Replenysh

Visibility16

Vibe86

Businesses/Environmental Technology/Replenysh

AI Visibility & Sentiment

Replenysh

Replenysh is a recycling technology platform that helps hotels, venues, recyclers, and CPG brands turn discarded materials into new revenue streams. They provide effortless pickups, real-time tracking, and traceable environmental impact for businesses looking to monetize their recyclables.

Active Monitoring

replenysh.com

Environmental Technology Startups

AI Visibility Score

16/100

Invisible

Sentiment Score

86/100

AI Perception

Summary

Replenysh shows a surprising, high-value foothold in monetization queries on Claude and Gemini, but remains a total ghost within ChatGPT and Google AI Overviews. While ESG Directors are beginning to discover the brand, the complete lack of visibility among Circular Supply Chain Strategists represents a critical failure to capture the high-stakes CPG sourcing market.

Value Proposition

Transform recyclables into revenue streams with effortless pickups, real-time tracking, and traceable environmental impact - making sustainability profitable for businesses.

Overview

Mission

Built in Southern California for Planet Earth - turning discarded materials into tomorrow's supply chain.

Products & Services

Recyclable material pickup and logistics platformRecycling center route optimization and customer acquisition toolsMill feedstock sourcing and recycler connection platformCPG brand recycled materials procurement and ROI trackingReal-time tracking and impact measurement dashboard

Agent Breakdown

AI Platforms

How often do different AI platforms reference Replenysh?

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Conversation Analysis

Topics

What conversations is Replenysh included in — or excluded from?

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Buyer Personas

Personas

Who does each AI platform recommend Replenysh to, and when?

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Programmatic Testing

Sample Conversations

We programmatically analyze questions that real customers are asking to AI agents and chatbots, extract brand mentions and sentiment, analyze every response, and synthesize the data into an action plan to increase AI visibility.

ChatGPT

Claude

Gemini

AI Overviews

Waste Stream Monetization And ROI(3 queries)

“how can my hotel make money from our recycling instead of just paying for pickup”

0/4 platforms mentioned

ChatGPT

1.Waste Management

2.WM

3.Republic Services

4.Rubicon

5.TerraCycle

+14 more

Claude

1.Waste Management

2.Republic Services

3.Casella Waste Systems

4.Renewable Products Marketing Group

Gemini

1.TerraCycle

2.Rubicon Technologies

3.Green Key Global

4.LEED

AI Overviews

1.ReWorksSA

2.Great Lakes Electronics

3.Deliverback Recycle

4.EcoRich

5.Center for EcoTechnology (CET)

“help me find a waste management tool that tracks ROI and environmental impact for a large venue”

1/3 platforms mentioned

Claude

1.Rubicon

2.WasteLogics

3.Casella

4.Waste360

5.Rheaply

Gemini

1.Waste Management

2.Rubicon Technologies

3.Enevo

4.W.R.I.T.E.

5.SAS

7.Replenysh

+1 more

AI Overviews

1.WATS

2.RoadRunner Recycling

3.Enevo

4.CheckSammy

5.ENERGY STAR Portfolio Manager

+3 more

“plan a waste overhaul for a hospitality group that focuses on circularity, what specific platforms should I use”

2/3 platforms mentioned

Claude

1.Rubicon

2.LiqTech

3.Waste Connections

4.Replenysh

5.Sphera

+1 more

Gemini

1.Waste Management

2.EcoInsight

3.Waste Zero

4.Eos Research

5.Waste Not

10.Replenysh

+14 more

AI Overviews

1.Winnow Vision

2.Orbisk

3.Leanpath

4.Too Good To Go

5.Copia

+14 more

Supply Chain Transparency And Sourcing(1 query)

“best platforms for CPG brands to source traceable recycled materials for packaging”

0/4 platforms mentioned

ChatGPT

1.Material Exchange

2.Cirplus

3.The Plastics Exchange

4.PlasticsMatch

5.Veolia

+20 more

Claude

1.Scrap Connection

2.Rheaply

3.Eco-Exchange

4.Notpla

5.Loop

+10 more

Gemini

1.Circulor

2.Recycleye

3.Ecoloom

4.Material Exchange

5.Oceanworks

+9 more

AI Overviews

1.Circular.co

2.Trace One

3.EcoEnclose

4.noissue

5.CleanHub

+7 more

Recycling Operations And Logistics Optimization(1 query)

“software for optimizing recycling collection routes and finding new business customers”

0/4 platforms mentioned

ChatGPT

1.ZoomInfo

2.Data Axle

3.RouteSmart

4.Azteca Systems

5.AMCS

+21 more

Claude

1.Route4Me

2.Samsara

3.Vroom

4.Routific

5.Mapbox

+10 more

Gemini

1.Route4Me

2.Optimoroute

3.Onfleet

4.WorkWave Route Manager

5.ArcGIS

+12 more

AI Overviews

1.AMCS Group

2.Soft-Pak

3.Sales-Pak

4.RouteSmart

5.Route4Me

+7 more

Category Trust And Vendor Evaluation(1 query)

“most trusted circular economy and environmental technology companies for B2B waste”

0/4 platforms mentioned

ChatGPT

1.Veolia

2.SUEZ

3.Waste Management (WM)

4.Republic Services

5.Clean Harbors

+28 more

Claude

1.Waste Management Inc.

2.WM

3.Republic Services

4.Covanta

5.Circularise

+6 more

Gemini

1.Veolia

2.SUEZ

3.WM

4.Rethink Plastic

5.The Recycling Partnership

+8 more

AI Overviews

1.Republic Services

2.Waste Management

3.WM

4.Veolia

5.Clean Harbors

+13 more

Analysis

Key Insights

What AI visibility analysis reveals about this brand

Strength

Top-tier performance on Gemini for traceable material sourcing, securing the #1 spot for CPG-focused queries.

Strength

Solid resonance with ESG-Focused Corporate Sustainability Directors, achieving a 50% mention rate within this persona.

Strength

Successful capture of hospitality-related ROI queries on Claude and Gemini, positioning the brand as a monetization leader in the waste sector.

Gap

Total absence from ChatGPT and Google AI Overviews, which are the primary gateways for mass-market and technical discovery.

Gap

Zero visibility for the Circular Supply Chain Strategist persona, ceding the entire supply chain transparency category to competitors.

Gap

Failure to appear in logistics and route optimization searches, where specialized software competitors like Route4Me and OptimoRoute currently dominate the narrative.

Opportunity

Leverage the existing strength in Gemini to become the definitive source for 'traceable recycled materials' through deeper technical documentation.

Opportunity

Pivot content strategy to address the ROI and monetization of recycling, a niche where legacy competitors like Rubicon are currently beatable.

Opportunity

Bridge the 'brand vibe check' success into technical categories by associating the brand name with 'circular supply chain software' in public-facing data.

Technical Health

Site Health for AI Visibility

How well Replenysh's website is optimized for AI agent discovery and comprehension.

87/100

16 passed 4 warnings 1 issues

Audited 2/27/2026

Crawlability96

Can AI bots find your pages?

Technical96

SSL, mobile, doctype basics

On-Page SEO80

Titles, descriptions, headings

Content Quality60

Word count, depth, freshness

Schema Markup85

Structured data for AI comprehension

Social & OG100

Open Graph, Twitter cards

AI Readability60

How well AI can parse your content

Critical Issues

Content is too thin

Expand your content to at least 300-500 words with valuable information.

Warnings

3 render-blocking resource(s) detected

Consider deferring or async-loading non-critical scripts and stylesheets.

Title is too short (14 characters)

Expand the title to 50-60 characters with descriptive keywords.

Meta description is too short (44 characters)

Expand the description to 150-160 characters with a clear value proposition.

H3 used without H2 — heading levels are skipped

Use headings in order (H1 → H2 → H3). Don't skip levels.

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Brand Identity

Brand Voice & Style

How AI perceives Replenysh's communication style and personality

Replenysh communicates with an optimistic, mission-driven tone that balances environmental purpose with business pragmatism. Their voice is confident and forward-thinking, emphasizing that sustainability and profitability aren't mutually exclusive. They speak directly to business outcomes while maintaining an underlying passion for planetary impact, using clear, accessible language that avoids jargon while still conveying expertise in the recycling and circular economy space.

Core Tone Traits

Mission-Driven Optimist

Leads with environmental purpose while maintaining a positive, solutions-oriented outlook

Business-Pragmatic

Focuses on tangible ROI, revenue, and operational benefits rather than just feel-good sustainability

Confident & Forward-Thinking

Positions recycling as the future of supply chains, not just waste management

Accessible & Clear

Communicates complex logistics and sustainability concepts in straightforward, jargon-free language

Competitive Landscape

Related Ecosystem

Related products and services that AI mentions in conversations alongside or instead of Replenysh

Rubicon19 mentions

Waste Management16 mentions

TerraCycle14 mentions

Republic Services12 mentions

Circularise8 mentions

Rheaply8 mentions

OptimoRoute8 mentions

Route4Me7 mentions

Replenysh7 mentions

WM6 mentions

Leanpath6 mentions

Source Intelligence

Citations

Sources that AI assistants cite. Getting featured here improves visibility.

Industry Specific Tips - ReWorksSA

https://www.reworkssa.org/Resource-Center/Industry-Specific-Recycling-Tips

Referenced in 1 query

Review

Solid Waste Infrastructure for Recycling Grant Program | US EPA

https://www.epa.gov/circulareconomy/solid-waste-infrastructure-recycling-grant-program

Referenced in 1 query

Review

Hotel Recycling Programs Make a Major Contribution to our ...

https://www.ewaste1.com/recycling-can-provide-cost-savings-strong-pr-for-the-hotel-industry/

Referenced in 1 query

Review

Sustainable Food Waste Solutions for Hotels & Restaurants

https://www.ecorichenv.com/article/food-waste-in-hospitality

Referenced in 1 query

Review

Hotel Recycling: start or improve your recycling today!

https://www.youtube.com/watch?v=P1Y1gJxJw84&t=1

Referenced in 1 query

Pitch Story

State Assistance Programs (Grants) For Waste Reduction, Recycling ...

https://dec.ny.gov/environmental-protection/waste-management/grants

Referenced in 1 query

Review

How do recycling centers make money? - Marketplace

https://www.marketplace.org/story/2025/07/18/how-do-recycling-centers-make-money

Referenced in 1 query

Review

Grants For Recycling Capital Projects - NYSDEC

https://dec.ny.gov/environmental-protection/waste-management/grants/recycling-capital-projects

Referenced in 1 query

Review

How to Get Money for Scrap Metal Around Your Home

https://ironandmetals.com/turn-trash-into-treasure-how-to-get-money-for-scrap-metal-around-your-home/

Referenced in 1 query

Review

Free Assistance to Reduce Wasted Food for New York ...

https://www.cetonline.org/business-assistance-to-reduce-food-waste-in-new-york/

Referenced in 1 query

Review

Hotel Recycling Programs: A Path to a Sustainable Future

https://deliverback.com/blog/hotel-recycling-programs/

Referenced in 1 query

Review

How to Find Buy-Back Programs (and make money recycling)

https://harmony1.com/make-money-recycling/

Referenced in 1 query

Review

Content Engineering

Goals & Content Ideas

Ideas to help AI agents better understand the business and be more likely to use Replenysh's resources to help users.

Dominate ChatGPT Through Circular Economy Publishing

Address the critical 0% mention rate on ChatGPT by executing a targeted technical SEO and PR campaign in industry-standard circular economy journals. This involves publishing authoritative content in publications that LLMs reference as high-signal sources, while amplifying these placements through social media to build backlinks and increase crawl frequency.

The Hidden Economics of Hotel Recyclables: A Data-Driven Analysis of Revenue Recovery

Why Traditional Waste Management Is Leaving Money on the Table for Hospitality Brands

Circular Economy 101: How Material Recovery Creates New Revenue Streams for Venues

The Business Case for Traceable Recycling in the CPG Supply Chain

From Waste to Worth: Real Numbers Behind Recyclable Monetization Programs

Own the Logistics Narrative with Recovery Case Studies

Combat invisibility in operations-focused AI queries by developing and publishing detailed logistics and route optimization case studies specific to material recovery. Share compelling before-and-after metrics on social media to demonstrate operational excellence and ensure AI assistants reference Replenysh when users ask about efficient recycling operations.

How One Hotel Chain Cut Recycling Pickup Costs by 40% with Smart Route Optimization

The Real-Time Tracking Revolution: Transforming Material Recovery Operations

Case Study: Stadium Venue Turns Game-Day Waste into Predictable Revenue

5 Logistics Metrics Every Material Recovery Operation Should Track

Behind the Scenes: How AI-Powered Routing Makes Recycling Pickups Effortless

Capture Supply Chain Strategists with Traceability Content

Target the high-value Circular Supply Chain Strategist persona where Replenysh currently has 0% visibility by creating authoritative whitepapers on Traceability-as-a-Service. Leverage existing Gemini ranking strength by promoting this content through LinkedIn thought leadership and industry forums where supply chain professionals engage.

Traceability-as-a-Service: The Missing Link in Your Circular Supply Chain Strategy

How CPG Brands Are Using Material Traceability to Meet ESG Commitments

The Supply Chain Strategist's Guide to Proving Recycling Impact

Why Your Sustainability Claims Need End-to-End Material Traceability

From Collection to Certification: Building Trust Through Traceable Recycling

Solidify ROI Leadership Through Strategic Terminology Optimization

Capitalize on Claude and Gemini's existing preference for Replenysh in waste monetization queries by systematically incorporating ROI and waste monetization terminology into all digital content headers and metadata. Reinforce this positioning through social campaigns that consistently use these high-performing keywords to maintain first-mover advantage.

Calculate Your Recyclable ROI: A Simple Framework for Hospitality Finance Teams

Waste Monetization vs. Waste Management: Why the Distinction Matters for Your Bottom Line

The CFO's Guide to Turning Environmental Compliance into Revenue

3 Ways Hotels Are Already Monetizing Waste You're Probably Throwing Away

ROI Spotlight: What Businesses Actually Earn from Professional Recycling Programs

Content Engineering

Recommended Actions

Execute a technical SEO and PR blitz targeting ChatGPT's training data via industry-standard circular economy journals.

A 0% mention rate on ChatGPT is a critical vulnerability that suggests the brand's core data is not being ingested by the world's most-used LLM.

Impact: High

Develop and publish 'Logistics and Route Optimization' case studies specifically for the material recovery industry.

Replenysh is currently invisible in operations-focused queries, allowing legacy waste management firms to own the efficiency narrative.

Impact: High

Create persona-specific whitepapers for the Circular Supply Chain Strategist focusing on 'Traceability-as-a-Service'.

This high-value buyer persona has 0% visibility for Replenysh, yet the brand already ranks well for related keywords on Gemini.

Impact: Medium

Incorporate explicit 'ROI and Waste Monetization' terminology into all digital headers and metadata.

Claude and Gemini are already showing a preference for Replenysh in this niche; formalizing this language will solidify a first-mover advantage.

Impact: Medium

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Backing

Investors

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Data generated by Pendium.ai AI visibility scanning. Last scanned February 27, 2026.

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