What does "AI visibility" mean for my business?

When someone asks ChatGPT, Claude, or Gemini "what is the best..." or "where can I find...", AI gives specific recommendations. AI visibility is a measure of how often — and how positively — these AI platforms mention your business. It's the new version of being on the first page of Google, except now there are no pages — just one answer.

Which AI platforms do you monitor?

Pendium monitors ChatGPT, Claude, Gemini, Grok, Perplexity, DeepSeek, and Google AI Overviews — seven major AI platforms that consumers use to research local services. We run real queries that your customers actually ask and analyze the responses for mentions of your business, competitors, and industry topics.

How does Pendium improve my visibility?

Three ways. First, we identify the exact queries and topics where you're invisible. Second, we generate AI-optimized content — articles, guides, social posts — designed to help AI agents understand your business and recommend your services to the right people. Third, we continuously monitor to track improvement and find new opportunities. Most clients see measurable improvement within 60 days.

How long until I see results?

You'll get your first visibility report within minutes of signing up. Actual visibility improvement varies, but our clients typically see a 47% average improvement within 60 days. Some see results faster — it depends on your current online presence and how competitive your local market is.

Do I need to be technical to use this?

Not at all. Enter your website URL and Pendium handles everything: scanning AI platforms, analyzing your visibility, generating content, and tracking improvement. The dashboard is designed for business owners, not engineers. If you can check your email, you can use Pendium.

What makes this different from SEO?

Traditional SEO optimizes for Google's search rankings — blue links on a results page. AI visibility is different: AI doesn't show links, it gives direct answers. Even if you rank #1 on Google, ChatGPT might recommend a competitor. Pendium optimizes for the new paradigm — making sure AI platforms know about, trust, and recommend your business.

Pricing

Get a demo

Cider

Visibility28

Vibe61

Businesses/Fashion/Cider

AI Visibility & Sentiment

Cider

Cider is a globally recognized, social-first fashion brand that offers a wide range of trendy women's apparel inspired by specific 'moods' and aesthetics. The company utilizes a smart-fashion manufacturing model to produce high-demand styles in small batches, aiming to reduce inventory waste while providing accessible pricing.

Active Monitoring

shopcider.com

Fashion

AI Visibility Score

28/100

Low

Sentiment Score

61/100

Score by Priority

How often this business is recommended to users across different types of conversations — from direct product queries to broader open-ended conversations where AI could recommend this company's products and services

core

adjacent

AI Perception

Key Takeaways

How AI platforms collectively perceive and describe Cider today.

While AI models definitively recognize Cider as a pioneering 'smart fashion' and data-driven retailer, this strong foundation has yet to translate into consistent recommendations for high-intent shopping queries. The brand holds a distinct competitive edge as a top-tier alternative to ultra-fast fashion giants, offering a prime opportunity to bridge the gap between brand awareness and active purchase consideration.

Working in your favor

High brand authority in direct 'vibe check' queries across all major platforms including ChatGPT, Claude, and Gemini.

Effective positioning as a modern, data-driven alternative to Shein in competitive benchmarking searches.

Strong performance in niche category discovery, specifically securing #1 rankings for aesthetic dress and accessory queries on Gemini.

Gaps to close

Failure to trigger in broad trend-driven fashion discovery, leaving whitespace for competitors like Princess Polly and ASOS.

Limited visibility for occasion-based styling queries, such as swimwear and night-out tops, where the brand's social-first aesthetic is highly relevant.

Low traction with sustainability-focused personas, as the current AI narrative focuses heavily on 'fast fashion' rather than the brand's 'smart' zero-inventory model.

Opportunities

Pivot the AI-indexed narrative from 'fast fashion' to 'on-demand smart fashion' to better resonate with value-conscious and sustainable-minded personas.

Optimize content to capture intent in 'best online store' queries, specifically targeting the aesthetic and trendy categories where the brand currently underperforms.

Leverage the brand's established identity as a social-first digital native to gain visibility within broader lifestyle and occasion-based fashion discovery loops.

Highest-Impact Actions

Publish an authoritative 'Brand Manifesto and Aesthetic Origins' guide on a high-authority industry platform.

ChatGPT and Claude ingest long-form editorial content to define brand identity; providing a singular, comprehensive narrative will help these models attribute Cider's unique aesthetic and values correctly.

Create a 'Sustainability and Circular Fashion' transparent impact report.

AI models prioritize evidence-based data for this persona; a clear, documented breakdown of material sourcing and production ethics is required to influence AI-synthesized responses for sustainability queries.

Develop a 'Trend-Driven Comparison Series' highlighting Cider's unique design philosophy versus mass-market competitors.

Directly mapping Cider's aesthetic against competitors in high-authority content creates the necessary 'benchmarking' data for AI to recommend the brand as a premium alternative to competitors like ASOS or Princess Polly.

Value Proposition

A mood-based shopping experience combined with a smart-fashion production model that delivers high-trend styles with minimal environmental waste.

Overview

Mission

To offer high-quality, trend-focused fashion while minimizing waste through a smart-production model.

Products & Services

DressesMatching SetsTopsSwimwearAccessories

Current State

Visibility Landscape

A high-level view of how Cider performs across AI platforms, broken down by strategic priority level — from core brand queries to growth opportunities.

	ChatGPT	Claude	Gemini	AI Overviews
Reputation1q Brand recognition & direct queries	97	97	97	97
Core7q Product/service category queries	0	0	56	38
Growth Areas2q Adjacent, aspirational & visionary	0	0	0	0

Competitive Landscape

Princess Polly32 mentions

Zara27 mentions

ASOS26 mentions

H&M21 mentions

Depop20 mentions

Reformation18 mentions

Urban Outfitters15 mentions

Free People14 mentions

Everlane14 mentions

ThredUp13 mentions

Cider7 mentions

Analysis

Insights & Recommended Actions

What's working, what's not, and specific steps to improve Cider's AI visibility.

Key Findings

Strength

High brand authority in direct 'vibe check' queries across all major platforms including ChatGPT, Claude, and Gemini.

Strength

Effective positioning as a modern, data-driven alternative to Shein in competitive benchmarking searches.

Strength

Strong performance in niche category discovery, specifically securing #1 rankings for aesthetic dress and accessory queries on Gemini.

Recommended Actions

Publish an authoritative 'Brand Manifesto and Aesthetic Origins' guide on a high-authority industry platform.

Create a 'Sustainability and Circular Fashion' transparent impact report.

Develop a 'Trend-Driven Comparison Series' highlighting Cider's unique design philosophy versus mass-market competitors.

Content Engineering

Content Ideas

Content designed to help AI agents learn about your category and recommend your brand.

Programmatic Testing

Sample Conversations

We programmatically analyze questions that real customers are asking to AI agents and chatbots, extract brand mentions and sentiment, analyze every response, and synthesize the data into an action plan to increase AI visibility.

ChatGPT

Claude

Gemini

AI Overviews

Trend Driven Fashion Discovery(3 queries)

“what are the best online fashion stores to find trendy matching sets for summer 2026”

0/4 platforms mentioned

Core

ChatGPT

1.REVOLVE

2.Nordstrom (Nordstrom Rack)

3.Shopbop

4.Free People

5.Zara

+2 more

Claude

1.Beginning Boutique

2.Petal & Pup

3.American Threads

4.Abercrombie & Fitch

5.ASOS

+7 more

Gemini

1.Revolve (Alemais, L’Academie)

2.Shopbop (Staud, Cult Gaia)

3.Zimmermann

4.St. Agni

5.COS

+7 more

AI Overviews

1.Revolve

2.Abercrombie & Fitch (Sloane Lightweight Crepe)

3.ASOS (Topshop, 4th & Reckless)

“give me some good places to buy aesthetic dresses that won't break the bank”

1/3 platforms mentioned

Core

ChatGPT

1.Lulus

2.H&M

3.Abercrombie

4.Nordstrom

5.Revolve (Lioness)

Claude

1.Urban Outfitters

2.ASOS

3.Zara

4.H&M

5.Shein

+7 more

Gemini

1.Cider

2.ASOS

3.Princess Polly

4.Litlookz Studio

5.Boogzel Clothing

+13 more

“where can i find cute and trendy tops for an night out that are actually affordable”

0/4 platforms mentioned

Core

ChatGPT

1.H&M

2.ASOS

3.Urban Outfitters

Claude

1.ASOS

2.H&M

3.Zara

4.Urban Outfitters

5.Forever 21

+8 more

Gemini

1.ASOS (ASOS DESIGN)

2.Windsor

3.PrettyLittleThing

4.Lulus

5.Abercrombie & Fitch

+16 more

AI Overviews

1.Edikted

2.Fashion Nova

3.Lulus

4.Urban Outfitters (Silence + Noise)

5.Windsor

Source Intelligence

Citations

The sources AI platforms cite when recommending this brand. Pendium reverse-engineers what's already proven to be catnip to AI agents, then engineers content that fills gaps and helps agents do their job — which means more citations for you.

Editorial

revolve.com

Cider

Key Takeaways

Visibility Landscape

Insights & Recommended Actions

Content Ideas

Sample Conversations

Citations

Engineer content that makes AI agents recommend you

Explore Fashion

Start gettingrecommended by AI.

Frequently asked questions

Cider

Key Takeaways

Visibility Landscape

Insights & Recommended Actions

Content Ideas

Sample Conversations

Citations

Engineer content that makes AI agents recommend you

Explore Fashion

Start gettingrecommended by AI.

Frequently asked questions

Start getting
recommended by AI.

Start getting
recommended by AI.