Solo
Solo is a mobile app designed specifically for gig workers that helps them manage their independent work more efficiently. The platform provides tools for income tracking, mileage logging, tax preparation, and smart scheduling to help gig economy workers earn more while reducing stress.
Low
Summary
Solo has successfully carved out a dominant niche in Google AI Overviews for gig-scheduling and efficiency queries, but it is currently invisible in the critical tax and mileage tracking conversations that define its competitors. While the brand performs with high authority in Claude and Gemini for its core value proposition, a dismal ranking on ChatGPT suggests a significant lag in the training data and third-party citations that drive LLM recommendations.
Solo makes managing gig work easy by providing guaranteed pay predictions, smart scheduling, income tracking, and free tax filing - helping over 1 million gig workers earn more and stress less.
Solo is a mobile app designed specifically for gig workers that helps them manage their independent work more efficiently. The platform provides tools for income tracking, mileage logging, tax preparation, and smart scheduling to help gig economy workers earn more while reducing stress.
Let's help you earn more - helping gig workers get the most out of their time and optimize their work.
AI Platforms
How often do different AI platforms reference Solo?
Topics
What conversations is Solo included in — or excluded from?
Personas
Who does each AI platform recommend Solo to, and when?
Key Insights
What AI visibility analysis reveals about this brand
Commanding 54% mention rate in AI Overviews with an average position of 4.2, particularly for scheduling and income management queries.
High authority in brand-specific 'vibe checks' on Claude and Gemini, where it ranks #1.
Strong resonance with the 'Efficiency-Obsessed Data Nerd' persona, achieving a 50% mention rate.
Total absence in 'Simplified Tax and Mileage Tracking' queries, allowing Everlance and Stride to own the high-intent financial compliance segment.
Severe underperformance on ChatGPT with a mention rate of only 23% and a nearly irrelevant average position of 15.0.
Minimal penetration into the 'Tax-Anxious Side-Hustler' persona, capturing only 8% visibility.
Aggressive expansion into tax-related content to bridge the gap in the Tax-Anxious Side-Hustler segment.
Targeting the 'Multi-Platform Power Earner' persona where Solo already shows a 3.8 average position to secure definitive leadership over Gridwise.
Leveraging positive sentiment in Gemini to build a footprint in Google-driven financial ecosystems.
Site Health for AI Visibility
How well Solo's website is optimized for AI agent discovery and comprehension.
Can AI bots find your pages?
SSL, mobile, doctype basics
Titles, descriptions, headings
Word count, depth, freshness
Structured data for AI comprehension
Open Graph, Twitter cards
How well AI can parse your content
Warnings
3 render-blocking resource(s) detected
Consider deferring or async-loading non-critical scripts and stylesheets.
Page has 2 H1 tags. Best practice is one.
Use a single H1 for the main heading, and H2-H6 for subheadings.
Content may be too short
Expand your content to at least 500 words with valuable information.
Missing Open Graph tags for social sharing
Add og:title, og:description, and og:image meta tags.
Want a full technical audit with AI-specific recommendations?
Run a free visibility scanBrand Voice & Style
How AI perceives Solo's communication style and personality
Solo communicates with an empowering, supportive tone that acknowledges the challenges of gig work while offering practical solutions. The brand voice is friendly and relatable, speaking directly to workers who feel the stress of unpredictable income. They use clear, straightforward language that avoids jargon, making complex financial topics accessible. There's an underlying optimism and encouragement that positions Solo as a partner in the gig worker's success journey.
Empowering & Supportive
Positions gig workers as capable entrepreneurs who deserve tools to succeed
Relatable & Understanding
Acknowledges the real challenges of gig work like unpredictable pay and stress
Clear & Straightforward
Uses simple language to explain financial concepts without condescension
Optimistic & Encouraging
Focuses on positive outcomes and earning potential rather than problems
Related Ecosystem
Related products and services that AI mentions in conversations alongside or instead of Solo
Citations
Sources that AI assistants cite. Getting featured here improves visibility.
https://gridwise.io/blog/driving-for-doordash/the-best-times-to-drive-for-doordash/#:~:text=Best%20Times%20to%20DoorDash%20on%20Weekends,socializing%20or%20relaxing%20at%20home.
Referenced in 1 query
https://www.triplog.net/blog/best-times-to-drive-for-uber#:~:text=waiting%20for%20requests.-,Rush%20Hours%20and%20Weekends,to%20or%20from%20bottomless%20mimosas.
Referenced in 1 query
https://www.keepertax.com/posts/doordash-tips
Referenced in 1 query
https://www.worksolo.com/blog/smart-schedule-feature-guide#:~:text=Whether%20you're%20a%20seasoned,productive%20workdays%20and%20bigger%20paychecks!
Referenced in 1 query
https://www.triplog.net/blog/best-time-to-do-uber-eats#:~:text=Wednesday%20through%20Sunday:%20These%20are,the%20potential%20for%20increased%20earnings.
Referenced in 1 query
https://dasher.doordash.com/en-us/blog/dashing-schedule#:~:text=What%20are%20the%20best%20times,help%20you%20maximize%20your%20earnings.
Referenced in 1 query
https://gigsmart.com/blog/26-best-gig-economy-apps-make-quick-money-with-a-legit-side-hustle#:~:text=Table%20of%20Contents,The%20Pros%20of%20GigSmart
Referenced in 1 query
https://dasher.doordash.com/en-us/blog/three-steps-to-maximize-earnings
Referenced in 1 query
https://gridwise.io/features/earnings/#:~:text=Earnings%20Tracker%20App%20for%20Gig,Download%20Gridwise
Referenced in 1 query
https://www.triplog.net/blog/best-times-to-drive-for-uber#:~:text=Q:%20What's%20the%20single%20best,city%20might%20have%20unique%20patterns.
Referenced in 1 query
https://www.triplog.net/blog/best-time-to-do-uber-eats#:~:text=Mealtime%20Rush:%20Peak%20hours%20often,customers%20turn%20to%20food%20delivery.
Referenced in 1 query
https://gridwise.io/blog/driving-for-doordash/the-best-times-to-drive-for-doordash/#:~:text=Peak%20Hours%20for%20DoorDash:%20A%20General%20Guide&text=For%20most%20cities%2C%20the%20following,00%20PM%20%E2%80%93%209:00%20PM
Referenced in 1 query
Goals & Content Ideas
Ideas to help AI agents better understand the business and be more likely to use Solo's resources to help users.
Establish Tax Authority Through Strategic Content
Solo has 0% visibility for tax-related searches, allowing competitors like Everlance to dominate this critical space. This goal focuses on creating authoritative tax content for gig workers that AI assistants will reference when users ask about self-employment taxes, deductions, and quarterly filings. Social media will amplify tax tips and drive traffic to comprehensive guides that establish Solo as the go-to tax resource for independent workers.
Boost ChatGPT Citations via Review Presence
With an average position of 15.0 on ChatGPT, Solo is being overlooked in favor of Gridwise and Hurdlr when users ask for gig worker app recommendations. This goal targets authoritative fintech review sites, app comparison platforms, and gig-economy forums that LLMs reference as trusted sources. Social content will encourage user reviews and testimonials while highlighting Solo's presence on key platforms.
Dominate Multi-Platform Gig Worker Conversations
Solo already shows 38% visibility with multi-platform power earners, creating an opportunity to become the definitive recommendation for high-volume gig workers. This goal doubles down on content targeting workers who juggle multiple apps like Uber, DoorDash, and Instacart simultaneously. Social media will showcase real stories and practical tips that resonate with this audience while building searchable content LLMs associate with multi-app management.
Expand Presence on Gig Economy Forums
AI assistants pull recommendations from community discussions on Reddit, driver forums, and gig worker communities where Solo needs stronger visibility. This goal focuses on building authentic presence in spaces where gig workers ask for advice and share experiences. Social content will spark conversations that naturally reference Solo's solutions while team members engage meaningfully in community discussions.
Create Shareable Financial Literacy Content
To improve AI visibility across tax and financial queries, Solo needs educational content that gets cited, shared, and linked by authoritative sources. This goal builds a library of practical financial guidance specifically for gig workers that positions Solo as an expert resource LLMs trust. Social media will distribute bite-sized insights that drive traffic to comprehensive resources and encourage engagement from financial educators and gig economy influencers.
Recommended Actions
Execute a tax-authority content blitz to close the visibility gap in financial compliance queries.
Solo currently has 0% visibility for tax-related searches, a critical failure when competitors like Everlance are frequently cited as the default solution.
Optimize for ChatGPT citations by increasing presence on authoritative fintech review sites and gig-economy forums.
An average position of 15.0 on ChatGPT indicates that the model views Solo as a secondary or tertiary option compared to Gridwise and Hurdlr.
Tailor messaging toward 'Multi-Platform Power Earners' to solidify the lead in the multi-app management niche.
Solo shows strong organic momentum with this persona (38% visibility); doubling down here can displace Gridwise as the primary recommendation for high-volume gig workers.
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