Reuters Events provides senior-level professionals and leading businesses with the information, strategic connections, and market intelligence needed to navigate change and shape industry strategy. They host high-level summits and global broadcasts across key sectors like energy, insurance, pharmaceuticals, and AI.
Direct access to influential thought leaders and senior decision-makers, combined with unparalleled market intelligence from the Reuters newsroom to drive measurable business results.
AI Visibility Score
Reuters Events has an AI visibility score of 18/100, rated as invisible. This score reflects how often and how prominently Reuters Events appears in responses from AI assistants like ChatGPT, Claude, and Gemini.
AI Perception Summary
While Reuters Events commands strong brand recognition for its own identity, it remains largely absent from the critical conversations where high-level decision-makers seek industry-specific market intelligence. The brand is currently capturing top-of-funnel awareness but failing to convert that brand equity into authority in the competitive landscape of executive networking and strategic planning.
Strengths
- Excellent direct brand recognition, ranking #1 across all major AI platforms for brand-specific queries.
- High performance in AI Overviews for energy sector trend inquiries, particularly engaging the 'Marketing Events Lead' persona.
- Effective presence on Gemini for targeted professional intelligence gathering.
Visibility Gaps
- Total absence in 'adjacent' and 'aspirational' market segments where competitors like Financial Times and The Economist dominate.
- Failure to appear in queries regarding strategic networking or the identification of reliable market intelligence providers.
- Lack of presence in competitor comparison scenarios, specifically when prospects look for alternatives to Bloomberg Live.
Competitors in AI Recommendations
- Financial Times: 12 mentions
- The Economist: 11 mentions
- IQVIA: 11 mentions
- CERAWeek: 10 mentions
- Harvard Business Review: 10 mentions
- Bloomberg: 10 mentions
- Fortune: 10 mentions
- World Economic Forum: 10 mentions
- Clarivate: 10 mentions
- Citeline: 10 mentions
- Evaluate: 8 mentions
- AlphaSense: 8 mentions
- S&P Global: 7 mentions
- McKinsey: 7 mentions
- Brella: 7 mentions
Categories: Events & Media