What AI Thinks About Farmacy Beauty | Pendium.ai
Farmacy Beauty
29Low

Visibility

89Excellent

Sentiment

Farmacy Beauty

Farmacy Beauty is a clean skincare brand that combines advanced science-based formulations with farm-sourced, natural ingredients

Farmacy Beauty is a clean skincare brand that combines advanced science-based formulations with farm-sourced, natural ingredients. The brand specializes in honey-infused products and clean beauty solutions, offering everything from cleansing balms to moisturizers, with a focus on effective yet gentle skincare.

AI Perception Summary

Farmacy Beauty maintains a moderate AI presence with an overall score of 50/100, characterized by strong performance in honey-based ingredient queries and brand-specific searches. While the brand excels on Gemini and AI Overviews, it faces a total visibility blackout on Claude and struggles to appear in broader category transitions like non-toxic alternatives.

Platform Breakdown

Visibility scores across major AI platforms

ChatGPTChatGPT
52/100

38% mention rate

ClaudeClaude
0/100

0% mention rate

GeminiGemini
68/100

69% mention rate

AI OverviewsAI Overviews
57/100

46% mention rate

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Brand Voice & Style

How AI perceives Farmacy Beauty's communication style and personality

Farmacy Beauty communicates with a warm, approachable tone that feels like getting skincare advice from a knowledgeable friend. The brand balances playful, emoji-rich social content with educational ingredient information, using nature and farm-inspired language. Their voice is enthusiastic yet trustworthy, making clean beauty feel accessible rather than intimidating. They frequently use honey and bee-related wordplay, creating a cohesive brand personality that's both fun and credible.

Core Tone Traits

Warm & Nurturing

Uses caring language that makes customers feel supported in their skincare journey

Playfully Natural

Incorporates farm and honey-themed wordplay with emojis to keep content fun and on-brand

Educationally Empowering

Breaks down ingredients and routines in accessible, non-intimidating ways

Authentically Clean

Communicates transparency about ingredients and formulations with genuine enthusiasm

Key Insights

What AI visibility analysis reveals about this brand

StrengthDominant visibility in 'honey-based skincare' queries, frequently securing the #1 position on both Gemini and AI Overviews.
StrengthHigh performance with the 'Eco-Conscious Content Creator' persona, achieving a 58% mention rate and a top-tier average position of 1.5.
StrengthExcellent 'brand vibe check' results, consistently ranking #1 across multiple platforms for direct brand inquiries.
GapTotal absence on Claude (0% mention rate), indicating a lack of data presence in specific LLM training sets or documentation.
GapFailure to capture the 'Clean Ingredient Purist' persona, which has the lowest mention rate (38%) and mixed sentiment.
GapConsistent 'NOT MENTIONED' status for high-intent 'non-toxic alternative' and 'clean beauty transition' queries.
OpportunityImprove association with the 'double cleansing' method where visibility is currently inconsistent, particularly for acne-prone skin sub-queries.
OpportunityBridge the gap in 'farm-sourced' ingredient queries where the brand occasionally fails to rank despite its name and core identity.
OpportunityCapture market share from competitors like Tatcha and Tata Harper by targeting 'clean beauty alternative' semantic keywords.

Related Ecosystem

Related products and services that AI mentions in conversations alongside or instead of Farmacy Beauty

1Farmacy Beauty229 mentions
2Sephora22 mentions
3Tatcha21 mentions
4Drunk Elephant12 mentions
5OSEA11 mentions
6TikTok11 mentions
7Reddit11 mentions
8Tata Harper9 mentions
9Biossance8 mentions
10Ilia7 mentions
11Weleda7 mentions

Persona Analysis

How and when AI agents present this business to different types of people

Clean Ingredient Purist
Clean Ingredient PuristHolistic Health Coach
46
Goals

Find a potent but non-irritating resurfacing treatment; Validate the concentration of Honey in Farmacy's proprietary blend

Pain Points

Greenwashing in mainstream 'clean' beauty marketing; High cost of premium clean skincare without visible results

High-Performance Executive
High-Performance ExecutiveManaging Director
55
Goals

Eliminate dullness caused by frequent air travel; Establish a minimalist yet effective 3-step skincare routine

Pain Points

Lack of time for 10-step skincare routines; Dry skin issues exacerbated by office HVAC and air travel

Eco-Conscious Content Creator
Eco-Conscious Content CreatorSocial Media Influencer
66
Goals

Educate followers on the importance of farm-sourced ingredients; Verify the sustainability of Farmacy’s sourcing partners

Pain Points

Brands that claim to be sustainable but use excessive plastic; Difficulty explaining complex science to a non-technical audience

Cited Sources

Sources that AI agents learn from when researching this brand's products and services and competitors

AI Recommendations

How this brand could improve its AI visibility

1.Investigate and remediate Claude visibility gap
2.Develop content targeting 'non-toxic alternative' keywords
3.Optimize for the Double Cleansing category
4.Enhance 'Clean Ingredient Purist' persona alignment
Data generated by Pendium.ai AI visibility scanning. Last scanned February 17, 2026.

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