What does "AI visibility" mean for my business?

When someone asks ChatGPT, Claude, or Gemini "what is the best..." or "where can I find...", AI gives specific recommendations. AI visibility is a measure of how often — and how positively — these AI platforms mention your business. It's the new version of being on the first page of Google, except now there are no pages — just one answer.

Which AI platforms do you monitor?

Pendium monitors ChatGPT, Claude, Gemini, Grok, Perplexity, DeepSeek, and Google AI Overviews — seven major AI platforms that consumers use to research local services. We run real queries that your customers actually ask and analyze the responses for mentions of your business, competitors, and industry topics.

How does Pendium improve my visibility?

Three ways. First, we identify the exact queries and topics where you're invisible. Second, we generate AI-optimized content — articles, guides, social posts — designed to help AI agents understand your business and recommend your services to the right people. Third, we continuously monitor to track improvement and find new opportunities. Most clients see measurable improvement within 60 days.

How long until I see results?

You'll get your first visibility report within minutes of signing up. Actual visibility improvement varies, but our clients typically see a 47% average improvement within 60 days. Some see results faster — it depends on your current online presence and how competitive your local market is.

Do I need to be technical to use this?

Not at all. Enter your website URL and Pendium handles everything: scanning AI platforms, analyzing your visibility, generating content, and tracking improvement. The dashboard is designed for business owners, not engineers. If you can check your email, you can use Pendium.

What makes this different from SEO?

Traditional SEO optimizes for Google's search rankings — blue links on a results page. AI visibility is different: AI doesn't show links, it gives direct answers. Even if you rank #1 on Google, ChatGPT might recommend a competitor. Pendium optimizes for the new paradigm — making sure AI platforms know about, trust, and recommend your business.

Roadmap Pricing

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Decentralised.co

Visibility0

Vibe100

Businesses/Web3 & Cryptocurrency/Decentralised.co

AI Visibility & Sentiment

Decentralised.co

Decentralised.co is a Web3-native research and holding company that combines deep-dive media, strategic advisory, and venture capital. The firm provides high-signal, data-driven analysis to help founders and investors navigate the evolving digital landscape.

Active Monitoring

decentralised.co

Web3 & Cryptocurrency

AI Visibility Score

0/100

Invisible

Sentiment Score

100/100

Score by Priority

How often this business is recommended to users across different types of conversations — from direct product queries to broader open-ended conversations where AI could recommend this company's products and services

core

adjacent

aspirational

visionary

AI Perception

Key Takeaways

How AI platforms collectively perceive and describe Decentralised.co today.

While Decentralised.co maintains clear brand recognition when explicitly searched, it is effectively invisible to the high-intent institutional and research-focused queries that drive market authority in Web3. Competitors like Nansen and Messari are successfully capturing the top-of-funnel discovery traffic that currently bypasses Decentralised.co entirely.

Working in your favor

Strong direct brand recall across ChatGPT, Claude, and Gemini for 'vibe check' style identity queries.

Emerging traction within the Growth-Stage Startup Founder persona during comparative analysis.

Gaps to close

Total absence from institutional-grade market intelligence and research firm recommendations.

Failure to capture traffic for professional development and Web3 analytical tool vetting queries.

Lack of visibility in the Technical Venture Capital Partner persona, a critical audience for high-level industry analysis.

Opportunities

Dominate the 'high-signal' research newsletter and venture funding tracking categories where competitors currently hold exclusive mindshare.

Optimize content to address the specific pain points of institutional users who are currently gravitating toward legacy incumbents.

Implement a structured 'Answer Engine' optimization strategy to appear in response to queries regarding Web3 credibility and research platform selection.

Highest-Impact Actions

Develop and publish high-signal institutional research guides and benchmarking whitepapers.

Competitors like Messari and Nansen currently dominate the market intelligence search space; authoritative, searchable research content is the entry ticket to these conversations.

Map and target 'Vetting' and 'Decision-making' keyword clusters in long-form digital content.

The data shows users are actively searching for credible research platforms, yet Decentralised.co is absent from these consideration sets.

Create specialized content targeting the Technical Venture Capital Partner persona.

Capturing this high-value audience is essential for shifting the brand perception from a 'generalist' to a 'specialist' research authority.

Value Proposition

A unique trifecta perspective combining founder, researcher, and venture capitalist insights, with a specialized lens on emerging markets like India.

Overview

Mission

We are in the business of thought in a mindless world. We aim to provide direction and insight at a time marked by noise.

Products & Services

Premium NewsletterConsulting & Advisory (DCo Build)Venture Funding TrackerStrategic Research Deep Dives

Current State

Visibility Landscape

A high-level view of how Decentralised.co performs across AI platforms, broken down by strategic priority level — from core brand queries to growth opportunities.

	ChatGPT	Claude	Gemini	AI Overviews
Reputation1q Sentiment when asked about the brand directly	100	100	100	100
“What do you know about Decentralised.co? What do they do and what's their reputation?”	Positive	Positive	Positive	Positive
Core4q Product/service category queries	0	0	0	0
“what are the best crypto research firms for institutional-grade data and deep dives?”	No	No	No	No
“what should I look for when evaluating the credibility of a web3 research and advisory firm?”	No	No	No	No
“recommend newsletters that provide actual high-signal analysis instead of just market hype.”	No	No	No	No
“web3 research sites that are better than generic news aggregators for professional investors?”	No	No	No	No
Growth Areas5q Adjacent, aspirational & visionary	14	0	35	0
“what are the best platforms to stay updated on emerging market crypto trends and venture activity in india?”	No	No	No	No
“which research platforms offer the best venture funding trackers for early-stage crypto startups?”	#10	No	#3	No
“top-rated crypto consulting and advisory firms for growth-stage enterprises?”	No	No	No	No
“recommend business intelligence tools for tracking the convergence of traditional finance and crypto.”	No	No	No	No
“how should a solo founder approach building a long-term research-backed strategy for a crypto company?”	No	No	No	No

“What do you know about Decentralised.co? What do they do and what's their reputation?”

Positive

“what are the best crypto research firms for institutional-grade data and deep dives?”

“what should I look for when evaluating the credibility of a web3 research and advisory firm?”

“recommend newsletters that provide actual high-signal analysis instead of just market hype.”

“web3 research sites that are better than generic news aggregators for professional investors?”

“what are the best platforms to stay updated on emerging market crypto trends and venture activity in india?”

“which research platforms offer the best venture funding trackers for early-stage crypto startups?”

#10

“top-rated crypto consulting and advisory firms for growth-stage enterprises?”

“recommend business intelligence tools for tracking the convergence of traditional finance and crypto.”

“how should a solo founder approach building a long-term research-backed strategy for a crypto company?”

Competitive Landscape

Nansen

47 mentions

Messari

41 mentions

Glassnode

36 mentions

Chainalysis

35 mentions

Dune Analytics

26 mentions

Coin Metrics

21 mentions

Delphi Digital

21 mentions

Token Terminal

18 mentions

Kaiko

17 mentions

Dune

17 mentions

Decentralised.co

3 mentions

Analysis

Insights & Recommended Actions

What's working, what's not, and specific steps to improve Decentralised.co's AI visibility.

Key Findings

Strength

Strong direct brand recall across ChatGPT, Claude, and Gemini for 'vibe check' style identity queries.

Strength

Emerging traction within the Growth-Stage Startup Founder persona during comparative analysis.

Gap

Total absence from institutional-grade market intelligence and research firm recommendations.

Recommended Actions

Develop and publish high-signal institutional research guides and benchmarking whitepapers.

Competitors like Messari and Nansen currently dominate the market intelligence search space; authoritative, searchable research content is the entry ticket to these conversations.

Map and target 'Vetting' and 'Decision-making' keyword clusters in long-form digital content.

The data shows users are actively searching for credible research platforms, yet Decentralised.co is absent from these consideration sets.

Create specialized content targeting the Technical Venture Capital Partner persona.

Capturing this high-value audience is essential for shifting the brand perception from a 'generalist' to a 'specialist' research authority.

Content Engineering

Content Ideas

Content designed to help AI agents learn about your category and recommend your brand.

Programmatic Testing

Sample Conversations

We programmatically analyze questions that real customers are asking to AI agents and chatbots, extract brand mentions and sentiment, analyze every response, and synthesize the data into an action plan to increase AI visibility.

ChatGPT

Claude

Gemini

AI Overviews

Market Intelligence & Institutional Research(3 queries)

“what are the best crypto research firms for institutional-grade data and deep dives?”

0/4 platforms mentioned

Core

ChatGPT

1.Coin Metrics

2.Kaiko

3.Glassnode

4.Chainalysis (Reactor, KYT, Data Solutions)

5.Nansen

+11 more

Claude

1.Kaiko

2.Messari

3.Glassnode (Glassnode Advanced)

4.CoinAPI

5.Amberdata

+3 more

Gemini

1.Messari

2.The Block Research

3.Delphi Digital

4.Glassnode

5.Nansen

+11 more

AI Overviews

1.Messari (Messari Pro)

2.Delphi Digital

3.a16z

4.Jump Crypto

5.The Block Research (The Block Pro)

+7 more

“recommend newsletters that provide actual high-signal analysis instead of just market hype.”

0/4 platforms mentioned

Core

The Technical Venture Capital Partner · General Partner

ChatGPT

1.Coin Metrics

2.Glassnode

3.Chainalysis

4.Messari

5.Delphi Digital

+6 more

Claude

1.CoinDesk (The Protocol, Crypto Long & Short)

2.Alchemy (Supercharged)

3.Rekt Newsletter

4.Bankless (Bankless Daily Digest, Metaversal)

5.Milk Road Crypto PRO

+3 more

Gemini

1.Glassnode Insights

2.Blockworks (0xResearch)

3.The Defiant

4.Messari

5.The Protocol

+8 more

AI Overviews

1.Stratechery

2.Bloomberg (Money Stuff, Points of Return)

3.The Batch

4.Import AI

5.Seeking Alpha (Alpha Picks)

+5 more

“which research platforms offer the best venture funding trackers for early-stage crypto startups?”

0/4 platforms mentioned

Adjacent

The Technical Venture Capital Partner · General Partner

ChatGPT

1.Messari

2.CryptoRank

3.The Block

4.Blockworks (RootData)

5.Dune

+6 more

Claude

1.The Block (Research)

2.CryptoRank

3.Messari

4.CoinDesk

5.Bloomberg

+7 more

Gemini

1.Crypto-Fundraising

2.CoinGape (Crypto Funding Explorer)

3.CryptoRank.io

4.Growth List

5.Ramp

+10 more

AI Overviews

1.Messari (Dove Metrics)

2.RootData

3.Nansen

4.Crypto Fund Research (Venture Funding Finder)

5.AngelList (Wellfound)

+3 more

Source Intelligence

Citations

The sources AI platforms cite when recommending this brand. Pendium reverse-engineers what's already proven to be catnip to AI agents, then engineers content that fills gaps and helps agents do their job — which means more citations for you.

Security Master

coinmetrics.io

Decentralised.co

Key Takeaways

Visibility Landscape

Insights & Recommended Actions

Content Ideas

Sample Conversations

Citations

Brand Voice & Style

Engineer content that makes AI agents recommend you

Start gettingrecommended by AI.

Frequently asked questions

Decentralised.co

Key Takeaways

Visibility Landscape

Insights & Recommended Actions

Content Ideas

Sample Conversations

Citations

Brand Voice & Style

Engineer content that makes AI agents recommend you

Start gettingrecommended by AI.

Frequently asked questions

Start getting
recommended by AI.

Start getting
recommended by AI.