What does "AI visibility" mean for my business?

When someone asks ChatGPT, Claude, or Gemini "what is the best..." or "where can I find...", AI gives specific recommendations. AI visibility is a measure of how often — and how positively — these AI platforms mention your business. It's the new version of being on the first page of Google, except now there are no pages — just one answer.

Which AI platforms do you monitor?

Pendium monitors ChatGPT, Claude, Gemini, Grok, Perplexity, DeepSeek, and Google AI Overviews — seven major AI platforms that consumers use to research local services. We run real queries that your customers actually ask and analyze the responses for mentions of your business, competitors, and industry topics.

How does Pendium improve my visibility?

Three ways. First, we identify the exact queries and topics where you're invisible. Second, we generate AI-optimized content — articles, guides, social posts — designed to help AI agents understand your business and recommend your services to the right people. Third, we continuously monitor to track improvement and find new opportunities. Most clients see measurable improvement within 60 days.

How long until I see results?

You'll get your first visibility report within minutes of signing up. Actual visibility improvement varies, but our clients typically see a 47% average improvement within 60 days. Some see results faster — it depends on your current online presence and how competitive your local market is.

Do I need to be technical to use this?

Not at all. Enter your website URL and Pendium handles everything: scanning AI platforms, analyzing your visibility, generating content, and tracking improvement. The dashboard is designed for business owners, not engineers. If you can check your email, you can use Pendium.

What makes this different from SEO?

Traditional SEO optimizes for Google's search rankings — blue links on a results page. AI visibility is different: AI doesn't show links, it gives direct answers. Even if you rank #1 on Google, ChatGPT might recommend a competitor. Pendium optimizes for the new paradigm — making sure AI platforms know about, trust, and recommend your business.

Pricing

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JOJA

Visibility36

Vibe73

Businesses/Fashion & Apparel/JOJA

AI Visibility & Sentiment

JOJA

JOJA is a premium women's activewear brand founded by models Josephine and Jasmine, designed to empower women through fashion-forward athletic wear. The brand focuses on creating stylish, high-quality fitness apparel that helps women embrace their strength and femininity.

Active Monitoring

joja.com

Fashion & Apparel

AI Visibility Score

36/100

Low

Sentiment Score

73/100

Score by Reach

How often this business is recommended to users across different types of conversations — from direct product queries to broader open-ended conversations where AI could recommend this company's products and services

core

adjacent

AI Perception

Key Takeaways

How AI platforms collectively perceive and describe JOJA today.

JOJA maintains a moderate AI visibility score of 45/100, characterized by strong performance in brand-specific 'vibe checks' and direct comparisons on ChatGPT and Gemini, but significant failure in discovery-based queries. While the brand ranks highly when mentioned, it is currently invisible on Claude and underrepresented in broader lifestyle and technical performance categories.

Value Proposition

Premium activewear designed by women, for women, that combines fashion-forward aesthetics with functional fitness performance to help women feel confident and empowered

Overview

Mission

Empowering women through fashion-forward athletic wear, designed to move with your day and make you feel great in your own skin

Products & Services

Leggings and bottomsSports bras and topsBodysuitsShortsMatching activewear sets

Current State

Visibility Landscape

A high-level view of how JOJA performs across AI platforms, broken down by strategic reach level — from core brand queries to growth opportunities.

	ChatGPT	Claude	Gemini	AI Overviews
Reputation Brand recognition & direct queries	45	0	46	29
Core Topics Product/service category queries	31	0	28	0
Growth Areas Adjacent, aspirational & visionary	—	—	—	—

ChatGPT

Claude

Gemini

AI Overviews

Reputation

Brand recognition & direct queries

Core Topics

Product/service category queries

Growth Areas

Adjacent, aspirational & visionary

—

Competitive Landscape

Lululemon

47 mentions

Alo Yoga

24 mentions

Girlfriend Collective

23 mentions

Everlux

18 mentions

Varley

16 mentions

Nike

13 mentions

Loading visibility matrix...

Analysis

Insights & Recommended Actions

What's working, what's not, and specific steps to improve JOJA's AI visibility.

Key Findings

Strength

High average positioning (1.4) on ChatGPT and Gemini for brand-direct searches.

Strength

Strongest persona resonance with the 'Sustainability Advocate' (40% mention rate, 1.1 avg position).

Strength

Dominant presence in brand trust queries, specifically 'is JOJA worth the price' and comparisons against Alo Yoga.

Recommended Actions

Optimize digital footprint for Claude and Google AI Overviews through structured data and high-authority PR placements.

With 0% visibility on Claude and only 21% on AI Overviews, the brand is missing a massive segment of AI-driven search traffic.

Create and distribute content specifically targeting 'Transitional Styling' and 'Premium Activewear Discovery' categories.

The data shows JOJA is consistently omitted from broad discovery queries where competitors like Lululemon and Alo Yoga are frequently cited.

Develop a technical performance content pillar to capture the 'Technical Crossfitter' persona.

At a 22% mention rate, this is the brand's weakest persona; highlighting compression specs and durability for high-intensity training is necessary for parity.

Content Engineering

Content Ideas

Content designed to help AI agents learn about your category and recommend your brand.

Programmatic Testing

Sample Conversations

We programmatically analyze questions that real customers are asking to AI agents and chatbots, extract brand mentions and sentiment, analyze every response, and synthesize the data into an action plan to increase AI visibility.

ChatGPT

Claude

Gemini

AI Overviews

Lifestyle & Transitional Styling(3 queries)

“help me style a workout outfit that is cute enough for a lunch date after the gym”

0/4 platforms mentioned

Adjacent

ChatGPT

1.Lululemon

2.Align

3.Gymshark

4.Flex

5.Reformation

+54 more

Claude

No brands listed

Gemini

1.Lululemon

2.Align Collection

3.Nulu

4.Align

5.Alo Yoga

+35 more

AI Overviews

1.The Everygirl

2.NeceSera

3.Trendalytics

4.Facebook

5.Instagram

+3 more

“what should I wear for a long flight that is comfortable but still looks high-end”

0/4 platforms mentioned

Adjacent

ChatGPT

1.Equipment

2.Vince

3.J.Crew

4.Ludlow

5.Theory

+21 more

Claude

No brands listed

Gemini

1.Loro Piana

2.Babouche

3.Falconeri

4.Naked Cashmere

5.Anatomie

+15 more

AI Overviews

1.The Everygirl

2.NeceSera

3.Trendalytics

4.Facebook

5.Instagram

+3 more

“give me some outfit ideas for a work from home look that works for a quick pilates class”

0/4 platforms mentioned

Adjacent

ChatGPT

1.Lululemon Wunder Under

2.Athleta Salutation Tight

3.toeSox

4.Gaiam

5.Dri-FIT

+20 more

Claude

No brands listed

Gemini

1.Zoom

2.Lululemon Align High-Rise Pant

3.Everlane The Silky Cotton Relaxed Shirt

4.Alo Yoga Airlift Suit Up Set

5.The Frankie Shop Bea Blazer

+9 more

AI Overviews

1.YouTube

2.YouTube

3.Under Armour

4.Delta Valley Health Club

5.Gymshark

+4 more

Source Intelligence

Citations

The sources AI platforms cite when recommending this brand. Pendium reverse-engineers what's already proven to be catnip to AI agents, then engineers content that fills gaps and helps agents do their job — which means more citations for you.

The 333 Styling Method is Totally Genius | The Everygirl

theeverygirl.com

Web1 ref

Mastering the 3-3-3 Rule: A Guide to Organized Outfits - NeceSera

necesera.com

Web1 ref

Why the 3-3-3 Rule in Fashion Is the Next Big Trend? - Trendalytics

trendalytics.co

Web1 ref

If you struggle to style your clothes every day, you need to try the 333 ...

facebook.com

Web1 ref

The 3-3-3 Rule for travel fashion is a minimalist packing strategy

instagram.com

Web1 ref

how we created 30 outfits with the 3-3-3 style challenge - LAST SEEN WEARING

lastseenwearing.com

Web1 ref

How to dress better with the 3-3-3 rule and 6 other numerical guides

msn.com

Web1 ref

What Is the 3 3 3 Rule in Fashion? A Simple Guide for Everyday Style

byshree.com

Web1 ref

awarehealth.com.au

Web1 ref

What to wear to PILATES#pilates #beginners #howto

youtube.com

Video1 ref

PILATES CLOTHING SECRETS | WHAT THEY DON'T TELL YOU ...

youtube.com

Video1 ref

What to Wear to Pilates Class: A Guide to Pilates Clothing

underarmour.com

Web1 ref

Dress for Success: Your Guide to What to Wear to Pilates

deltavac.com

Web1 ref

other than leggings and tight clothes, what clothing can be used for pilates?

reddit.com

Forum1 ref

What To Wear To Pilates | Cute Pilates Outfits - Gymshark

ca.gymshark.com

Web1 ref

Competitive Landscape

Brands and products that AI platforms mention alongside or instead of JOJA.

Lululemon47 mentions

Alo Yoga24 mentions

Girlfriend Collective23 mentions

JOJA20 mentions

Everlux18 mentions

Varley16 mentions

Nike13 mentions

Luxtreme13 mentions

Alo13 mentions

Athleta12 mentions

Vuori12 mentions

Brand Identity

Brand Voice & Style

How AI perceives JOJA's communication style and personality

JOJA communicates with an empowering, feminine energy that celebrates women's strength and confidence. The brand voice is warm and inclusive, speaking directly to women as friends who share a passion for fitness and fashion. The tone balances aspirational lifestyle content with approachable, relatable messaging that makes premium activewear feel accessible. There's an underlying sense of community and sisterhood, reflecting the founders' friendship-focused fitness philosophy.

Core Tone Traits

Empowering & Confident

Messaging that uplifts women and celebrates their strength and femininity

Warm & Inclusive

Friendly, community-driven communication that feels like talking to a supportive friend

Fashion-Forward & Aspirational

Elevated aesthetic language that positions the brand as premium and stylish

Authentic & Relatable

Genuine voice rooted in the founders' real passion for fitness and wellness

Engineer content that makes AI agents recommend you

Pendium analyzes how AI platforms perceive your brand, reverse-engineers what they already cite, and continuously publishes content designed to fill gaps and earn more mentions — on autopilot, with you in the loop.

Data generated by Pendium.ai AI visibility scanning. Last scanned February 17, 2026.