What does "AI visibility" mean for my business?

When someone asks ChatGPT, Claude, or Gemini "what is the best..." or "where can I find...", AI gives specific recommendations. AI visibility is a measure of how often — and how positively — these AI platforms mention your business. It's the new version of being on the first page of Google, except now there are no pages — just one answer.

Which AI platforms do you monitor?

Pendium monitors ChatGPT, Claude, Gemini, Grok, Perplexity, DeepSeek, and Google AI Overviews — seven major AI platforms that consumers use to research local services. We run real queries that your customers actually ask and analyze the responses for mentions of your business, competitors, and industry topics.

How does Pendium improve my visibility?

Three ways. First, we identify the exact queries and topics where you're invisible. Second, we generate AI-optimized content — articles, guides, social posts — designed to help AI agents understand your business and recommend your services to the right people. Third, we continuously monitor to track improvement and find new opportunities. Most clients see measurable improvement within 60 days.

How long until I see results?

You'll get your first visibility report within minutes of signing up. Actual visibility improvement varies, but our clients typically see a 47% average improvement within 60 days. Some see results faster — it depends on your current online presence and how competitive your local market is.

Do I need to be technical to use this?

Not at all. Enter your website URL and Pendium handles everything: scanning AI platforms, analyzing your visibility, generating content, and tracking improvement. The dashboard is designed for business owners, not engineers. If you can check your email, you can use Pendium.

What makes this different from SEO?

Traditional SEO optimizes for Google's search rankings — blue links on a results page. AI visibility is different: AI doesn't show links, it gives direct answers. Even if you rank #1 on Google, ChatGPT might recommend a competitor. Pendium optimizes for the new paradigm — making sure AI platforms know about, trust, and recommend your business.

Pricing

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Seeing Systems

Visibility2

Vibe60

Businesses/Defence Technology/Seeing Systems

AI Visibility & Sentiment

Seeing Systems

Seeing Systems is a British defence technology company specializing in intelligent unmanned aerial systems (UAS) and AI-powered drone platforms. Founded at the University of Cambridge over a decade ago, they develop battle-proven FPV drones and swarm coordination software for military training and operational deployment in contested environments.

Active Monitoring

seeing-systems.com

Defence Technology YC25-26

AI Visibility Score

2/100

Invisible

Sentiment Score

60/100

Score by Priority

How often this business is recommended to users across different types of conversations — from direct product queries to broader open-ended conversations where AI could recommend this company's products and services

core

adjacent

aspirational

AI Perception

Key Takeaways

How AI platforms collectively perceive and describe Seeing Systems today.

Seeing Systems is effectively a ghost in the AI-driven tactical drone landscape, missing out on critical procurement conversations while competitors like Shield AI and PX4 dominate the narrative. Despite a microscopic foothold in Gemini for autonomous swarm coordination, the brand is failing to register across 92% of the queries that drive modern defence technology acquisition.

Working in your favor

Retains brand recognition when queried directly, surfacing in the top results for brand-specific 'vibe checks' on ChatGPT and AI Overviews.

Achieved an 8% mention rate on Gemini, specifically surfacing in the bottom of the top 10 for autonomous swarm and AI integration queries.

Resonates slightly with the Brigade-Level UAS Operations Lead persona, achieving a 17% mention rate within this specific tactical segment.

Gaps to close

Total absence from critical tactical procurement queries regarding EW-immune drones and small unit ISR options.

Zero visibility on ChatGPT and Claude across all functional and technical drone survival queries, leaving these platforms to recommend competitors like ArduPilot and DJI.

Failure to appear in any 'trusted provider' queries for UK and European defence technology, ceding the trust narrative entirely to Leonardo and Malloy Aeronautics.

Opportunities

Aggressively claim the 'EW-immune' and 'Contested Environments' niche where competitors are often cited for general utility rather than specific survivability.

Leverage the existing 17% visibility with UAS Operations Leads to build authoritative technical documentation that LLMs can ingest for high-intent tactical queries.

Target the 'Military FPV Pilot Training' segment which currently lacks a definitive AI-recommended leader, providing a clear path to category authority.

Highest-Impact Actions

Develop and publish deep-dive technical white papers on 'Electronic Warfare Resilience' and 'Contested ISR'.

Seeing Systems is currently invisible for 'EW-immune' queries; high-density technical content is required to feed the RAG systems of ChatGPT and Claude.

Optimize digital assets for AI Overviews by utilizing structured data and clear, declarative 'Entity-Attribute' definitions.

The brand is currently failing to appear in AI Overviews for all 12 tested industry queries, despite appearing for direct brand searches.

Create specific landing pages and case studies targeting 'Brigade-Level UAS Operations'.

This persona is the only segment showing any pulse of awareness; doubling down here secures a foothold in the tactical user's recommendation engine.

Value Proposition

UK-built, battle-proven drone systems that deliver exceptional performance without unnecessary cost, featuring EW-immunity and AI-enabled swarm coordination, developed shoulder-to-shoulder with military partners.

Overview

Mission

At Seeing Systems, we don't just develop technology, we protect the people who rely on it. The problems we tackle today are the lives we save tomorrow.

Products & Services

Bandit FPV training drone platformBanshee battle-proven tactical drone with EW-immunityAerie AI swarm coordination softwareFPV operator training programsDefence consulting and integration services

Current State

Visibility Landscape

A high-level view of how Seeing Systems performs across AI platforms, broken down by strategic priority level — from core brand queries to growth opportunities.

	ChatGPT	Claude	Gemini	AI Overviews
Reputation1q Brand recognition & direct queries	97	70	70	88
“What do you know about Seeing Systems? What do they do and what's their reputation?”	#1	Yes	Yes	#4
Core3q Product/service category queries	0	0	23	0
“help me find tactical drones that can actually survive electronic warfare jamming on the front lines, what models are best”	No	No	No	No
“looking for AI software that can coordinate a drone swarm for reconnaissance, what options are out there”	No	No	#10	No
“what are the best EW-immune drone options for small unit ISR in contested territory”	—	No	No	No
Growth Areas2q Adjacent, aspirational & visionary	0	0	0	0
“how should we set up an FPV pilot training program for soldiers, what hardware and software do we need”	No	No	No	No
“most trusted UK and European defence tech companies for unmanned systems and drones”	No	No	No	No

“What do you know about Seeing Systems? What do they do and what's their reputation?”

Yes

“help me find tactical drones that can actually survive electronic warfare jamming on the front lines, what models are best”

“looking for AI software that can coordinate a drone swarm for reconnaissance, what options are out there”

#10

“what are the best EW-immune drone options for small unit ISR in contested territory”

—

“how should we set up an FPV pilot training program for soldiers, what hardware and software do we need”

“most trusted UK and European defence tech companies for unmanned systems and drones”

Competitive Landscape

PX4

13 mentions

ArduPilot

12 mentions

Shield AI

9 mentions

DJI

8 mentions

Doodle Labs

7 mentions

VelociDrone

7 mentions

Leonardo

7 mentions

Malloy Aeronautics

7 mentions

QinetiQ

7 mentions

Quantum-Systems

7 mentions

Seeing Systems

1 mention

Analysis

Insights & Recommended Actions

What's working, what's not, and specific steps to improve Seeing Systems's AI visibility.

Key Findings

Strength

Retains brand recognition when queried directly, surfacing in the top results for brand-specific 'vibe checks' on ChatGPT and AI Overviews.

Strength

Achieved an 8% mention rate on Gemini, specifically surfacing in the bottom of the top 10 for autonomous swarm and AI integration queries.

Strength

Resonates slightly with the Brigade-Level UAS Operations Lead persona, achieving a 17% mention rate within this specific tactical segment.

Recommended Actions

Develop and publish deep-dive technical white papers on 'Electronic Warfare Resilience' and 'Contested ISR'.

Seeing Systems is currently invisible for 'EW-immune' queries; high-density technical content is required to feed the RAG systems of ChatGPT and Claude.

Optimize digital assets for AI Overviews by utilizing structured data and clear, declarative 'Entity-Attribute' definitions.

The brand is currently failing to appear in AI Overviews for all 12 tested industry queries, despite appearing for direct brand searches.

Create specific landing pages and case studies targeting 'Brigade-Level UAS Operations'.

This persona is the only segment showing any pulse of awareness; doubling down here secures a foothold in the tactical user's recommendation engine.

Content Engineering

Content Ideas

Content designed to help AI agents learn about your category and recommend your brand.

Programmatic Testing

Sample Conversations

We programmatically analyze questions that real customers are asking to AI agents and chatbots, extract brand mentions and sentiment, analyze every response, and synthesize the data into an action plan to increase AI visibility.

ChatGPT

Claude

Gemini

AI Overviews

UAS Modernization For Contested Environments(2 queries)

“help me find tactical drones that can actually survive electronic warfare jamming on the front lines, what models are best”

0/4 platforms mentioned

Core

ChatGPT

1.Skydio

2.X2

3.X10

4.AeroVironment

5.Puma AE

+17 more

Claude

1.DJI

2.Matrice 300 RTK

3.AeroVironment

4.RQ-11 Raven

5.Elbit Systems

+3 more

Gemini

1.Quantum-Systems Vector

2.Raptor

3.AeroVironment Puma 3 AE

4.Edge Autonomy VXE30

5.Silvus StreamCaster

+12 more

AI Overviews

1.Vandal

2.Boomerang

3.Prince Vandal of Novgorod

4.Shield AI Nova 2

5.Shield AI

+10 more

“what are the best EW-immune drone options for small unit ISR in contested territory”

0/3 platforms mentioned

Core

The Senior Tactical Procurement Officer · Head of Tactical Capability Procurement

Claude

1.Malloy Aeronautics

2.Malloy Aeronautics T-150

3.EMT Pibor EVO

4.Aeryon SkyRanger

5.FLIR Black Hornet 3

+2 more

Gemini

1.Evolve Dynamics

2.Sky Mantis 2

3.Teledyne FLIR R70

4.Quantum-Systems

5.Vector

+7 more

AI Overviews

1.Skydio X10D

2.Shield AI

3.V-BAT

4.Lockheed Martin

5.Indago 4

+8 more

Source Intelligence

Citations

The sources AI platforms cite when recommending this brand. Pendium reverse-engineers what's already proven to be catnip to AI agents, then engineers content that fills gaps and helps agents do their job — which means more citations for you.

Drones vs. Electronic Warfare: Who's Winning the Battle for ...

vgi.com.ua

Seeing Systems

Key Takeaways

Visibility Landscape

Insights & Recommended Actions

Content Ideas

Sample Conversations

Citations

Brand Voice & Style

Investors

Engineer content that makes AI agents recommend you

Start gettingrecommended by AI.

Frequently asked questions

Seeing Systems

Key Takeaways

Visibility Landscape

Insights & Recommended Actions

Content Ideas

Sample Conversations

Citations

Brand Voice & Style

Investors

Engineer content that makes AI agents recommend you

Start gettingrecommended by AI.

Frequently asked questions

Start getting
recommended by AI.

Start getting
recommended by AI.