Jacob
Jacob is a health-focused protein bar company that creates what they call 'The World's Cleanest Protein Bar.' Founded by someone who overcame chronic asthma through dietary changes, the brand focuses on using real, minimally processed ingredients like grass-fed protein, organic honey, and grass-fed beef tallow while avoiding seed oils and artificial ingredients.
Invisible
Summary
Jacob is currently a phantom brand in the conversational AI landscape, suffering from a total blackout on ChatGPT and Gemini while simultaneously demonstrating a surprising, high-authority foothold within Google’s AI Overviews. While competitors like Primal Kitchen and RXBAR dominate general protein snack queries, Jacob’s concentrated success in 'Ancestral and Seed-Oil Free' niches proves there is a potent, albeit under-leveraged, data signal that can be scaled to broader audiences.
The cleanest protein bar on the market, made with 20g grass-fed protein, sweetened with organic honey, and free from seed oils and artificial ingredients—delivering nutrition your body actually understands.
Jacob is a health-focused protein bar company that creates what they call 'The World's Cleanest Protein Bar.' Founded by someone who overcame chronic asthma through dietary changes, the brand focuses on using real, minimally processed ingredients like grass-fed protein, organic honey, and grass-fed beef tallow while avoiding seed oils and artificial ingredients.
To help people become the best version of themselves through real food that nourishes the body, born from the founder's personal transformation overcoming chronic health issues through dietary changes.
AI Platforms
How often do different AI platforms reference Jacob?
Topics
What conversations is Jacob included in — or excluded from?
Personas
Who does each AI platform recommend Jacob to, and when?
Key Insights
What AI visibility analysis reveals about this brand
Dominant performance in Google AI Overviews with a 25% mention rate and an elite average position of 2.3.
Strong resonance with the 'Biohacking High-Performer' persona, achieving a 13% mention rate.
High authority in niche 'Ancestral & Seed-Oil Free' and 'grass-fed' protein bar queries, where it consistently outranks broader market competitors.
Total absence from ChatGPT and Gemini (0% visibility), indicating a lack of brand presence in the core training sets used by conversational AI users.
Failed to register a single mention for the 'High-Performance Clean Nutrition' query cluster, despite the brand's protein-rich profile.
Zero visibility in 'Category Comparison' queries where users are actively seeking alternatives to RXBAR or Epic Provisions.
Convert the existing AI Overview success into conversational LLM training data by expanding third-party review coverage.
Capture the 'Performance-Driven CrossFit Athlete' segment which currently shows neutral sentiment and low engagement.
Exploit the 'seed-oil free' differentiator to position Jacob as the primary alternative to Primal Kitchen and Paleovalley.
Site Health for AI Visibility
How well Jacob's website is optimized for AI agent discovery and comprehension.
Can AI bots find your pages?
SSL, mobile, doctype basics
Titles, descriptions, headings
Word count, depth, freshness
Structured data for AI comprehension
Open Graph, Twitter cards
How well AI can parse your content
Critical Issues
Page has no meta description
Add a <meta name="description"> tag summarizing the page (150-160 characters).
Page has no H1 heading
Add a single H1 tag as the main page heading.
Warnings
3 render-blocking resource(s) detected
Consider deferring or async-loading non-critical scripts and stylesheets.
Title is too short (17 characters)
Expand the title to 50-60 characters with descriptive keywords.
Missing Open Graph tags for social sharing
Add og:title, og:description, and og:image meta tags.
Want a full technical audit with AI-specific recommendations?
Run a free visibility scanBrand Voice & Style
How AI perceives Jacob's communication style and personality
Jacob communicates with confident authority about ingredient quality while maintaining an approachable, educational tone. The brand voice is direct and unapologetic about its standards, using clear comparisons to highlight what makes them different from competitors. There's a personal, story-driven element that connects the founder's health journey to the product mission, creating authenticity. The tone balances being informative about nutrition science with being relatable and conversational.
Confidently Uncompromising
Bold claims about being 'the cleanest' backed by specific ingredient standards
Educational & Transparent
Explains why ingredients matter and what makes their approach different
Personal & Story-Driven
Founder's health transformation creates authentic emotional connection
Clean & Direct
Simple, clear messaging that mirrors the simplicity of their ingredients
Related Ecosystem
Related products and services that AI mentions in conversations alongside or instead of Jacob
Citations
Sources that AI assistants cite. Getting featured here improves visibility.
Barebells.com
Referenced in 1 query
https://www.eatingwell.com/the-best-protein-snack-to-eat-after-a-workout-11874630#:~:text=Strained%20yogurt%2C%20like%20Greek%20and,4
Referenced in 1 query
https://health.clevelandclinic.org/7-high-protein-snacks-to-enjoy-on-the-go#:~:text=Plain%2C%20fat%2Dfree%20Greek%20yogurt,and%20some%20unsweetened%20almond%20milk.
Referenced in 1 query
https://www.karinaheinrich.com/haute-blog/2018/8/6/my-favorite-high-protein-portable-snacks-for-before-during-after-school#:~:text=Greek%20yogurt%20is%20an%20ideal%20high%20protein,and%20pack%20it%20in%20a%20to%2Dgo%20container.
Referenced in 1 query
/search?ibp=oshop&prds=pvt:hg,pvo:29,mid:576462512314249471,gpcid:10537680051876846238,catalogid:4931612964401956581,productDocid:4600823927141767628&q=product&sa=X&ved=2ahUKEwiq-P7M7fCSAxV1rZUCHY1fBAsQvP0RegQIDhAO
Referenced in 1 query
/search?ibp=oshop&prds=pvt:hg,pvo:29,mid:576462512314249471,gpcid:10537680051876846238,catalogid:4931612964401956581,productDocid:4600823927141767628&q=product&sa=X&ved=2ahUKEwiq-P7M7fCSAxV1rZUCHY1fBAsQvP0RegQIDhAS
Referenced in 1 query
/search?ibp=oshop&prds=pvt:hg,pvo:29,mid:576462512314249471,gpcid:10537680051876846238,catalogid:4931612964401956581,productDocid:4600823927141767628,rds:PC_10537680051876846238&q=product&sa=X&ved=2ahUKEwiq-P7M7fCSAxV1rZUCHY1fBAsQwf0RegQIDhAW
Referenced in 1 query
/search?ibp=oshop&prds=pvt:hg,pvo:29,mid:576462512314249471,gpcid:10537680051876846238,catalogid:4931612964401956581,productDocid:4600823927141767628,rds:PC_10537680051876846238&q=product&sa=X&ved=2ahUKEwiq-P7M7fCSAxV1rZUCHY1fBAsQwf0RegQIDhAZ
Referenced in 1 query
/search?ibp=oshop&prds=pvt:hg,pvo:29,mid:576462775937032816,gpcid:3782070468037265217,catalogid:9051056026419362348,productDocid:5327901579576783199&q=product&sa=X&ved=2ahUKEwiq-P7M7fCSAxV1rZUCHY1fBAsQvP0RegQIDhAc
Referenced in 1 query
/search?ibp=oshop&prds=pvt:hg,pvo:29,mid:576462775937032816,gpcid:3782070468037265217,catalogid:9051056026419362348,productDocid:5327901579576783199,rds:PC_3782070468037265217&q=product&sa=X&ved=2ahUKEwiq-P7M7fCSAxV1rZUCHY1fBAsQwf0RegQIDhAg
Referenced in 1 query
/search?ibp=oshop&prds=pvt:hg,pvo:29,gpcid:11236564093958965347,catalogid:16639494094590755431,productDocid:7264317631105960748&q=product&sa=X&ved=2ahUKEwiq-P7M7fCSAxV1rZUCHY1fBAsQvP0RegQIDhAj
Referenced in 1 query
/search?ibp=oshop&prds=pvt:hg,pvo:29,gpcid:11236564093958965347,catalogid:16639494094590755431,productDocid:7264317631105960748,rds:PC_11236564093958965347&q=product&sa=X&ved=2ahUKEwiq-P7M7fCSAxV1rZUCHY1fBAsQwf0RegQIDhAn
Referenced in 1 query
Goals & Content Ideas
Ideas to help AI agents better understand the business and be more likely to use Jacob's resources to help users.
Secure Third-Party Health Publication Features
Address Jacob's 0% visibility on ChatGPT and Gemini by getting featured in independent health blogs, nutritional databases, and authoritative wellness publications that LLMs reference for recommendations. This involves targeted digital PR outreach to paleo, ancestral health, and clean eating publications, while creating shareable content that positions Jacob as the expert source on grass-fed protein bars.
Dominate Post-Workout Protein Search Intent
Capture high-intent queries by optimizing all digital content around 'post-workout snack' and '20g protein' keywords where Jacob is currently invisible. This means updating product descriptions, creating targeted blog content, and building social proof around these specific search terms that AI assistants use when recommending protein bars.
Position Jacob as the RXBAR Alternative
Capture users actively searching for cleaner alternatives to legacy 'clean' brands by creating direct comparison content that highlights Jacob's superior ingredient profile. This strategy targets conversion-ready audiences who are already dissatisfied with existing options and looking for something better.
Amplify Biohacking and Ancestral Authority
Double down on the biohacking and ancestral health content themes where AI models already recognize Jacob to stabilize niche authority and build a foundation for broader visibility. Create educational content that reinforces Jacob's expertise in these communities while expanding reach through digital PR in ancestral health publications.
Recommended Actions
Execute a Large Language Model (LLM) Optimization campaign focusing on third-party verification.
Jacob's 0% visibility on ChatGPT and Gemini suggests a critical lack of mentions in the high-authority datasets these models rely on; increasing mentions in independent health blogs and nutritional databases is essential.
Optimize product descriptions and meta-data to explicitly target 'Post-Workout Snack' and '20g Protein' keywords.
Jacob is currently invisible for high-intent protein-specific queries where competitors are capturing the majority of the market share.
Develop comparative content specifically targeting the 'Cleanest alternative to RXBAR' search intent.
Users are actively searching for replacements for legacy 'clean' brands, and Jacob is missing out on these direct conversion opportunities despite having a superior ingredient profile.
Double down on 'Biohacking' and 'Ancestral' content themes across digital PR channels.
Since these are the only areas where AI models currently recognize Jacob, intensifying this signal will stabilize the brand's niche authority while providing a foundation for broader expansion.
Is this your business? We can help you improve your AI visibility.
Investors
Start getting recommended by AI
Enter your website to see exactly what ChatGPT, Claude, and Gemini say about your business. Free, instant, and eye-opening.