Entera

Visibility30

Vibe95

Businesses/Real Estate Technology (PropTech)/Entera

AI Visibility & Sentiment

Entera

Entera is an AI-powered SaaS and services platform that modernizes residential real estate investing. Often described as the 'Bloomberg Terminal of Real Estate,' they enable institutional investors, funds, and operators to find, buy, sell, and operate single-family homes at scale across 32 US markets.

Active Monitoring

entera.ai

Real Estate Technology (PropTech)Startups

AI Visibility Score

30/100

Low

Sentiment Score

95/100

AI Perception

Summary

Entera has secured a dominant, top-tier position within Google Gemini for high-intent institutional scaling queries, frequently capturing the #1 spot for complex acquisition workflows. However, this success is overshadowed by a critical visibility blackout on ChatGPT and a complete absence from the 'market analytics' conversation where competitors like CoreLogic currently lead.

Value Proposition

An end-to-end AI-powered platform combining data analytics, transaction enablement, and expert services to help investors access 350K+ properties daily, make data-driven decisions, and achieve higher win rates with complete transparency.

Overview

Mission

We're on a mission to revolutionize the way people buy, sell, and operate homes.

Products & Services

AI-powered property discovery and analytics platformTransaction enablement services with dedicated negotiation teamsExpert advisory services for investment strategyService partner network for title, construction, and property managementMarket insights and data reports

Agent Breakdown

AI Platforms

How often do different AI platforms reference Entera?

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Conversation Analysis

Topics

What conversations is Entera included in — or excluded from?

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Buyer Personas

Personas

Who does each AI platform recommend Entera to, and when?

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Programmatic Testing

Sample Conversations

We programmatically analyze questions that real customers are asking to AI agents and chatbots, extract brand mentions and sentiment, analyze every response, and synthesize the data into an action plan to increase AI visibility.

ChatGPT

Claude

Gemini

AI Overviews

Scaling Single Family Rental Portfolios(2 queries)

“how can I buy 50 to 100 single family rentals across different states without a huge internal team”

1/4 platforms mentioned

ChatGPT

1.Roofstock Marketplace

2.Roofstock One

3.Memphis Invest

4.Norada Real Estate

5.Roofstock

+34 more

Claude

1.Offerpad

2.Opendoor

3.Connected Investors

4.BiggerPockets

5.Roofstock

+7 more

Gemini

1.Roofstock

2.Roofstock on Tap

3.Entera

4.Awning

5.Mynd

+11 more

AI Overviews

1.Roofstock

2.Roofstock Academy

3.SVN | SFRhub Marketplace

4.Rent to Retirement

5.Mynd Investment Marketplace

+9 more

“best platforms for institutional investors to find and bid on off-market residential deals at scale”

1/4 platforms mentioned

ChatGPT

1.Roofstock

2.Real Capital Markets

3.RCM

4.Ten-X

5.Auction.com

+21 more

Claude

1.Opendoor Institutional

2.Zillow for Investors

3.Redfin Commercial

4.Connected Investors

5.PropertyShark

+3 more

Gemini

1.Entera

2.MLS

3.Invitation Homes

4.Roofstock

5.Roofstock Cloud

+7 more

AI Overviews

1.HouseCanary

2.Acquisition Explorer

3.PropStream

4.ATTOM

5.Off-Market.io

+10 more

Institutional Grade Market Analytics(1 query)

“i need deep data on the top 30 US real estate markets for single family rentals, where should i look”

0/4 platforms mentioned

ChatGPT

1.Zillow

2.Redfin

3.ATTOM

4.CoreLogic

5.Black Knight

+34 more

Claude

1.CoStar

2.LoopNet

3.ATTOM Data Solutions

4.Zillow Research

5.Redfin Data Center

+10 more

Gemini

1.John Burns Research and Consulting

2.Parcl Labs

3.ATTOM Data Solutions

4.CoreLogic

5.Roofstock

+10 more

AI Overviews

1.ATTOM Data Solutions

2.CoreLogic

3.Single-Family Rent Index (SFRI)

4.Zillow Research

5.Zillow Observed Rent Index (ZORI)

+6 more

End To End Transaction & Lifecycle Management(1 query)

“what services help me handle the closing and negotiation for dozens of houses at once”

1/4 platforms mentioned

ChatGPT

1.Fidelity National Title

2.Fidelity National Financial

3.First American Title Insurance Company

4.Stewart Title

5.Old Republic Title

+24 more

Claude

1.Dotloop

2.Zillow

3.zipLogix

4.Follow Up Boss

5.Contracts.ai

+1 more

Gemini

1.First American

2.Fidelity National Financial

3.Doma

4.Transactly

5.Paperless Pipeline

7.Entera

+8 more

AI Overviews

1.Dotloop

2.SkySlope

3.Brokermint

4.Open to Close

5.HousingWire

+9 more

Evaluating & Comparing PropTech Platforms(1 query)

“most trusted PropTech platforms for institutional residential investors right now”

1/4 platforms mentioned

ChatGPT

1.Yardi

2.Voyager

3.Breeze

4.Investment Management

5.RealPage

+48 more

Claude

1.CoStar Group

2.Real Capital Analytics

3.CoreLogic

4.CBRE Investment Management Platform

5.AppFolio

+6 more

Gemini

1.Cherre

2.CoStar

3.Matterport

4.Apartments.com

5.Altus Group

7.Entera

+15 more

AI Overviews

1.Door.com

2.Yardi Investment Manager

3.Argus Enterprise

4.Altus Group

5.RealPage Investment Management

+10 more

Analysis

Key Insights

What AI visibility analysis reveals about this brand

Strength

Secured multiple #1 rankings in Gemini for high-intent queries involving scaling SFR portfolios and institutional bidding.

Strength

High resonance with the 'Institutional-Leaning Brokerage Lead' persona, achieving a 50% mention rate.

Strength

Maintains a consistent positive sentiment across all AI platforms when mentioned, reinforcing brand trust.

Gap

Total absence from ChatGPT (0% mention rate), ceding the most popular AI platform entirely to Roofstock and AppFolio.

Gap

Zero visibility for queries related to 'deep data' and 'market analytics,' allowing HouseCanary and ATTOM to own the research phase.

Gap

Inconsistent performance on Claude, where the average position (7.0) trails significantly behind Gemini dominance.

Opportunity

Leverage the brand's 'vibe check' success in AI Overviews to expand into broader PropTech service categories.

Opportunity

Capture the 'Market Analytics' narrative by surfacing proprietary institutional data that LLMs can ingest and cite.

Opportunity

Target the 'Scale-Focused SFR Operator' persona more aggressively to improve the current 5.3 average position.

Technical Health

Site Health for AI Visibility

How well Entera's website is optimized for AI agent discovery and comprehension.

94/100

20 passed 2 warnings

Audited 2/28/2026

Crawlability100

Can AI bots find your pages?

Technical96

SSL, mobile, doctype basics

On-Page SEO100

Titles, descriptions, headings

Content Quality73

Word count, depth, freshness

Schema Markup85

Structured data for AI comprehension

Social & OG100

Open Graph, Twitter cards

AI Readability60

How well AI can parse your content

Warnings

3 render-blocking resource(s) detected

Consider deferring or async-loading non-critical scripts and stylesheets.

Content may be too short

Expand your content to at least 500 words with valuable information.

Want a full technical audit with AI-specific recommendations?

Run a free visibility scan

Brand Identity

Brand Voice & Style

How AI perceives Entera's communication style and personality

Entera communicates with a confident, data-driven authority that positions them as the definitive expert in residential real estate investing technology. Their tone balances sophisticated financial terminology with accessible explanations, appealing to institutional investors while remaining approachable. They emphasize innovation, scale, and measurable results, frequently citing impressive metrics ($3B+ annual transactions, 350K+ daily properties) to build credibility. The voice is professional and polished, reflecting their Goldman Sachs-backed pedigree, yet forward-thinking and transformative in describing their AI-powered approach.

Core Tone Traits

Data-Driven & Analytical

Consistently backs claims with specific metrics, market data, and quantifiable results

Authoritative & Expert

Positions as the definitive leader in SFR technology with deep industry expertise

Innovative & Transformative

Emphasizes game-changing technology and modernization of traditional real estate

Professional & Trustworthy

Maintains institutional-grade credibility befitting their investor-class clientele

Competitive Landscape

Related Ecosystem

Related products and services that AI mentions in conversations alongside or instead of Entera

Roofstock33 mentions

AppFolio20 mentions

CoreLogic17 mentions

HouseCanary15 mentions

Entera15 mentions

Auction.com12 mentions

ATTOM Data Solutions12 mentions

PropStream11 mentions

Mynd11 mentions

CoStar10 mentions

Reonomy9 mentions

Source Intelligence

Citations

Sources that AI assistants cite. Getting featured here improves visibility.

8 Best Single Family Property Management Software ...

https://www.revela.co/resources/best-single-family-property-management-software

Referenced in 1 query

Review

Single-Family Rental (SFR) Financing - Arbor Realty Trust

https://arbor.com/sfr/

Referenced in 1 query

Review

SFR Portfolio - Commercial Real Estate Properties, Services ...

https://svn.com/commercial-property-types/sfr-portfolio/

Referenced in 1 query

Review

SFR Portfolio Financing Solutions

https://lendingone.com/institutional-investors/sfr-portfolio/

Referenced in 1 query

Review

What's the BEST Way to Buy Rental Property with LOW Down ...

https://www.youtube.com/shorts/D169tF81ZUU

Referenced in 1 query

Pitch Story

Best Property Management Software 2025: Top 6 Companies ...

https://www.appfolio.com/blog/best-property-management-softwares-compared-2026

Referenced in 2 queries

Review

The best property management software for your needs 2025

https://www.rocketmortgage.com/learn/property-management-software

Referenced in 1 query

Review

Rently | Resident Lifecycle Management Platform

https://use.rently.com/

Referenced in 1 query

Review

Access to SFR for institutional investors - Roofstock

https://www.roofstock.com/investment-solutions

Referenced in 1 query

Review

Easy Way To Buy Rental Properties Out-Of-State Want the ...

https://www.instagram.com/reel/DNQsqgDKzsW/

Referenced in 1 query

Pitch Story

Best Turnkey Real Estate Companies for Investors - RealWealth

https://realwealth.com/learn/who-are-the-best-turnkey-real-estate-companies/

Referenced in 1 query

Review

Is it possible to buy and rent out properties in the USA without ...

https://www.quora.com/Is-it-possible-to-buy-and-rent-out-properties-in-the-USA-without-physically-setting-foot-on-it

Referenced in 1 query

Join Discussion

Content Engineering

Recommended Actions

Initiate a ChatGPT-focused authority campaign via high-impact PR and inclusion in key real estate indices.

A 0% mention rate on ChatGPT is a critical strategic failure that allows competitors to dominate the primary entry point for AI-driven property tech searches.

Impact: High

Develop and optimize dedicated landing pages for 'Institutional Real Estate Data' and 'Market Analytics'.

Entera is currently excluded from all 'deep data' queries, missing the top-of-funnel research phase where institutional investors begin their journey.

Impact: High

Refine technical SEO and content depth to improve Claude visibility from the current 7.0 average position to a top-3 ranking.

Claude shows moderate awareness of Entera, but the low ranking prevents the brand from being a featured recommendation for sophisticated users.

Impact: Medium

Capitalize on the 'End-to-End' lifecycle management query gap where Gemini currently ranks Entera at #7.

Scaling queries are won, but moving into 'closing and negotiation' services will broaden the brand's utility in the eyes of AI recommendation engines.

Impact: Medium

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