What does "AI visibility" mean for my business?

When someone asks ChatGPT, Claude, or Gemini "what is the best..." or "where can I find...", AI gives specific recommendations. AI visibility is a measure of how often — and how positively — these AI platforms mention your business. It's the new version of being on the first page of Google, except now there are no pages — just one answer.

Which AI platforms do you monitor?

Pendium monitors ChatGPT, Claude, Gemini, Grok, Perplexity, DeepSeek, and Google AI Overviews — seven major AI platforms that consumers use to research local services. We run real queries that your customers actually ask and analyze the responses for mentions of your business, competitors, and industry topics.

How does Pendium improve my visibility?

Three ways. First, we identify the exact queries and topics where you're invisible. Second, we generate AI-optimized content — articles, guides, social posts — designed to help AI agents understand your business and recommend your services to the right people. Third, we continuously monitor to track improvement and find new opportunities. Most clients see measurable improvement within 60 days.

How long until I see results?

You'll get your first visibility report within minutes of signing up. Actual visibility improvement varies, but our clients typically see a 47% average improvement within 60 days. Some see results faster — it depends on your current online presence and how competitive your local market is.

Do I need to be technical to use this?

Not at all. Enter your website URL and Pendium handles everything: scanning AI platforms, analyzing your visibility, generating content, and tracking improvement. The dashboard is designed for business owners, not engineers. If you can check your email, you can use Pendium.

What makes this different from SEO?

Traditional SEO optimizes for Google's search rankings — blue links on a results page. AI visibility is different: AI doesn't show links, it gives direct answers. Even if you rank #1 on Google, ChatGPT might recommend a competitor. Pendium optimizes for the new paradigm — making sure AI platforms know about, trust, and recommend your business.

Pricing

Get a demo

Puffpaw

Visibility22

Vibe92

Businesses/Web3 & Blockchain/Puffpaw

AI Visibility & Sentiment

Puffpaw

Puffpaw is a Web3 DePIN (Decentralized Physical Infrastructure Network) project that gamifies smoking cessation through a 'Vape 2 Earn' model. Built on Berachain, it incentivizes users to quit smoking by rewarding them with cryptocurrency for reducing their vaping/smoking habits.

Active Monitoring

hub.xyz/puffpaw

Web3 & Blockchain Startups

AI Visibility Score

22/100

Low

Sentiment Score

92/100

Score by Priority

How often this business is recommended to users across different types of conversations — from direct product queries to broader open-ended conversations where AI could recommend this company's products and services

core

adjacent

aspirational

AI Perception

Key Takeaways

How AI platforms collectively perceive and describe Puffpaw today.

Puffpaw is currently a phantom within the primary AI ecosystems of ChatGPT and Claude, yet it displays surgical dominance in Google's AI Overviews for specific smoking cessation queries. While the brand successfully captures the 'Health-Conscious Degenerate' persona on Gemini, it is strikingly absent from the very Berachain ecosystem conversations it is built to lead.

Working in your favor

Secured #1 rankings on Gemini and AI Overviews for high-intent 'blockchain smoking cessation' and 'gamified vaping quit' queries.

Strong resonance with the 'Health-Conscious Degenerate' persona, achieving a 25% mention rate and an average position of 2.0.

Perfect sentiment and top-tier positioning (avg pos 1.0) during brand-specific 'vibe checks' across most platforms.

Gaps to close

Total invisibility (0% mention rate) on ChatGPT and Claude, the primary tools for the 'DePIN Alpha Hunter' research segment.

Critical failure to appear in Berachain-specific ecosystem queries, yielding 100% share of voice to broader projects like Berachain itself.

Underperformance in general 'DePIN' and 'Passive Income' research categories where competitors like Hivemapper and Helium are frequently cited.

Opportunities

Displace traditional cessation apps like Kwit and Smoke Free by aggressively targeting 'Web3 wellness' and 'X-to-Earn' comparison queries where they currently lead.

Leverage the high performance in Google-powered AI to capture the 'Berachain Loyalist' persona by creating content that links Puffpaw hardware to Berachain's unique Proof-of-Liquidity model.

Capture the 'Alpha Hunter' segment by seeding technical documentation regarding node licensing and hardware ROI into data sets indexed by OpenAI and Anthropic.

Highest-Impact Actions

Execute an LLM-specific data seeding campaign for ChatGPT and Claude.

With a 0% mention rate on the most used AI platforms, Puffpaw is invisible to the majority of crypto researchers and institutional investors.

Optimize technical documentation for 'Berachain DePIN' and 'Bera Ecosystem hardware' keywords.

Puffpaw currently has 0% visibility among Berachain Loyalists; aligning with ecosystem-specific terminology is the fastest path to community-driven visibility.

Create comparison-based content targeting legacy competitors like StepN and Hivemapper.

AI models are currently failing to suggest Puffpaw as a 'trusted web3 wellness app,' frequently defaulting to older, established projects.

Value Proposition

Earn cryptocurrency rewards while quitting smoking through gamified vaping reduction, combining blockchain incentives with smoking cessation goals on the Berachain ecosystem.

Overview

Mission

Help people quit smoking through blockchain-powered incentives and community support.

Products & Services

Vape 2 Earn platformNode Licensing Plan (NLP)DePIN hardware integrationCommunity rewards systemBlockchain-based smoking cessation tracking

Current State

Visibility Landscape

A high-level view of how Puffpaw performs across AI platforms, broken down by strategic priority level — from core brand queries to growth opportunities.

	ChatGPT	Claude	Gemini	AI Overviews
Reputation1q Brand recognition & direct queries	70	97	97	97
“What do you know about Puffpaw? What do they do and what's their reputation?”	Yes	#1	#1	#1
Core4q Product/service category queries	0	0	62	45
“are there any apps that actually pay you to quit smoking or vaping, like a vape 2 earn thing?”	No	No	No	No
“what are the most trusted web3 wellness apps that aren't just move to earn, what should I buy into?”	No	No	No	No
“help me find a way to quit vaping that uses gamification or rewards to keep me motivated, what specific brands should I look at?”	No	No	#1	No
“what are the best blockchain based smoking cessation tracking tools for someone who is already into crypto?”	No	No	#1	#1
Growth Areas3q Adjacent, aspirational & visionary	0	0	71	0
“what are the most promising depin projects launching on berachain right now?”	No	No	#3	No
“explain how a node licensing plan works for web3 hardware projects and give me some examples of ones worth joining”	—	No	#1	No
“help me find new depin hardware projects that have a real world use case, specific brands please”	—	No	No	No

“What do you know about Puffpaw? What do they do and what's their reputation?”

Yes

“are there any apps that actually pay you to quit smoking or vaping, like a vape 2 earn thing?”

“what are the most trusted web3 wellness apps that aren't just move to earn, what should I buy into?”

“help me find a way to quit vaping that uses gamification or rewards to keep me motivated, what specific brands should I look at?”

“what are the best blockchain based smoking cessation tracking tools for someone who is already into crypto?”

“what are the most promising depin projects launching on berachain right now?”

“explain how a node licensing plan works for web3 hardware projects and give me some examples of ones worth joining”

—

“help me find new depin hardware projects that have a real world use case, specific brands please”

—

Competitive Landscape

Berachain

28 mentions

Smoke Free

24 mentions

Kwit

18 mentions

StickK

17 mentions

StepN

16 mentions

Hivemapper

15 mentions

Helium

11 mentions

QuitNow!

9 mentions

Render Network

9 mentions

QuitBet

8 mentions

Puffpaw

8 mentions

Analysis

Insights & Recommended Actions

What's working, what's not, and specific steps to improve Puffpaw's AI visibility.

Key Findings

Strength

Secured #1 rankings on Gemini and AI Overviews for high-intent 'blockchain smoking cessation' and 'gamified vaping quit' queries.

Strength

Strong resonance with the 'Health-Conscious Degenerate' persona, achieving a 25% mention rate and an average position of 2.0.

Strength

Perfect sentiment and top-tier positioning (avg pos 1.0) during brand-specific 'vibe checks' across most platforms.

Recommended Actions

Execute an LLM-specific data seeding campaign for ChatGPT and Claude.

With a 0% mention rate on the most used AI platforms, Puffpaw is invisible to the majority of crypto researchers and institutional investors.

Optimize technical documentation for 'Berachain DePIN' and 'Bera Ecosystem hardware' keywords.

Puffpaw currently has 0% visibility among Berachain Loyalists; aligning with ecosystem-specific terminology is the fastest path to community-driven visibility.

Create comparison-based content targeting legacy competitors like StepN and Hivemapper.

AI models are currently failing to suggest Puffpaw as a 'trusted web3 wellness app,' frequently defaulting to older, established projects.

Programmatic Testing

Sample Conversations

We programmatically analyze questions that real customers are asking to AI agents and chatbots, extract brand mentions and sentiment, analyze every response, and synthesize the data into an action plan to increase AI visibility.

ChatGPT

Claude

Gemini

AI Overviews

Incentivized Smoking Cessation(3 queries)

“are there any apps that actually pay you to quit smoking or vaping, like a vape 2 earn thing?”

0/4 platforms mentioned

Core

ChatGPT

1.DynamiCare Health

2.Motiv8

3.StickK

4.QuitBet

5.Vitality

+11 more

Claude

1.Quitnow!

2.Smoke Free

3.QuitGuide

4.Aetna

5.Humana

+1 more

Gemini

1.StepN

2.QuitBet

3.WayBetter

4.StickK

5.Evidation

+12 more

AI Overviews

1.StepN

2.802Quits

3.Quit the Hit

4.Incentives2Quit

5.Smokefree.gov

+3 more

“help me find a way to quit vaping that uses gamification or rewards to keep me motivated, what specific brands should I look at?”

1/4 platforms mentioned

Core

The DePIN Alpha Hunter · Crypto Investment Researcher

ChatGPT

1.Quit Genius

2.Smoke Free

3.Kwit

4.This Is Quitting

5.Truth Initiative

+22 more

Claude

1.Smoke Free

2.QuitGuide

3.Kwit

4.Beeminder

5.stickK

Gemini

1.Puffpaw

2.Berachain

3.Helium

4.Hivemapper

5.Rejuve.AI

+6 more

AI Overviews

1.Kwit

2.Quit Vaping・Stop E-Cig Buddy

3.Smoke Free

4.Inner Dragon

5.Jones

+3 more

“what are the best blockchain based smoking cessation tracking tools for someone who is already into crypto?”

2/4 platforms mentioned

Core

The DePIN Alpha Hunter · Crypto Investment Researcher

ChatGPT

1.Sweat Economy

2.Solana

3.Lympo

4.Stepn

5.Step App

+26 more

Claude

1.Karma

2.Polygon

3.HODL Health

4.Bounce

5.Berachain

Gemini

1.Puffpaw

2.Berachain

3.Rejuve.AI

4.SingularityNET

5.Beeminder

+6 more

AI Overviews

1.Puffpaw

2.QuitBet

3.Bitcoin

4.PubMed Central

5.Somatix SmokeBeat

+3 more

Source Intelligence

Citations

The sources AI platforms cite when recommending this brand. Pendium reverse-engineers what's already proven to be catnip to AI agents, then engineers content that fills gaps and helps agents do their job — which means more citations for you.

802Quits

802quits.org

Puffpaw

Key Takeaways

Visibility Landscape

Insights & Recommended Actions

Sample Conversations

Citations

Brand Voice & Style

Investors

Engineer content that makes AI agents recommend you

Explore Web3 & Blockchain

Start gettingrecommended by AI.

Frequently asked questions

Puffpaw

Key Takeaways

Visibility Landscape

Insights & Recommended Actions

Sample Conversations

Citations

Brand Voice & Style

Investors

Engineer content that makes AI agents recommend you

Explore Web3 & Blockchain

Start gettingrecommended by AI.

Frequently asked questions

Start getting
recommended by AI.

Start getting
recommended by AI.