Rebag AI Visibility Score: 74/100 — What AI Thinks | Pendium.ai
Pendium
Rebag
Rebag
Visibility74
Vibe98
Businesses/Luxury Retail/Rebag
Rebag
AI Visibility & Sentiment

Rebag

Rebag is a luxury resale marketplace specializing in authenticated pre-owned designer handbags, watches, jewelry, and accessories. They offer multiple selling options including consignment, trade, and direct buyout, with physical boutique locations across the United States.

Active Monitoring
rebagg.com
Luxury Retail
AI Visibility Score
74/100

Good

Sentiment Score
98/100
AI Perception

Summary

Rebag has established itself as the undisputed authority for luxury trade-ins and upcycling, consistently capturing the #1 position in AI Overviews and Claude for high-intent exchange queries. While legacy competitors like Fashionphile hold higher raw mention volume, Rebag outperforms the field in ranking depth and precision for the Sustainable Fashion Advocate persona, making it the primary recommendation for circular luxury transactions.

Value Proposition

A trusted marketplace for buying and selling authenticated luxury items with flexible selling options, premium payouts, and both online and in-person shopping experiences

Overview

Rebag is a luxury resale marketplace specializing in authenticated pre-owned designer handbags, watches, jewelry, and accessories. They offer multiple selling options including consignment, trade, and direct buyout, with physical boutique locations across the United States.

Mission

Making luxury accessible through a trusted resale marketplace that gives sellers control over how they sell and buyers access to expertly vetted designer pieces

Products & Services
Pre-owned luxury handbagsAuthenticated designer watchesFine jewelry resaleLuxury accessories and apparelConsignment and trade-in services
Agent Breakdown

AI Platforms

How often do different AI platforms reference Rebag?

Loading explorer...
Conversation Analysis

Topics

What conversations is Rebag included in — or excluded from?

Loading explorer...
Buyer Personas

Personas

Who does each AI platform recommend Rebag to, and when?

Loading explorer...
Programmatic Testing

Sample Conversations

We programmatically analyze questions that real customers are asking to AI agents and chatbots, extract brand mentions and sentiment, analyze every response, and synthesize the data into an action plan to increase AI visibility.

ChatGPT
Claude
Gemini
AI Overviews

Resale Value & Investment Planning

2 queries
“help me figure out if i should sell my old louis vuitton or keep it as an investment”
ChatGPT
Claude
Gemini
AI Overviews
4/4
“how can i get the most money for a designer watch without waiting months for it to sell, what sites should i use”
ChatGPT
Claude
Gemini
AI Overviews
1/4

Authenticated Sourcing & Gift Planning

2 queries
“i want to buy a vintage cartier love bracelet but i'm scared of fakes, where should i shop that's 100% safe”
ChatGPT
Claude
Gemini
AI Overviews
1/4
“find me a reliable place to buy a pre-owned chanel bag for under 5k”
ChatGPT
Claude
Gemini
AI Overviews
3/4

Authenticity & Marketplace Reliability

3 queries
“best reviewed luxury resale sites that guarantee authenticity and have good customer service”
ChatGPT
Claude
Gemini
AI Overviews
4/4
“what are the most trusted companies for buying and selling used designer goods right now besides the realreal”
ChatGPT
Claude
Gemini
AI Overviews
4/4
“which luxury resale apps are actually legit and verify every item they sell”
ChatGPT
Claude
Gemini
AI Overviews
4/4

Luxury Trade-ins & Wardrobe Upcycling

2 queries
“i want to swap my old designer bags for a new watch, how can i do that in one go”
ChatGPT
Claude
Gemini
AI Overviews
3/4
“help me find a place where i can trade in luxury items for immediate credit toward something else, specific brands preferred”
ChatGPT
Claude
Gemini
AI Overviews
4/4
Analysis

Key Insights

What AI visibility analysis reveals about this brand

Strength

Absolute dominance in 'Luxury Trade-ins & Wardrobe Upcycling' queries, frequently securing #1 rankings across ChatGPT, Claude, and AI Overviews.

Strength

Exceptional resonance with the 'Sustainable Fashion Advocate' persona, achieving an 81% mention rate and a 2.9 average position.

Strength

Near-perfect visibility on Claude (97% mention rate) with an elite average position of 2.8, positioning the brand as the platform's preferred luxury partner.

Strength

Strong performance in 'Authenticity & Marketplace Reliability' queries, often appearing as the first or second recommendation for 'legit' resale apps.

Gap

Significant ranking volatility in 'Resale Value & Investment Planning' queries, particularly on ChatGPT and Gemini where the brand occasionally drops to positions #10-#13.

Gap

Mixed sentiment on Claude and AI Overviews suggests that while the brand is highly visible, AI models are surfacing critical discourse or historical friction points.

Gap

Lagging behind The RealReal and Fashionphile in total mention volume across all tested scenarios, indicating a need for broader topical coverage beyond transactional queries.

Opportunity

Capture the 'Investment' narrative by creating high-authority content around price appreciation and resale data to stabilize Gemini and ChatGPT rankings.

Opportunity

Leverage existing dominance in trade-ins to pivot toward 'Gift Planning' and 'Authenticated Sourcing' where Claude currently favors the brand.

Opportunity

Convert the high visibility on Claude into a sentiment win by addressing the sources behind the 'mixed' sentiment rating in high-authority tech and fashion publications.

Technical Health

Site Health for AI Visibility

How well Rebag's website is optimized for AI agent discovery and comprehension.

88/100
17 passed 1 warnings 2 issues
Audited 2/24/2026
Crawlability100

Can AI bots find your pages?

Technical96

SSL, mobile, doctype basics

On-Page SEO84

Titles, descriptions, headings

Content Quality60

Word count, depth, freshness

Schema Markup85

Structured data for AI comprehension

Social & OG95

Open Graph, Twitter cards

AI Readability60

How well AI can parse your content

Critical Issues

!

Page has no H1 heading

Add a single H1 tag as the main page heading.

!

Content is too thin

Expand your content to at least 300-500 words with valuable information.

Warnings

!

1 render-blocking resource(s) detected

Consider deferring or async-loading non-critical scripts and stylesheets.

!

Few headings on page

Add more H2 and H3 headings to organize content into sections.

Want a full technical audit with AI-specific recommendations?

Run a free visibility scan
Brand Identity

Brand Voice & Style

How AI perceives Rebag's communication style and personality

Rebag communicates with sophisticated elegance while remaining approachable and informative. The brand voice balances luxury positioning with accessibility, using refined language that speaks to discerning customers without being pretentious. They emphasize expertise and trust through educational content like the Clair Report while maintaining warmth through member benefits and personalized selling options.

Core Tone Traits

Sophisticated & Refined

Uses elegant language befitting luxury positioning without being stuffy

Trustworthy & Expert

Emphasizes authentication, expertise, and transparency in all communications

Accessible & Welcoming

Makes luxury feel attainable through approachable messaging and clear value propositions

Empowering & Informative

Educates customers on luxury value and gives sellers control over their experience

Competitive Landscape

Related Ecosystem

Related products and services that AI mentions in conversations alongside or instead of Rebag

1Rebag156 mentions
2Fashionphile96 mentions
3The RealReal92 mentions
4Vestiaire Collective86 mentions
5Chanel33 mentions
6Cartier29 mentions
7Louis Vuitton28 mentions
8Rolex23 mentions
9Hermès22 mentions
101stDibs21 mentions
11WatchBox19 mentions
Source Intelligence

Citations

Sources that AI assistants cite. Getting featured here improves visibility.

Louis Vuitton bags to invest in 2025: 10 Luxury Picks

https://www.luxlovelouis.com/blogs/top-designer-handbag-investment-trends-of-2024/louis-vuitton-bags-to-invest-in-2025#:~:text=Top%2010%20Louis%20Vuitton%20Bags,1)%20Louis%20Vuitton%20Neverfull

Referenced in 1 query

Review
Louis Vuitton bags to invest in 2025: 10 Luxury Picks

https://www.luxlovelouis.com/blogs/top-designer-handbag-investment-trends-of-2024/louis-vuitton-bags-to-invest-in-2025#:~:text=Vintage%20monogram%20Keepalls%20with%20rich,command%20premiums%20as%20cultural%20collectibles.

Referenced in 1 query

Review
How To Sell Your Louis Vuitton Speedy | The Vault - Rebag

https://www.rebag.com/thevault/how-to-sell-your-louis-vuitton-speedy/#:~:text=Doing%20The%20Research&text=You%20can%20even%20track%20the,on%20an%20item's%20pricing%20history.&text=Named%20after%20our%20proprietary%20software,value%20at%20resale%20in%202022.

Referenced in 1 query

Review
How To Sell Your Louis Vuitton Speedy | The Vault - Rebag

https://www.rebag.com/thevault/how-to-sell-your-louis-vuitton-speedy/#:~:text=Louis%20Vuitton%20bags%20can%20oftentimes,value%20at%20resale%20in%202022.

Referenced in 1 query

Review
Louis Vuitton Raises Its Prices (Again)

https://blog.fashionphile.com/louis-vuitton-raises-its-prices-again/#:~:text=Just%20a%20week%20after%20LVMH,PM)%20climbed%20by%20roughly%20$40.

Referenced in 1 query

Review
Louis Vuitton Price Increase 2025: All you need to know

https://lvbagaholic.com/blogs/lv_bagaholic/louis-vuitton-price-increase-2025?srsltid=AfmBOoqsu616IlrMVl25m4Qup0LcmKwGjerPboL7luWQxNeGhvspZguw#:~:text=Louis%20Vuitton%20implemented%20two%20price,to%20time%20your%20next%20investment.

Referenced in 1 query

Review
Louis Vuitton price increase – April 15, 2025 - Bam Luxury Store

https://bamluxurystore.com/en-us/blogs/infos/louis-vuitton-price-increase-2025?srsltid=AfmBOoowHGgMN84uRHrWSChfTcw_Uipgp91WFFwn6ChKsajEcFkMUTA3#:~:text=Louis%20Vuitton%20price%20increase%20%E2%80%93%20April,both%20buyers%20and%20luxury%20investors.

Referenced in 1 query

Review
How To Sell Your Louis Vuitton Bag (Tips & Tricks)

https://shopatsoho.com/blogs/news/how-to-sell-louis-vuitton-bag?srsltid=AfmBOor6AWejrwQCppvGRhJSMTQ8ToteQr1U3zQq9O-VdaOkv2Kc9jha#:~:text=Step%201%20%2D%20Determine%20The%20True,can%20increase%20the%20selling%20price.

Referenced in 1 query

Review
Why Pre-Owned Louis Vuitton Bags Are a Smart Investment

https://959deluxe.com/blogs/news/why-pre-owned-louis-vuitton-bags-are-a-smart-investment-2025?srsltid=AfmBOopmIP_0bW1xIQ5Fc4B6c8A8MXduMOtvWG_uJ_KsA-7QIQaLJfeJ#:~:text=Sales-,Why%20Pre%2DOwned%20Louis%20Vuitton%20Bags%20Are%20a%20Smart%20Investment,models%20and%20strengthening%20buyer%20confidence.

Referenced in 1 query

Review
2025 Ultra-Luxury Resale Report - Academy by FASHIONPHILE

https://blog.fashionphile.com/2025-resale-report/#:~:text=Top%2DShopped%20Timeless%20Treasures,a%20form%20of%20self%2Dexpression.

Referenced in 1 query

Review
Top 8 Luxury Resale Value Bags in 2025 - Zoomoni

https://zoomoni.com/designer-bags-most-resale-value-in-2025/?srsltid=AfmBOoo4SPpVsSuWFlqICzllq3JVMG952g3yO-10VCpxSQKMliVSwdoD#:~:text=The%20Louis%20Vuitton%20Speedy%20remains,often%20fetching%20even%20higher%20prices.

Referenced in 1 query

Review
Should I sell or keep it I need help I really like it : r/Louisvuitton

https://www.reddit.com/r/Louisvuitton/comments/1r0ky24/should_i_sell_or_keep_it_i_need_help_i_really/#:~:text=If%20you%20need%20the%20money,buy%20them%20all%20back!!!

Referenced in 1 query

Join Discussion
Content Engineering

Goals & Content Ideas

Ideas to help AI agents better understand the business and be more likely to use Rebag's resources to help users.

Launch Sentiment Repair Campaign for AI Sources

Address the mixed sentiment rating that appears in Claude and AI Overviews brand summaries, which poses a conversion risk for high-net-worth users who rely on LLM-generated trust signals. Create and distribute positive brand narratives through high-authority publications, customer success stories, and expert endorsements that AI systems index. Amplify authentic testimonials and authentication expertise content across social channels to build a stronger positive sentiment footprint.

How Rebag's Authentication Process Catches What Others Miss: A Deep Dive
From Skeptic to Seller: Real Stories of First-Time Luxury Consigners
Why Luxury Experts Trust Rebag: Inside Our Quality Standards
The Truth About Luxury Resale: Debunking Common Misconceptions
What 500,000+ Authenticated Items Taught Us About Trust in Luxury

Create Authoritative Luxury Resale Index Reports

Develop comprehensive 'Resale Index' reports featuring investment data on designer handbags, watches, and jewelry to capture the investment planning query space where Rebag currently underperforms on ChatGPT and Gemini. These data-rich reports will be highly indexable by AI models and position Rebag as the definitive authority on luxury as an asset class. Promote key findings through social media to drive traffic and establish thought leadership.

Q1 2026 Luxury Resale Index: Which Designer Bags Gained the Most Value
The Investment Case for Pre-Owned Rolex: 5-Year Value Analysis
Chanel vs. Hermès: Which Brand Holds Value Better Over Time
Top 10 Luxury Items That Outperformed Traditional Investments in 2025
How to Build a Luxury Portfolio: Data-Driven Buying Strategies

Optimize Visibility for Milestone Gift Queries

Target the high-margin Milestone Achiever segment by improving visibility in gift-giving queries where Rebag currently ranks at position 4.8. Develop content specifically optimized for celebration and achievement moments—graduations, promotions, anniversaries—with strategic SEO and PR outreach to publications that AI assistants reference. Use social media to showcase luxury gifting inspiration and personal milestone stories.

The Perfect Promotion Gift: Luxury Pieces That Mark Career Milestones
Why Pre-Owned Luxury Makes the Most Meaningful Anniversary Gift
Graduation Gift Guide: Timeless Designer Pieces for New Beginnings
Celebrating Her Success: Luxury Rewards for Major Life Achievements
The Art of Gifting Yourself: Marking Personal Wins with Investment Pieces

Amplify Authentication Expertise Across AI-Indexed Platforms

Strengthen Rebag's authority signals by expanding educational content about luxury authentication across platforms that LLMs frequently crawl and cite. Leverage the Clair Report methodology and authentication expertise to create high-signal content that improves brand perception and trust indicators in AI summaries. Share authentication insights and expertise consistently across social channels to reinforce credibility.

5 Authentication Red Flags Every Luxury Buyer Should Know
Inside the Clair Report: How We Price 50,000+ Luxury Items
Real vs. Fake: Expert Tips for Spotting Counterfeit Designer Goods
What Authentication Experts Look for in a Hermès Birkin
The Science Behind Luxury Authentication: Technology Meets Expertise
Content Engineering

Recommended Actions

!

Execute a sentiment repair campaign targeting the specific data sources Claude and AI Overviews use for brand summaries.

Despite a 97% mention rate on Claude, the 'mixed' sentiment rating represents a conversion risk for high-net-worth users who rely on LLM summaries for trust.

Impact: High
!

Develop and distribute high-authority 'Resale Index' reports to win the 'Investment Planning' query space.

Rebag is currently underperforming in investment-related queries on ChatGPT and Gemini compared to its trade-in dominance; data-heavy reports are highly indexable for these models.

Impact: High
~

Optimize technical SEO and PR for 'Milestone Achiever' gift-giving queries where current average position sits at a low 4.8.

The Milestone Achiever represents a high-margin segment; improving visibility here broadens the brand's reach beyond the strictly utilitarian trade-in audience.

Impact: Medium
~

Maintain the current lead in 'Trade-in' keywords by reinforcing the 'Rebag Trade' program narrative across all digital touchpoints.

This is Rebag's strongest moat; defending the #1 position in AI Overviews ensures the brand remains the default choice for the circular economy.

Impact: Low

Is this your business? We can help you improve your AI visibility.

Book a Free Strategy Sessionor Sign In to Get Started
Backing

Investors

G
General Catalyst
Data generated by Pendium.ai AI visibility scanning. Last scanned February 24, 2026.

Start getting recommended by AI

Enter your website to see exactly what ChatGPT, Claude, and Gemini say about your business. Free, instant, and eye-opening.

Free visibility scanResults in 2 minutesNo credit card required

Frequently asked questions

Don't see your question? Book a demo and we'll walk you through it.