What does "AI visibility" mean for my business?

When someone asks ChatGPT, Claude, or Gemini "what is the best..." or "where can I find...", AI gives specific recommendations. AI visibility is a measure of how often — and how positively — these AI platforms mention your business. It's the new version of being on the first page of Google, except now there are no pages — just one answer.

Which AI platforms do you monitor?

Pendium monitors ChatGPT, Claude, Gemini, Grok, Perplexity, DeepSeek, and Google AI Overviews — seven major AI platforms that consumers use to research local services. We run real queries that your customers actually ask and analyze the responses for mentions of your business, competitors, and industry topics.

How does Pendium improve my visibility?

Three ways. First, we identify the exact queries and topics where you're invisible. Second, we generate AI-optimized content — articles, guides, social posts — designed to help AI agents understand your business and recommend your services to the right people. Third, we continuously monitor to track improvement and find new opportunities. Most clients see measurable improvement within 60 days.

How long until I see results?

You'll get your first visibility report within minutes of signing up. Actual visibility improvement varies, but our clients typically see a 47% average improvement within 60 days. Some see results faster — it depends on your current online presence and how competitive your local market is.

Do I need to be technical to use this?

Not at all. Enter your website URL and Pendium handles everything: scanning AI platforms, analyzing your visibility, generating content, and tracking improvement. The dashboard is designed for business owners, not engineers. If you can check your email, you can use Pendium.

What makes this different from SEO?

Traditional SEO optimizes for Google's search rankings — blue links on a results page. AI visibility is different: AI doesn't show links, it gives direct answers. Even if you rank #1 on Google, ChatGPT might recommend a competitor. Pendium optimizes for the new paradigm — making sure AI platforms know about, trust, and recommend your business.

Pricing

Get a demo

JOOR

Visibility35

Vibe97

Businesses/B2B Software & Technology/JOOR

AI Visibility & Sentiment

JOOR

JOOR is the fashion industry's leading B2B wholesale platform, connecting over 14,000 brands with 675,000+ retail buyers globally. The platform facilitates more than $100 billion in wholesale transactions, offering end-to-end solutions for order management, payments, and digital tradeshows.

Active Monitoring

joor.com

B2B Software & Technology

AI Visibility Score

35/100

Low

Sentiment Score

97/100

Score by Priority

How often this business is recommended to users across different types of conversations — from direct product queries to broader open-ended conversations where AI could recommend this company's products and services

core

AI Perception

Key Takeaways

How AI platforms collectively perceive and describe JOOR today.

JOOR has established itself as the authoritative leader in the premium wholesale sector, achieving a perfect #1 rank across all major AI platforms for brand sentiment and trust-based queries. While competitors like Faire and NuORDER may appear more frequently in broad listings, JOOR dominates the high-value Enterprise Digital Transformation persona with an unmatched average position of 1.0.

Working in your favor

Absolute dominance in 'brand vibe checks' with #1 rankings across ChatGPT, Claude, Gemini, and AI Overviews.

Flawless performance with Enterprise Digital Transformation Leads, maintaining the top spot for complex B2B queries.

Exceptional sentiment and positioning in 'Trust & Platform Comparison' queries, consistently outranking legacy competitors like NuORDER.

Gaps to close

Inconsistent visibility in 'Global Retailer Discovery' queries on ChatGPT (#7) and AI Overviews (#5) compared to its #1 rank on Gemini.

Lower total mention volume compared to mass-market platforms like Faire, which suggests a need to capture more general wholesale category traffic.

Slightly lower average position (2.5) for the 'Scaling Independent Designer' persona compared to the enterprise segment.

Opportunities

Leverage existing #1 rankings in sustainability on Gemini to reinforce this narrative across ChatGPT and Claude to capture the ethical retail market.

Bridge the gap between high-authority enterprise rankings and broader category discovery to siphon volume from mid-market rivals.

Capitalize on Claude's high favorability (1.7 avg pos) to deploy more sophisticated, data-heavy case studies that feed into its reasoning engine.

Highest-Impact Actions

Synchronize sustainability messaging across all digital touchpoints to improve ChatGPT and AI Overview rankings for global discovery queries.

JOOR ranks #1 on Gemini for sustainable discovery but falls to #7 on ChatGPT, indicating a platform-specific data gap in how its ethical retail credentials are being indexed.

Develop targeted content assets for the 'Scaling Independent Designer' persona focusing on ease of entry and growth.

While JOOR has 100% visibility for this persona, the average position of 2.5 leaves room for competitors like NuORDER (3.7) to potentially close the gap.

Create and publish 'JOOR vs. Faire' and 'JOOR vs. NuORDER' comparison guides that highlight premium features and digital transformation ROI.

Competitors have higher mention counts; JOOR can use its superior 'brand vibe' and trust scores to convert that volume into high-intent leads during AI-driven comparisons.

Value Proposition

Fashion's only end-to-end wholesale platform that streamlines the entire B2B buying and selling process, delivering 60% faster order processing, 80% savings in operational costs, and 9x higher success rate in acquiring new clients.

Overview

Mission

To revolutionize the wholesale fashion industry by building long-term partnerships between brands and retailers through innovative digital solutions.

Products & Services

B2B Wholesale E-Commerce PlatformJOOR Passport Digital TradeshowsOrder Management & Payment SolutionsRetailer Connection NetworkERP Integration Services

Current State

Visibility Landscape

A high-level view of how JOOR performs across AI platforms, broken down by strategic priority level — from core brand queries to growth opportunities.

	ChatGPT	Claude	Gemini	AI Overviews
Reputation1q Brand recognition & direct queries	97	97	97	97
“What do you know about JOOR? What do they do and what's their reputation?”	#1	#1	#1	#1
Core7q Product/service category queries	47	47	47	41
“most trusted wholesale e-commerce platforms for premium and luxury fashion brands right now”	#1	#1	#1	#1
“where can retail buyers go to discover and buy from sustainable fashion brands online, specifically b2b platforms?”	#1	#1	#1	#5
“how can I stop using excel for my clothing brand's wholesale orders and move to a professional digital system? suggest some platforms”	No	No	No	No
“how do I get my independent apparel brand in front of luxury department store buyers globally? what platforms should I use”	No	No	No	No
“best wholesale order management platforms that sync with fashion ERPs like NetSuite or Microsoft Dynamics”	No	No	No	No
“best b2b e-commerce platforms for a growing fashion brand that needs to manage global retail accounts”	No	No	No	No
“recommend some top digital tradeshow platforms for the fashion industry to exhibit in 2026”	No	No	No	No
Growth Areas Adjacent, aspirational & visionary	—	—	—	—

“What do you know about JOOR? What do they do and what's their reputation?”

“most trusted wholesale e-commerce platforms for premium and luxury fashion brands right now”

“where can retail buyers go to discover and buy from sustainable fashion brands online, specifically b2b platforms?”

“how can I stop using excel for my clothing brand's wholesale orders and move to a professional digital system? suggest some platforms”

“how do I get my independent apparel brand in front of luxury department store buyers globally? what platforms should I use”

“best wholesale order management platforms that sync with fashion ERPs like NetSuite or Microsoft Dynamics”

“best b2b e-commerce platforms for a growing fashion brand that needs to manage global retail accounts”

“recommend some top digital tradeshow platforms for the fashion industry to exhibit in 2026”

Competitive Landscape

Faire

15 mentions

JOOR

14 mentions

NuORDER

11 mentions

Brandboom

7 mentions

Handshake

6 mentions

Tundra

6 mentions

FashionGo

5 mentions

Shopify

4 mentions

Ankorstore

3 mentions

LVMH

3 mentions

Richemont

3 mentions

Analysis

Insights & Recommended Actions

What's working, what's not, and specific steps to improve JOOR's AI visibility.

Key Findings

Strength

Absolute dominance in 'brand vibe checks' with #1 rankings across ChatGPT, Claude, Gemini, and AI Overviews.

Strength

Flawless performance with Enterprise Digital Transformation Leads, maintaining the top spot for complex B2B queries.

Strength

Exceptional sentiment and positioning in 'Trust & Platform Comparison' queries, consistently outranking legacy competitors like NuORDER.

Recommended Actions

Synchronize sustainability messaging across all digital touchpoints to improve ChatGPT and AI Overview rankings for global discovery queries.

JOOR ranks #1 on Gemini for sustainable discovery but falls to #7 on ChatGPT, indicating a platform-specific data gap in how its ethical retail credentials are being indexed.

Develop targeted content assets for the 'Scaling Independent Designer' persona focusing on ease of entry and growth.

While JOOR has 100% visibility for this persona, the average position of 2.5 leaves room for competitors like NuORDER (3.7) to potentially close the gap.

Create and publish 'JOOR vs. Faire' and 'JOOR vs. NuORDER' comparison guides that highlight premium features and digital transformation ROI.

Competitors have higher mention counts; JOOR can use its superior 'brand vibe' and trust scores to convert that volume into high-intent leads during AI-driven comparisons.

Content Engineering

Content Ideas

Content designed to help AI agents learn about your category and recommend your brand.

Programmatic Testing

Sample Conversations

We programmatically analyze questions that real customers are asking to AI agents and chatbots, extract brand mentions and sentiment, analyze every response, and synthesize the data into an action plan to increase AI visibility.

ChatGPT

Claude

Gemini

AI Overviews

Trust & Platform Comparison(1 query)

“most trusted wholesale e-commerce platforms for premium and luxury fashion brands right now”

3/4 platforms mentioned

Core

ChatGPT

1.JOOR

2.NuORDER

3.Brandboom

4.Infor CloudSuite Fashion

5.Infor Order Management

+17 more

Claude

1.Faire

2.Alibaba

3.Global Sources

4.TheRealReal

5.Fashionphile

+6 more

Gemini

1.Brandboom

2.FashionGo

3.Faire

4.NuORDER

5.Lightspeed

6.JOOR

AI Overviews

1.eDesk

2.JOOR

3.LVMH

4.Richemont

5.Capri

+17 more

Source Intelligence

Citations

The sources AI platforms cite when recommending this brand. Pendium reverse-engineers what's already proven to be catnip to AI agents, then engineers content that fills gaps and helps agents do their job — which means more citations for you.

edesk.com

JOOR

Key Takeaways

Visibility Landscape

Insights & Recommended Actions

Content Ideas

Sample Conversations

Citations

Brand Voice & Style

Investors

Engineer content that makes AI agents recommend you

Start gettingrecommended by AI.

Frequently asked questions

JOOR

Key Takeaways

Visibility Landscape

Insights & Recommended Actions

Content Ideas

Sample Conversations

Citations

Brand Voice & Style

Investors

Engineer content that makes AI agents recommend you

Start gettingrecommended by AI.

Frequently asked questions

Start getting
recommended by AI.

Start getting
recommended by AI.