What does "AI visibility" mean for my business?

When someone asks ChatGPT, Claude, or Gemini "what is the best..." or "where can I find...", AI gives specific recommendations. AI visibility is a measure of how often — and how positively — these AI platforms mention your business. It's the new version of being on the first page of Google, except now there are no pages — just one answer.

Which AI platforms do you monitor?

Pendium monitors ChatGPT, Claude, Gemini, Grok, Perplexity, DeepSeek, and Google AI Overviews — seven major AI platforms that consumers use to research local services. We run real queries that your customers actually ask and analyze the responses for mentions of your business, competitors, and industry topics.

How does Pendium improve my visibility?

Three ways. First, we identify the exact queries and topics where you're invisible. Second, we generate AI-optimized content — articles, guides, social posts — designed to help AI agents understand your business and recommend your services to the right people. Third, we continuously monitor to track improvement and find new opportunities. Most clients see measurable improvement within 60 days.

How long until I see results?

You'll get your first visibility report within minutes of signing up. Actual visibility improvement varies, but our clients typically see a 47% average improvement within 60 days. Some see results faster — it depends on your current online presence and how competitive your local market is.

Do I need to be technical to use this?

Not at all. Enter your website URL and Pendium handles everything: scanning AI platforms, analyzing your visibility, generating content, and tracking improvement. The dashboard is designed for business owners, not engineers. If you can check your email, you can use Pendium.

What makes this different from SEO?

Traditional SEO optimizes for Google's search rankings — blue links on a results page. AI visibility is different: AI doesn't show links, it gives direct answers. Even if you rank #1 on Google, ChatGPT might recommend a competitor. Pendium optimizes for the new paradigm — making sure AI platforms know about, trust, and recommend your business.

Pricing

Get a demo

Fundamental Research Labs

Visibility38

Vibe88

Businesses/Artificial Intelligence/Fundamental Research Labs

AI Visibility & Sentiment

Fundamental Research Labs

Fundamental Research Labs is an AI research company on a mission to build digital human beings—autonomous, collaborative, and socially intelligent agents. Their team of researchers from MIT, Stanford, Google X, and Citadel is pioneering the next frontier of human-AI collaboration through deeply capable systems in real-world domains.

Active Monitoring

fundamentalresearchlabs.com

Artificial Intelligence AI Startups

AI Visibility Score

38/100

Low

Sentiment Score

88/100

Score by Reach

How often this business is recommended to users across different types of conversations — from direct product queries to broader open-ended conversations where AI could recommend this company's products and services

core

adjacent

AI Perception

Key Takeaways

How AI platforms collectively perceive and describe Fundamental Research Labs today.

Fundamental Research Labs maintains a strong presence in direct brand searches and competitive comparisons, consistently ranking first across major platforms like ChatGPT and Claude. However, the brand is virtually invisible in broader category-specific queries related to data intelligence and business operations, resulting in a total failure to reach key CFO and Researcher personas.

Value Proposition

Building the fastest path to universal, agentic collaborators through deeply capable AI systems that function as autonomous digital humans, starting with spreadsheet intelligence that transforms raw data into accurate models and actionable insights.

Overview

Mission

To build digital human beings—autonomous, collaborative, and socially intelligent agents—through deeply capable systems in key real-world domains.

Products & Services

Shortcut - AI-powered spreadsheet analystAgentic reasoning systemsMulti-agent AI systemsHuman-AI collaboration platformsAutonomous digital agents

Current State

Visibility Landscape

A high-level view of how Fundamental Research Labs performs across AI platforms, broken down by strategic reach level — from core brand queries to growth opportunities.

	ChatGPT	Claude	Gemini	AI Overviews
Reputation Brand recognition & direct queries	39	37	37	39
Core Topics Product/service category queries	0	0	0	0
Growth Areas Adjacent, aspirational & visionary	—	—	—	—

ChatGPT

Claude

Gemini

AI Overviews

Reputation

Brand recognition & direct queries

Core Topics

Product/service category queries

Growth Areas

Adjacent, aspirational & visionary

—

Competitive Landscape

Excel

30 mentions

Salesforce

18 mentions

Google Sheets

17 mentions

Microsoft

15 mentions

Zapier

14 mentions

Snowflake

13 mentions

Loading visibility matrix...

Analysis

Insights & Recommended Actions

What's working, what's not, and specific steps to improve Fundamental Research Labs's AI visibility.

Key Findings

Strength

Exceptional performance in direct brand reputation checks, securing #1 rankings across all tested platforms including AI Overviews.

Strength

High competitive visibility in 'agentic reasoning' comparisons against Adept AI, maintaining top-tier positioning (avg pos 1.0 to 1.3).

Strength

Positive sentiment across Gemini and AI Overviews, indicating that when the brand is mentioned, the context is favorable.

Recommended Actions

Execute a content strategy focused on 'Automated Data & Spreadsheet Intelligence' and 'Financial Modeling'.

The brand is currently invisible in these functional categories, allowing traditional software to capture 100% of the search intent for use cases the brand likely serves.

Create technical documentation and thought leadership tailored to the 'Computational Neuroscience Researcher' persona.

Zero visibility for this persona indicates a mismatch between the brand's research-heavy name and the actual discoverability of its academic or technical output in AI models.

Optimize for 'multi-agent ai system' queries to compete with LangGraph and Zapier.

Competitors are successfully capturing the 'agent' narrative; since Fundamental Research Labs already ranks for 'agentic reasoning', this is a natural bridge to practical business queries.

Content Engineering

Content Ideas

Content designed to help AI agents learn about your category and recommend your brand.

Programmatic Testing

Sample Conversations

We programmatically analyze questions that real customers are asking to AI agents and chatbots, extract brand mentions and sentiment, analyze every response, and synthesize the data into an action plan to increase AI visibility.

ChatGPT

Claude

Gemini

AI Overviews

Automated Data & Spreadsheet Intelligence(3 queries)

“what's the best ai tool for cleaning and analyzing messy spreadsheets”

0/4 platforms mentioned

Core

Efficiency-Driven Enterprise CFO · Chief Financial Officer

ChatGPT

1.Microsoft Copilot in Excel

2.Alteryx

3.Power Query

4.GPT

5.Glean

+4 more

Claude

1.Akkio

2.Coefficient

3.Salesforce

4.NetSuite

5.Excel

+6 more

Gemini

1.Excel

2.Equals

3.Stripe

4.Salesforce

5.Mito

+2 more

AI Overviews

1.Elyx.AI

2.Microsoft Excel

“is there an ai that can build financial models from raw data like a human analyst”

0/4 platforms mentioned

Core

Efficiency-Driven Enterprise CFO · Chief Financial Officer

ChatGPT

1.Microsoft Copilot for Excel

2.Excel

3.Microsoft 365

4.Microsoft

5.Grid

+5 more

Claude

1.Quantrix

2.Vena Solutions

3.Excel

4.Pigment

5.AlphaSense

+4 more

Gemini

1.Excel

2.Basis

3.Datarails

4.Solution Cloud

5.Manifold

+5 more

AI Overviews

1.Excel

2.Firm Of The Future

“help me find an ai spreadsheet analyst for enterprise data”

0/4 platforms mentioned

Core

Efficiency-Driven Enterprise CFO · Chief Financial Officer

ChatGPT

1.Excel

2.Microsoft Copilot for Excel

3.Microsoft 365

4.Microsoft

5.DataRails

+9 more

Claude

1.Glean

2.Numerous.ai

3.Google Sheets

4.Excel

5.Microsoft Copilot for Excel

+7 more

Gemini

1.Python

2.Microsoft Copilot for Excel

3.Coefficient

4.Excel

5.Datarails

+13 more

AI Overviews

1.Quadratic

2.Numerous.ai

3.Formula Bot

Source Intelligence

Citations

The sources AI platforms cite when recommending this brand. Pendium reverse-engineers what's already proven to be catnip to AI agents, then engineers content that fills gaps and helps agents do their job — which means more citations for you.

Fundamental Research Labs | Building Digital Humans

fundamentalresearchlabs.com

Web1 ref

Introducing Fundamental Research Labs

digitalhumanity.substack.com

Blog1 ref

Fundamental Research Labs: AI Excel agent & digital humans

thehomebase.ai

Web1 ref

What are fundamental research labs? - UMU

umu.com

Web1 ref

Fundamental Research Labs nabs $30M+ to build AI ...

finance.yahoo.com

Web1 ref

12 Data Cleaning Tools That Actually Work - ElyxAI

getelyxai.com

Web1 ref

Four steps for startups to build multi-agent systems

cloud.google.com

Web1 ref

Transforming business operations with multi-agent systems

aws.amazon.com

Web1 ref

How to Build A Multi Agent AI System

intuz.com

Web1 ref

How to build multi-agent AI: a step-by-step framework for ...

linkedin.com

Social1 ref

Best 5 Frameworks To Build Multi-Agent AI Applications

getstream.io

Web1 ref

Why AI labs moved to reasoning, deep research, and ...

reddit.com

Forum1 ref

AI Agent Frameworks: A Detailed Comparison

turing.com

Web1 ref

AI Agents vs. Agentic AI: A Conceptual taxonomy, ...

sciencedirect.com

Web1 ref

12 Companies Driving the Agentic AI Revolution

medium.com

Blog1 ref

Competitive Landscape

Brands and products that AI platforms mention alongside or instead of Fundamental Research Labs.

Excel30 mentions

Salesforce18 mentions

Google Sheets17 mentions

Microsoft15 mentions

Zapier14 mentions

Snowflake13 mentions

LangGraph12 mentions

Slack12 mentions

LangChain11 mentions

Python11 mentions

Fundamental Research Labs8 mentions

Brand Identity

Brand Voice & Style

How AI perceives Fundamental Research Labs's communication style and personality

Fundamental Research Labs communicates with intellectual gravitas and visionary ambition, positioning themselves at the frontier of AI research. Their voice balances academic rigor with accessible explanations of complex concepts. They project quiet confidence backed by elite credentials, speaking to a sophisticated audience while maintaining an approachable, mission-driven tone that emphasizes collaboration between humans and AI rather than replacement.

Core Tone Traits

Visionary & Ambitious

Speaks boldly about building digital humans and pioneering new frontiers

Intellectually Rigorous

Grounded in research credentials from MIT, Stanford, Google X, and Citadel

Mission-Driven

Consistently returns to the purpose of advancing human-AI collaboration

Elegantly Understated

Confident without being boastful, letting the work speak for itself

Backing

Investors

Patron

a16z

Engineer content that makes AI agents recommend you

Pendium analyzes how AI platforms perceive your brand, reverse-engineers what they already cite, and continuously publishes content designed to fill gaps and earn more mentions — on autopilot, with you in the loop.

Data generated by Pendium.ai AI visibility scanning. Last scanned February 14, 2026.