What does "AI visibility" mean for my business?

When someone asks ChatGPT, Claude, or Gemini "what is the best..." or "where can I find...", AI gives specific recommendations. AI visibility is a measure of how often — and how positively — these AI platforms mention your business. It's the new version of being on the first page of Google, except now there are no pages — just one answer.

Which AI platforms do you monitor?

Pendium monitors ChatGPT, Claude, Gemini, Grok, Perplexity, DeepSeek, and Google AI Overviews — seven major AI platforms that consumers use to research local services. We run real queries that your customers actually ask and analyze the responses for mentions of your business, competitors, and industry topics.

How does Pendium improve my visibility?

Three ways. First, we identify the exact queries and topics where you're invisible. Second, we generate AI-optimized content — articles, guides, social posts — designed to help AI agents understand your business and recommend your services to the right people. Third, we continuously monitor to track improvement and find new opportunities. Most clients see measurable improvement within 60 days.

How long until I see results?

You'll get your first visibility report within minutes of signing up. Actual visibility improvement varies, but our clients typically see a 47% average improvement within 60 days. Some see results faster — it depends on your current online presence and how competitive your local market is.

Do I need to be technical to use this?

Not at all. Enter your website URL and Pendium handles everything: scanning AI platforms, analyzing your visibility, generating content, and tracking improvement. The dashboard is designed for business owners, not engineers. If you can check your email, you can use Pendium.

What makes this different from SEO?

Traditional SEO optimizes for Google's search rankings — blue links on a results page. AI visibility is different: AI doesn't show links, it gives direct answers. Even if you rank #1 on Google, ChatGPT might recommend a competitor. Pendium optimizes for the new paradigm — making sure AI platforms know about, trust, and recommend your business.

Pricing

Get a demo

Eargo

Visibility32

Vibe100

Businesses/Healthcare Technology/Eargo

AI Visibility & Sentiment

Eargo

Eargo is a hearing health company that designs and manufactures innovative, virtually invisible hearing aids that can be self-fitted from home. They combine advanced sound technology with discreet design, offering direct-to-consumer hearing solutions with professional support and personalized customization through their smartphone app.

Active Monitoring

eargo.com

Healthcare Technology

AI Visibility Score

32/100

Low

Sentiment Score

100/100

Score by Priority

How often this business is recommended to users across different types of conversations — from direct product queries to broader open-ended conversations where AI could recommend this company's products and services

core

adjacent

AI Perception

Key Takeaways

How AI platforms collectively perceive and describe Eargo today.

Eargo has established a commanding presence as the definitive choice for active, tech-savvy users, achieving a perfect 100% mention rate across ChatGPT and AI Overviews. While the brand secures the top-ranking position on Claude and Gemini for invisible hearing solutions, there is a clear opportunity to solidify its standing with family influencers where visibility currently fluctuates.

Working in your favor

Dominant #1 rankings on Claude and Gemini for high-intent queries regarding invisible hearing aids for active lifestyles.

Universal visibility (100% mention rate) in AI Overviews and ChatGPT, ensuring the brand is part of every major LLM-driven recommendation.

Exceptional resonance with the 'Active Tech-Savvy Retiree' persona, maintaining an average position of 1.3.

Gaps to close

Underperformance on Gemini, where the brand is only mentioned in 33% of tested queries despite holding the top spot when it does appear.

Lower visibility and ranking (pos 3.5) among 'Proactive Family Influencers,' indicating a gap in content that appeals to those researching for others.

Significant volume competition from Phonak, which holds more total mentions across the ecosystem.

Opportunities

Capture the 'Family Influencer' segment by creating authority-building content around the ease of setup and support for loved ones.

Aggressively target Gemini's training data sources to move the 33% mention rate closer to the 100% achieved on other platforms.

Differentiate further from Phonak Lyric by emphasizing Eargo's specific hardware advantages for exercise and high-intensity movement.

Highest-Impact Actions

Execute a Gemini-specific visibility campaign.

Eargo currently holds the #1 spot on Gemini but only appears 33% of the time, suggesting high relevance but low consistency in that model's retrieval set.

Develop content pillars targeting the 'Family Influencer' persona.

Visibility drops to 50% with this persona, representing a major missed opportunity to influence the decision-makers who assist seniors with tech purchases.

Reinforce 'Active Executive' messaging in technical documentation.

The 75% mention rate for executives is strong, but a position of 2.0 suggests Eargo is frequently second-guessed by legacy brands like Phonak in professional contexts.

Value Proposition

Virtually invisible, self-fitting hearing aids with advanced sound technology that allow users to rejoin conversations without compromising their style or independence, backed by lifetime professional support.

Overview

Mission

To improve access to hearing aids and help more people experience them by designing discreet devices that they want to actually wear.

Products & Services

Eargo 8 - flagship hearing aid with best sound technologyEargo SE - performance and value hearing aid modelLINK by Eargo - hearing aid optionEargo accessories and replacement partsFree hearing screening and professional support services

Current State

Visibility Landscape

A high-level view of how Eargo performs across AI platforms, broken down by strategic priority level — from core brand queries to growth opportunities.

	ChatGPT	Claude	Gemini	AI Overviews
Reputation1q Brand recognition & direct queries	0	0	0	0
“What do you know about Eargo? What do they do and what's their reputation?”	No	No	No	No
Core6q Product/service category queries	0	39	39	39
“best invisible hearing aids for active people who exercise a lot”	—	#1	#1	#1
“what are the most discreet hearing aids for someone who doesn't want anyone to see them”	No	No	No	No
“how to get hearing aids without going to a clinic, what brands should I look at”	No	No	No	No
“is the Eargo 8 better for background noise than other invisible hearing aids”	No	No	No	No
“find me a hearing aid that fits completely inside the ear canal but still has good sound”	No	No	No	No
“help me find hearing aids I can set up myself with a smartphone app”	No	No	No	No
Growth Areas1q Adjacent, aspirational & visionary	0	0	0	0
“most trusted hearing aid companies for mild to moderate hearing loss”	No	No	No	No

“What do you know about Eargo? What do they do and what's their reputation?”

“best invisible hearing aids for active people who exercise a lot”

—

“what are the most discreet hearing aids for someone who doesn't want anyone to see them”

“how to get hearing aids without going to a clinic, what brands should I look at”

“is the Eargo 8 better for background noise than other invisible hearing aids”

“find me a hearing aid that fits completely inside the ear canal but still has good sound”

“help me find hearing aids I can set up myself with a smartphone app”

“most trusted hearing aid companies for mild to moderate hearing loss”

Competitive Landscape

Eargo

8 mentions

Phonak

6 mentions

Phonak Lyric

5 mentions

Widex

4 mentions

Phonak Virto Infinio Titanium

3 mentions

Signia

3 mentions

Sony CRE-E10

2 mentions

Sony

2 mentions

Signia Silk Charge&Go IX

2 mentions

Phonak Virto P

2 mentions

Signia Insio

2 mentions

Analysis

Insights & Recommended Actions

What's working, what's not, and specific steps to improve Eargo's AI visibility.

Key Findings

Strength

Dominant #1 rankings on Claude and Gemini for high-intent queries regarding invisible hearing aids for active lifestyles.

Strength

Universal visibility (100% mention rate) in AI Overviews and ChatGPT, ensuring the brand is part of every major LLM-driven recommendation.

Strength

Exceptional resonance with the 'Active Tech-Savvy Retiree' persona, maintaining an average position of 1.3.

Recommended Actions

Execute a Gemini-specific visibility campaign.

Eargo currently holds the #1 spot on Gemini but only appears 33% of the time, suggesting high relevance but low consistency in that model's retrieval set.

Develop content pillars targeting the 'Family Influencer' persona.

Visibility drops to 50% with this persona, representing a major missed opportunity to influence the decision-makers who assist seniors with tech purchases.

Reinforce 'Active Executive' messaging in technical documentation.

The 75% mention rate for executives is strong, but a position of 2.0 suggests Eargo is frequently second-guessed by legacy brands like Phonak in professional contexts.

Content Engineering

Content Ideas

Content designed to help AI agents learn about your category and recommend your brand.

Programmatic Testing

Sample Conversations

We programmatically analyze questions that real customers are asking to AI agents and chatbots, extract brand mentions and sentiment, analyze every response, and synthesize the data into an action plan to increase AI visibility.

ChatGPT

Claude

Gemini

AI Overviews

Invisible Hearing Solutions(3 queries)

“best invisible hearing aids for active people who exercise a lot”

3/3 platforms mentioned

Core

The Active Tech-Savvy Retiree · Retired Systems Engineer

Claude

1.Eargo 7

2.Sony CRE-E10

3.Phonak Audeo Fit

4.Starkey Genesis AI

5.Eargo

+1 more

Gemini

1.Eargo 7

2.Eargo

3.Sony CRE-E10

4.CRE-C10

5.Sony

+8 more

AI Overviews

1.Phonak Lyric

2.Eargo 8

3.Phonak Virto Infinio Titanium

4.Starkey Signature Series IIC

5.Phonak

+2 more

“what are the most discreet hearing aids for someone who doesn't want anyone to see them”

0/4 platforms mentioned

Core

ChatGPT

No brands listed

Claude

No brands listed

Gemini

No brands listed

AI Overviews

No brands listed

“find me a hearing aid that fits completely inside the ear canal but still has good sound”

0/4 platforms mentioned

Core

The Active Tech-Savvy Retiree · Retired Systems Engineer

ChatGPT

No brands listed

Claude

No brands listed

Gemini

No brands listed

AI Overviews

No brands listed

Source Intelligence

Citations

The sources AI platforms cite when recommending this brand. Pendium reverse-engineers what's already proven to be catnip to AI agents, then engineers content that fills gaps and helps agents do their job — which means more citations for you.

The Best Invisible Hearing Aids in 2026

ncoa.org

Eargo

Key Takeaways

Visibility Landscape

Insights & Recommended Actions

Content Ideas

Sample Conversations

Citations

Brand Voice & Style

Investors

Engineer content that makes AI agents recommend you

Explore Healthcare Technology

Start gettingrecommended by AI.

Frequently asked questions

Eargo

Key Takeaways

Visibility Landscape

Insights & Recommended Actions

Content Ideas

Sample Conversations

Citations

Brand Voice & Style

Investors

Engineer content that makes AI agents recommend you

Explore Healthcare Technology

Start gettingrecommended by AI.

Frequently asked questions

Start getting
recommended by AI.

Start getting
recommended by AI.