI can parse your content

Critical Issues

Page has no title tag

Add a <title> tag describing the page content (50-60 characters).

Page has no meta description

Add a <meta name="description"> tag summarizing the page (150-160 characters).

Page has no H1 heading

Add a single H1 tag as the main page heading.

Content is too thin

Expand your content to at least 300-500 words with valuable information.

Warnings

2 render-blocking resource(s) detected

Consider deferring or async-loading non-critical scripts and stylesheets.

Few headings on page

Add more H2 and H3 headings to organize content into sections.

Few internal links on this page

Add more internal links to related pages on your site.

Missing Open Graph tags for social sharing

Add og:title, og:description, and og:image meta tags.

Want a full technical audit with AI-specific recommendations?

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Brand Identity

Brand Voice & Style

How AI perceives Arch's communication style and personality

Arch communicates with a direct, results-oriented voice that speaks the language of contractors. The brand is confident and data-driven, backing claims with specific metrics and case study results. There's an urgency to the messaging—using phrases like 'stop the bleeding' and 'leaky bucket'—that resonates with business owners watching revenue slip away. While professional and technically sophisticated, the tone remains accessible and avoids marketing jargon, focusing instead on practical outcomes like ROI, revenue recovered, and time to results.

Core Tone Traits

Results-Driven & Metric-Focused

Leads with specific numbers, ROI figures, and concrete outcomes rather than vague promises

Direct & Urgent

Uses action-oriented language that creates urgency around revenue loss and customer churn

Technically Confident

Speaks authoritatively about AI and automation while keeping explanations accessible

Contractor-Centric

Uses industry-specific language and addresses pain points unique to home service businesses

Competitive Landscape

Related Ecosystem

Related products and services that AI mentions in conversations alongside or instead of Arch

ServiceTitan46 mentions

HubSpot24 mentions

Zapier23 mentions

Jobber17 mentions

Housecall Pro16 mentions

Mailchimp15 mentions

Twilio10 mentions

Podium10 mentions

Salesforce8 mentions

scikit-learn8 mentions

Arch8 mentions

Source Intelligence

Citations

Sources that AI assistants cite. Getting featured here improves visibility.

11 HVAC Digital Marketing Tips to Get Repeat Customers - Weave

https://www.getweave.com/11-hvac-digital-marketing-tips-to-get-repeat-customers/

Referenced in 1 query

Review

All-In-One HVAC Service Contract Software | ServiceTitan

https://www.servicetitan.com/industries/hvac-software/maintenance-agreements

Referenced in 1 query

Review

Beyond the Sale: Strategies for HVAC Customer Loyalty and ...

https://www.ciwebgroup.com/blog/hvac-customer-retention

Referenced in 1 query

Review

Top HVAC Service Agreement Software To Manage Contracts

https://buildops.com/resources/hvac-service-agreement-software/

Referenced in 1 query

Review

Email Marketing Automation for HVAC Contractors

https://haloprograms.com/posts/email-marketing-automation-a-powerful-tool-for-residential-hvac-contractors/

Referenced in 1 query

Review

HVAC Automation for Business Processes: 7 Things to Automate

https://www.servicetitan.com/blog/hvac-automation

Referenced in 1 query

Review

Get More HVAC Sales With Customer Retention - Company 119

https://www.company119.com/6-effective-strategies-to-boost-hvac-customer-retention/

Referenced in 1 query

Review

Top 5 Filter Replacement Reminder Bots for HVAC Services

https://agentiveaiq.com/listicles/top-5-filter-replacement-reminder-bots-for-hvac-services

Referenced in 1 query

Review

6 Steps to a Memorable HVAC Customer Service Experience

https://www.housecallpro.com/resources/hvac-customer-service-experience/

Referenced in 1 query

Review

Best Strategies to Get HVAC Customers Quickly

https://sawinpro.com/best-strategies-to-get-hvac-customers-quickly/

Referenced in 1 query

Review

HVAC Answering Service: Customer Loyalty and Retention

https://answernet.com/turn-hvac-calls-into-repeat-business-tips-for-customer-loyalty-and-retention/

Referenced in 1 query

Review

How HVAC Service Management Software Cuts Costly Callbacks

https://fieldedge.com/blog/hvac-service-management-software/

Referenced in 1 query

Review

Content Engineering

Recommended Actions

Execute an aggressive PR and third-party citation campaign to break the 0% mention rate in ChatGPT.

ChatGPT is the primary entry point for AI-driven vendor searches; being invisible here cedes the entire market to ServiceTitan and HubSpot.

Impact: High

Create dedicated service-line content (HVAC, Plumbing, Electrical) focused specifically on 'Automated Customer Retention'.

This specific query intent is a high-volume driver for the industry where Arch is currently underperforming relative to its technical capabilities.

Impact: High

Develop and index long-form comparison guides that pit Arch against 'ServiceTitan' and 'Jobber'.

Competitors are winning on sheer volume; direct comparison content helps AI models associate Arch with the top-tier leaders in the MarTech space.

Impact: Medium

Optimize technical documentation and white papers for the 'Multi-Location Owner' persona.

Capturing this zero-visibility persona is essential for moving up-market and increasing the overall brand score beyond the solo-contractor niche.

Impact: Medium

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Backing

Investors

Floodgate

Data generated by Pendium.ai AI visibility scanning. Last scanned February 27, 2026.

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