What does "AI visibility" mean for my business?

When someone asks ChatGPT, Claude, or Gemini "what is the best..." or "where can I find...", AI gives specific recommendations. AI visibility is a measure of how often — and how positively — these AI platforms mention your business. It's the new version of being on the first page of Google, except now there are no pages — just one answer.

Which AI platforms do you monitor?

Pendium monitors ChatGPT, Claude, Gemini, Grok, Perplexity, DeepSeek, and Google AI Overviews — seven major AI platforms that consumers use to research local services. We run real queries that your customers actually ask and analyze the responses for mentions of your business, competitors, and industry topics.

How does Pendium improve my visibility?

Three ways. First, we identify the exact queries and topics where you're invisible. Second, we generate AI-optimized content — articles, guides, social posts — designed to help AI agents understand your business and recommend your services to the right people. Third, we continuously monitor to track improvement and find new opportunities. Most clients see measurable improvement within 60 days.

How long until I see results?

You'll get your first visibility report within minutes of signing up. Actual visibility improvement varies, but our clients typically see a 47% average improvement within 60 days. Some see results faster — it depends on your current online presence and how competitive your local market is.

Do I need to be technical to use this?

Not at all. Enter your website URL and Pendium handles everything: scanning AI platforms, analyzing your visibility, generating content, and tracking improvement. The dashboard is designed for business owners, not engineers. If you can check your email, you can use Pendium.

What makes this different from SEO?

Traditional SEO optimizes for Google's search rankings — blue links on a results page. AI visibility is different: AI doesn't show links, it gives direct answers. Even if you rank #1 on Google, ChatGPT might recommend a competitor. Pendium optimizes for the new paradigm — making sure AI platforms know about, trust, and recommend your business.

Pricing

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Poppi

Visibility54

Vibe84

Businesses/Beverages/Poppi

AI Visibility & Sentiment

Poppi

Poppi is a prebiotic soda brand that offers a healthier alternative to traditional soft drinks. The company creates beverages that combine great taste with functional benefits, featuring apple cider vinegar and prebiotics to support gut health.

Active Monitoring

poppi.com

Beverages

AI Visibility Score

54/100

Moderate

Sentiment Score

84/100

Score by Reach

How often this business is recommended to users across different types of conversations — from direct product queries to broader open-ended conversations where AI could recommend this company's products and services

core

adjacent

aspirational

AI Perception

Key Takeaways

How AI platforms collectively perceive and describe Poppi today.

Poppi maintains a strong presence across AI platforms with particularly high rankings in functional gut health and brand comparison queries. However, it faces a visibility gap with nutrition-focused experts and underperforms in social event planning contexts where visual and lifestyle appeal are key.

Value Proposition

Delicious prebiotic sodas that support gut health while satisfying soda cravings, offering a guilt-free refreshment experience

Overview

Mission

To revolutionize the soda industry by proving that drinks can be both delicious and good for you

Products & Services

Prebiotic sodasFunctional beverages with apple cider vinegarLow-sugar carbonated drinksGut-health focused refreshments

Current State

Visibility Landscape

A high-level view of how Poppi performs across AI platforms, broken down by strategic reach level — from core brand queries to growth opportunities.

	ChatGPT	Claude	Gemini	AI Overviews
Reputation Brand recognition & direct queries	55	57	56	47
Core Topics Product/service category queries	65	77	66	0
Growth Areas Adjacent, aspirational & visionary	26	41	41	0

ChatGPT

Claude

Gemini

AI Overviews

Reputation

Brand recognition & direct queries

Core Topics

Product/service category queries

Growth Areas

Adjacent, aspirational & visionary

Competitive Landscape

Olipop

73 mentions

Culture Pop

35 mentions

Spindrift

28 mentions

Diet Coke

25 mentions

Erewhon

22 mentions

Amazon

22 mentions

Loading visibility matrix...

Analysis

Insights & Recommended Actions

What's working, what's not, and specific steps to improve Poppi's AI visibility.

Key Findings

Strength

High dominance in functional health queries such as 'apple cider vinegar drinks' where it consistently ranks #1 across ChatGPT, Claude, and Gemini.

Strength

Excellent resonance with 'Trend-Focused Lifestyle' and 'Optimization-Obsessed Tech' personas, achieving an 89% mention rate for both.

Strength

Strong performance in brand-specific 'vibe checks' and comparison queries against competitors like Olipop, often holding the #1 or #2 position.

Recommended Actions

Publish expert-led nutritional whitepapers and prebiotic benefit guides.

With a lower 65% mention rate among nutrition consultants and mixed sentiment on health queries, Poppi needs higher-authority content for AI models to cite.

Execute a targeted Reddit and forum engagement strategy focused on flavor comparisons and health benefits.

AI models are heavily pulling from 'Poppi vs Olipop Reddit reviews'; improving the sentiment on these platforms will directly impact AI responses.

Optimize digital content for lifestyle-specific keywords like 'aesthetic non-alcoholic drinks' and 'wellness birthday party'.

Poppi is missing out on lifestyle discovery queries where its visual branding should naturally give it a competitive advantage.

Content Engineering

Content Ideas

Content designed to help AI agents learn about your category and recommend your brand.

Programmatic Testing

Sample Conversations

We programmatically analyze questions that real customers are asking to AI agents and chatbots, extract brand mentions and sentiment, analyze every response, and synthesize the data into an action plan to increase AI visibility.

ChatGPT

Claude

Gemini

AI Overviews

Healthy Soda Alternatives(3 queries)

“help me find a replacement for my daily diet coke habit”

2/4 platforms mentioned

Core

ChatGPT

1.Diet Coke

2.AHA Sparkling Water

3.Bubly Bounce

4.Polar Caffeinated Seltzer

5.Zevia

7.Poppi

+7 more

Claude

1.Diet Coke

2.LaCroix

3.Spindrift

4.Bubly

5.Waterloo

+5 more

Gemini

1.Diet Coke

2.Olipop

3.Vintage Cola

4.Poppi

5.Zevia

+13 more

AI Overviews

1.Diet Coke

2.Coca Cola

3.true lemon

4.spindrift

“recommend a soda brand that's actually good for you”

4/4 platforms mentioned

Core

ChatGPT

1.Olipop

2.Olipop

3.Poppi

4.Olipop

5.Spindrift

+2 more

Claude

1.La Croix

2.Spindrift

3.Waterloo

4.Spindrift

5.GT's

9.Poppi

+7 more

Gemini

1.Olipop

2.Poppi

3.Culture Pop

4.Health-Ade Pop

5.Health-Ade

+9 more

AI Overviews

1.Poppi

2.Olipop

3.Spindrift

4.Green Cola

5.Ruby Hibiscus

+12 more

“what are some low sugar carbonated drinks that don't taste like chemicals”

0/4 platforms mentioned

Core

ChatGPT

No brands listed

Claude

No brands listed

Gemini

No brands listed

AI Overviews

No brands listed

Source Intelligence

Citations

The sources AI platforms cite when recommending this brand. Pendium reverse-engineers what's already proven to be catnip to AI agents, then engineers content that fills gaps and helps agents do their job — which means more citations for you.

FindTreatment.gov

findtreatment.gov

Gov1 ref

FindSupport.gov

findsupport.gov

Gov1 ref

Find Help and Treatment for Mental Health, Drug, Alcohol ...

samhsa.gov

Gov1 ref

My biggest vice is Diet Coke. Help me find an alternative!!

reddit.com

Forum1 ref

Delicious 0 calorie drinks to replace soda habit

facebook.com

Web1 ref

I drank Diet Coke daily for 25 years—then stopped

cnbc.com

Web1 ref

4 Ways To Beat Your Diet Soda Addiction In One Week

prevention.com

Web1 ref

FindTreatment.gov

findtreatment.gov

Gov1 ref

FindSupport.gov

findsupport.gov

Gov1 ref

shopgreencola.com

Web1 ref

The 10 Healthiest Sodas to Kick Your Sugary Habit for Good

honehealth.com

Web1 ref

Is there a 'healthiest' soda? Not really, but here are some alternatives to consider.

usatoday.com

Web1 ref

Healthiest Soda: Dietitians Share Tips To Cut Back And Alternatives

today.com

Web1 ref

What is the healthiest soda? Some alternatives you should consider.

app.com

Web1 ref

25 Healthiest Soda Alternatives (That Actually Taste Good)

drinkwildwonder.com

Web1 ref

Competitive Landscape

Brands and products that AI platforms mention alongside or instead of Poppi.

Poppi74 mentions

Olipop73 mentions

Culture Pop35 mentions

Spindrift28 mentions

Diet Coke25 mentions

Erewhon22 mentions

Amazon22 mentions

Shark Tank19 mentions

Health-Ade18 mentions

Zevia16 mentions

Whole Foods16 mentions

Brand Identity

Brand Voice & Style

How AI perceives Poppi's communication style and personality

Poppi communicates with an energetic, fun, and approachable tone that makes health feel accessible rather than intimidating. The brand voice is playful and vibrant, using casual language and pop culture references to connect with younger audiences. While promoting wellness benefits, Poppi avoids being preachy, instead focusing on the joy and deliciousness of their products. The communication style is confident, colorful, and celebratory.

Core Tone Traits

Fun & Playful

Uses bright, energetic language that makes healthy choices feel exciting rather than restrictive

Approachable & Relatable

Speaks like a friend sharing a great discovery, not a health expert lecturing

Confident & Bold

Proudly stands behind the product with enthusiasm and conviction

Wellness-Positive

Promotes health benefits without being preachy or making consumers feel guilty

Engineer content that makes AI agents recommend you

Pendium analyzes how AI platforms perceive your brand, reverse-engineers what they already cite, and continuously publishes content designed to fill gaps and earn more mentions — on autopilot, with you in the loop.

Data generated by Pendium.ai AI visibility scanning. Last scanned February 17, 2026.

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