What does "AI visibility" mean for my business?

When someone asks ChatGPT, Claude, or Gemini "what is the best..." or "where can I find...", AI gives specific recommendations. AI visibility is a measure of how often — and how positively — these AI platforms mention your business. It's the new version of being on the first page of Google, except now there are no pages — just one answer.

Which AI platforms do you monitor?

Pendium monitors ChatGPT, Claude, Gemini, Grok, Perplexity, DeepSeek, and Google AI Overviews — seven major AI platforms that consumers use to research local services. We run real queries that your customers actually ask and analyze the responses for mentions of your business, competitors, and industry topics.

How does Pendium improve my visibility?

Three ways. First, we identify the exact queries and topics where you're invisible. Second, we generate AI-optimized content — articles, guides, social posts — designed to help AI agents understand your business and recommend your services to the right people. Third, we continuously monitor to track improvement and find new opportunities. Most clients see measurable improvement within 60 days.

How long until I see results?

You'll get your first visibility report within minutes of signing up. Actual visibility improvement varies, but our clients typically see a 47% average improvement within 60 days. Some see results faster — it depends on your current online presence and how competitive your local market is.

Do I need to be technical to use this?

Not at all. Enter your website URL and Pendium handles everything: scanning AI platforms, analyzing your visibility, generating content, and tracking improvement. The dashboard is designed for business owners, not engineers. If you can check your email, you can use Pendium.

What makes this different from SEO?

Traditional SEO optimizes for Google's search rankings — blue links on a results page. AI visibility is different: AI doesn't show links, it gives direct answers. Even if you rank #1 on Google, ChatGPT might recommend a competitor. Pendium optimizes for the new paradigm — making sure AI platforms know about, trust, and recommend your business.

Pricing

Get a demo

FEVO

Visibility30

Vibe94

Businesses/Event Technology/FEVO

AI Visibility & Sentiment

FEVO

FEVO is an enterprise ticketing platform that transforms ticket sales through social engagement. They help teams, venues, and creators build beautiful, social-first offers that turn fans into promoters, enabling faster sales and stronger fan loyalty.

Active Monitoring

fevo.com

Event Technology

AI Visibility Score

30/100

Low

Sentiment Score

94/100

Score by Priority

How often this business is recommended to users across different types of conversations — from direct product queries to broader open-ended conversations where AI could recommend this company's products and services

core

adjacent

AI Perception

Key Takeaways

How AI platforms collectively perceive and describe FEVO today.

FEVO commands an elite presence among Major League Revenue executives but remains a ghost to the festival and venue operations segments, conceding massive market share to legacy giants like Ticketmaster and Eventbrite. While the brand secures top-tier positioning in Claude and ChatGPT for social ticketing, its total absence from Google AI Overviews represents a critical failure to capture the next generation of search-driven enterprise leads.

Working in your favor

Exceptional resonance with Major League Revenue Growth Executives, achieving a dominant 63% mention rate.

Elite-tier visibility on Claude and Gemini with a perfect 1.0 average position when the brand is surfaced.

High authority in social ticketing and group sales narratives within ChatGPT and Claude environments.

Gaps to close

Complete invisibility across the Boutique Music Festival and Enterprise Venue Operations persona segments.

Zero presence in Google AI Overviews for industry-specific queries, leaving the brand out of the most visible AI search layer.

Failing to capture any visibility for 'mobile-friendly checkout' queries, an area currently dominated by generalist payment processors.

Opportunities

Capitalize on the 0% visibility in AI Overviews by deploying structured data and entity-based SEO focused on stadium group sales.

Disrupt Eventbrite’s 14-mention lead in the festival space by creating comparison content that highlights FEVO’s superior social integration.

Leverage existing high sentiment scores to anchor new content around venue infrastructure and enterprise operations.

Highest-Impact Actions

Execute an AI-first content strategy targeting the 'Enterprise Venue Operations Director' persona to move the needle from 0% visibility.

Capturing the operations segment is critical for full-funnel enterprise adoption and closing the gap with competitors like Paciolan.

Optimize technical architecture for Google AI Overviews to rectify the current 0% visibility rate for non-branded stadium queries.

AI Overviews are the primary discovery engine for enterprise decision-makers; being absent here is a significant competitive disadvantage.

Launch a targeted campaign to associate FEVO with 'mobile-friendly checkout' and 'modern venue infrastructure' keywords.

FEVO currently lacks visibility in checkout-specific queries, allowing generalists like Stripe and Adyen to dominate the event tech narrative.

Value Proposition

FEVO's social-first ticketing platform turns fans into a sales force through friend-get-friend features, group rewards, and shareable checkout experiences that make buying tickets a social activity.

Overview

Mission

To make the future of ticketing social by helping brands build offers faster, sell more easily, and turn fans into promoters.

Products & Services

Social ticketing platformMobile-friendly checkout solutionsGroup rewards and incentives systemFriend referral and social sharing toolsEnterprise ticketing solutions

Current State

Visibility Landscape

A high-level view of how FEVO performs across AI platforms, broken down by strategic priority level — from core brand queries to growth opportunities.

	ChatGPT	Claude	Gemini	AI Overviews
Reputation1q Brand recognition & direct queries	97	97	97	97
“What do you know about FEVO? What do they do and what's their reputation?”	#1	#1	#1	#1
Core6q Product/service category queries	46	50	39	0
“best way to manage group ticket sales for a large stadium event”	#4	#1	#1	No
“looking for a mobile-friendly checkout solution for an enterprise event venue”	No	No	No	No
“give me some ideas for social ticketing strategies for a minor league sports team”	#1	#1	No	No
“how can I get fans to sell tickets for my music festival to their friends”	No	No	No	No
“ways to turn ticket buyers into brand ambassadors using social sharing tools”	No	No	No	No
“help me come up with a rewards program for fans who bring 10 or more people to a game”	No	No	No	No
Growth Areas1q Adjacent, aspirational & visionary	0	0	0	0
“most trusted event technology companies for pro sports right now”	No	No	No	No

“What do you know about FEVO? What do they do and what's their reputation?”

“best way to manage group ticket sales for a large stadium event”

“looking for a mobile-friendly checkout solution for an enterprise event venue”

“give me some ideas for social ticketing strategies for a minor league sports team”

“how can I get fans to sell tickets for my music festival to their friends”

“ways to turn ticket buyers into brand ambassadors using social sharing tools”

“help me come up with a rewards program for fans who bring 10 or more people to a game”

“most trusted event technology companies for pro sports right now”

Competitive Landscape

Ticketmaster

20 mentions

Eventbrite

14 mentions

SeatGeek

10 mentions

Paciolan

10 mentions

Stripe

8 mentions

Universe

6 mentions

Adyen

6 mentions

AXS

5 mentions

StubHub

5 mentions

Archtics

5 mentions

FEVO

5 mentions

Analysis

Insights & Recommended Actions

What's working, what's not, and specific steps to improve FEVO's AI visibility.

Key Findings

Strength

Exceptional resonance with Major League Revenue Growth Executives, achieving a dominant 63% mention rate.

Strength

Elite-tier visibility on Claude and Gemini with a perfect 1.0 average position when the brand is surfaced.

Strength

High authority in social ticketing and group sales narratives within ChatGPT and Claude environments.

Recommended Actions

Execute an AI-first content strategy targeting the 'Enterprise Venue Operations Director' persona to move the needle from 0% visibility.

Capturing the operations segment is critical for full-funnel enterprise adoption and closing the gap with competitors like Paciolan.

Optimize technical architecture for Google AI Overviews to rectify the current 0% visibility rate for non-branded stadium queries.

AI Overviews are the primary discovery engine for enterprise decision-makers; being absent here is a significant competitive disadvantage.

Launch a targeted campaign to associate FEVO with 'mobile-friendly checkout' and 'modern venue infrastructure' keywords.

FEVO currently lacks visibility in checkout-specific queries, allowing generalists like Stripe and Adyen to dominate the event tech narrative.

Content Engineering

Content Ideas

Content designed to help AI agents learn about your category and recommend your brand.

Programmatic Testing

Sample Conversations

We programmatically analyze questions that real customers are asking to AI agents and chatbots, extract brand mentions and sentiment, analyze every response, and synthesize the data into an action plan to increase AI visibility.

ChatGPT

Claude

Gemini

AI Overviews

Optimizing Group Sales And Fan Rewards(2 queries)

“best way to manage group ticket sales for a large stadium event”

0/4 platforms mentioned

Core

ChatGPT

1.Ticketmaster

2.AXS

3.Eventbrite

4.Universe

5.SeatGeek

+8 more

Claude

1.Ticketmaster Group Sales

2.Eventbrite Group Orders

3.Splash

4.AXS

5.StubHub for Groups

+1 more

Gemini

1.Ticketmaster

2.Eventbrite

3.AXS

AI Overviews

1.Ticketmaster

2.SeatGeek

3.GroupTools

4.Ticketsauce

5.The Events Calendar

“help me come up with a rewards program for fans who bring 10 or more people to a game”

0/4 platforms mentioned

Core

The Major League Revenue Growth Executive · VP of Ticket Sales and Strategy

ChatGPT

No brands listed

Claude

No brands listed

Gemini

No brands listed

AI Overviews

No brands listed

Source Intelligence

Citations

The sources AI platforms cite when recommending this brand. Pendium reverse-engineers what's already proven to be catnip to AI agents, then engineers content that fills gaps and helps agents do their job — which means more citations for you.

How to Increase Ticket Sales for an Event: 6 Strategies for 2025

theeventscalendar.com

FEVO

Key Takeaways

Visibility Landscape

Insights & Recommended Actions

Content Ideas

Sample Conversations

Citations

Brand Voice & Style

Investors

Engineer content that makes AI agents recommend you

Explore Event Technology

Start gettingrecommended by AI.

Frequently asked questions

FEVO

Key Takeaways

Visibility Landscape

Insights & Recommended Actions

Content Ideas

Sample Conversations

Citations

Brand Voice & Style

Investors

Engineer content that makes AI agents recommend you

Explore Event Technology

Start gettingrecommended by AI.

Frequently asked questions

Start getting
recommended by AI.

Start getting
recommended by AI.