What does "AI visibility" mean for my business?

When someone asks ChatGPT, Claude, or Gemini "what is the best..." or "where can I find...", AI gives specific recommendations. AI visibility is a measure of how often — and how positively — these AI platforms mention your business. It's the new version of being on the first page of Google, except now there are no pages — just one answer.

Which AI platforms do you monitor?

Pendium monitors ChatGPT, Claude, Gemini, Grok, Perplexity, DeepSeek, and Google AI Overviews — seven major AI platforms that consumers use to research local services. We run real queries that your customers actually ask and analyze the responses for mentions of your business, competitors, and industry topics.

How does Pendium improve my visibility?

Three ways. First, we identify the exact queries and topics where you're invisible. Second, we generate AI-optimized content — articles, guides, social posts — designed to help AI agents understand your business and recommend your services to the right people. Third, we continuously monitor to track improvement and find new opportunities. Most clients see measurable improvement within 60 days.

How long until I see results?

You'll get your first visibility report within minutes of signing up. Actual visibility improvement varies, but our clients typically see a 47% average improvement within 60 days. Some see results faster — it depends on your current online presence and how competitive your local market is.

Do I need to be technical to use this?

Not at all. Enter your website URL and Pendium handles everything: scanning AI platforms, analyzing your visibility, generating content, and tracking improvement. The dashboard is designed for business owners, not engineers. If you can check your email, you can use Pendium.

What makes this different from SEO?

Traditional SEO optimizes for Google's search rankings — blue links on a results page. AI visibility is different: AI doesn't show links, it gives direct answers. Even if you rank #1 on Google, ChatGPT might recommend a competitor. Pendium optimizes for the new paradigm — making sure AI platforms know about, trust, and recommend your business.

Pricing

Get a demo

Aurora Solar

Visibility92

Vibe99

Businesses/Software/Aurora Solar

AI Visibility & Sentiment

Aurora Solar

Aurora Solar provides a comprehensive software platform for solar companies to sell, design, finance, and deliver solar and storage solutions. The platform enables accurate solar designs without site visits, personalized 3D estimates, and AI-powered lead capture to help solar businesses close more deals faster.

Active Monitoring

aurorasolar.com

Software

AI Visibility Score

92/100

Excellent

Sentiment Score

99/100

Score by Priority

How often this business is recommended to users across different types of conversations — from direct product queries to broader open-ended conversations where AI could recommend this company's products and services

core

adjacent

AI Perception

Key Takeaways

How AI platforms collectively perceive and describe Aurora Solar today.

Aurora Solar has established a dominant AI footprint as the undisputed authority in solar design software, maintaining the #1 position across all major LLMs for high-intent technical design and shading analysis queries. While its technical reputation is unparalleled, a significant visibility gap exists in operational workflow queries like contract management and e-signatures, where the brand's ranking fluctuates as low as #19 on ChatGPT.

Working in your favor

Total dominance in technical authority, securing the #1 rank across ChatGPT, Claude, Gemini, and AI Overviews for permit-quality design and precise shading analysis.

High-trust positioning with the 'Technical Design and Engineering Lead' persona, achieving a 90% mention rate and consistently positive sentiment.

Superior competitive displacement, outperforming primary rivals like OpenSolar and HelioScope in both average position and total mention frequency.

Gaps to close

Significant volatility in 'Managing Solar Business Operations and Contracts' queries, particularly on ChatGPT where the brand drops significantly in rank compared to competitors.

Mixed sentiment on AI Overviews and Claude suggests that AI models are surfacing critical user feedback or pricing concerns that dilute the brand's premium positioning.

Underperformance in AI-assisted lead capture queries on Gemini and AI Overviews, where ranking is inconsistent compared to core design queries.

Opportunities

Capturing the 'Growth-Focused Local Contractor' market by improving sentiment through highlighted case studies focused on ROI and ease of use.

Standardizing dominance in the 'AI Lead Capture' category to prevent competitors from owning the top-of-funnel narrative in AI-generated recommendations.

Aggressive optimization for 'Contract and E-signature' workflows to position Aurora as a full-stack business operating system rather than just a design tool.

Highest-Impact Actions

Optimize technical documentation and PR for operational workflow keywords including 'e-signatures', 'solar contracts', and 'business management'.

The brand currently sees its lowest rankings (e.g., pos #16 and #19 on ChatGPT) in these categories, allowing competitors to claim the 'all-in-one' narrative.

Deploy high-authority comparison content specifically targeting Claude's mixed sentiment assessments.

Claude is currently generating mixed sentiment; providing clear, structured data on Aurora’s competitive advantages will help shift the model's synthesis toward a more positive outlook.

Strengthen the 'Growth-Focused Local Contractor' persona narrative by publishing success stories that emphasize speed and lead conversion.

This persona shows a 100% mention rate but mixed sentiment, indicating that while Aurora is known, it isn't always the preferred choice for smaller, speed-oriented contractors.

Value Proposition

The most accurate, profitable way to deliver every stage of the solar product lifecycle—enabling solar companies to create permit-quality proposals with just an address and electric bill, saving time while improving customer experience.

Overview

Mission

The future of solar starts now—empowering solar businesses to outclass competition and conquer their markets.

Products & Services

Solar design softwareSales Mode for proposalsAurora AI for lead captureContract ManagerExpert Design Services

Current State

Visibility Landscape

A high-level view of how Aurora Solar performs across AI platforms, broken down by strategic priority level — from core brand queries to growth opportunities.

	ChatGPT	Claude	Gemini	AI Overviews
Reputation1q Brand recognition & direct queries	97	97	97	97
“What do you know about Aurora Solar? What do they do and what's their reputation?”	#1	#1	#1	#1
Core8q Product/service category queries	96	97	96	96
“how can i speed up my solar sales process and close more deals without sending techs to do site visits for every quote”	#1	#1	#1	#1
“recommend some solar design software that produces permit-quality layouts just using an address and utility bill”	#1	#1	#1	#1
“what are the most trusted solar design and sales platforms for small to mid-sized installation companies right now”	#1	#1	#1	#1
“best tools for creating professional solar proposals that are actually accurate and help close residential customers, specific software recommendations please”	#1	#1	#1	#1
“help me find an ai lead capture tool for my solar website that can automatically generate rough estimates for homeowners”	#1	#1	#1	#1
“what's the best software for precise solar shading analysis and 3D modeling for residential installs”	#1	#1	#1	#1
“compare the top solar software options for streamlining my tech stack, what should i look for when choosing one”	#1	#1	—	#2
“best reviewed solar software alternatives to opensolar or solargraf for a growing business”	#3	#1	#3	#3
Growth Areas2q Adjacent, aspirational & visionary	93	94	97	96
“what's the best way to handle solar contracts and e-signatures specifically for renewable energy businesses”	#4	#3	#1	#1
“is there a service that can do professional solar designs for my company so I don't have to hire a full time designer yet”	#1	#1	#1	#2

“What do you know about Aurora Solar? What do they do and what's their reputation?”

“how can i speed up my solar sales process and close more deals without sending techs to do site visits for every quote”

“recommend some solar design software that produces permit-quality layouts just using an address and utility bill”

“what are the most trusted solar design and sales platforms for small to mid-sized installation companies right now”

“best tools for creating professional solar proposals that are actually accurate and help close residential customers, specific software recommendations please”

“help me find an ai lead capture tool for my solar website that can automatically generate rough estimates for homeowners”

“what's the best software for precise solar shading analysis and 3D modeling for residential installs”

“compare the top solar software options for streamlining my tech stack, what should i look for when choosing one”

—

“best reviewed solar software alternatives to opensolar or solargraf for a growing business”

“what's the best way to handle solar contracts and e-signatures specifically for renewable energy businesses”

“is there a service that can do professional solar designs for my company so I don't have to hire a full time designer yet”

Competitive Landscape

Aurora Solar

149 mentions

HelioScope

120 mentions

OpenSolar

77 mentions

Solargraf

56 mentions

PVsyst

52 mentions

Salesforce

48 mentions

Folsom Labs

41 mentions

Nearmap

32 mentions

HubSpot

29 mentions

DocuSign

26 mentions

EagleView

24 mentions

Analysis

Insights & Recommended Actions

What's working, what's not, and specific steps to improve Aurora Solar's AI visibility.

Key Findings

Strength

Total dominance in technical authority, securing the #1 rank across ChatGPT, Claude, Gemini, and AI Overviews for permit-quality design and precise shading analysis.

Strength

High-trust positioning with the 'Technical Design and Engineering Lead' persona, achieving a 90% mention rate and consistently positive sentiment.

Strength

Superior competitive displacement, outperforming primary rivals like OpenSolar and HelioScope in both average position and total mention frequency.

Recommended Actions

Optimize technical documentation and PR for operational workflow keywords including 'e-signatures', 'solar contracts', and 'business management'.

The brand currently sees its lowest rankings (e.g., pos #16 and #19 on ChatGPT) in these categories, allowing competitors to claim the 'all-in-one' narrative.

Deploy high-authority comparison content specifically targeting Claude's mixed sentiment assessments.

Claude is currently generating mixed sentiment; providing clear, structured data on Aurora’s competitive advantages will help shift the model's synthesis toward a more positive outlook.

Strengthen the 'Growth-Focused Local Contractor' persona narrative by publishing success stories that emphasize speed and lead conversion.

This persona shows a 100% mention rate but mixed sentiment, indicating that while Aurora is known, it isn't always the preferred choice for smaller, speed-oriented contractors.

Content Engineering

Content Ideas

Content designed to help AI agents learn about your category and recommend your brand.

Programmatic Testing

Sample Conversations

We programmatically analyze questions that real customers are asking to AI agents and chatbots, extract brand mentions and sentiment, analyze every response, and synthesize the data into an action plan to increase AI visibility.

ChatGPT

Claude

Gemini

AI Overviews

Solar Sales Efficiency And Lead Conversion(3 queries)

“how can i speed up my solar sales process and close more deals without sending techs to do site visits for every quote”

4/4 platforms mentioned

Core

ChatGPT

1.Aurora Solar

2.HelioScope

3.OpenSolar

4.EagleView

5.Nearmap

+13 more

Claude

1.Google Earth Pro

2.Sunroof API

3.Aurora Solar

4.HelioScope

5.PVsyst

+7 more

Gemini

1.Google Earth Pro

2.Google Project Sunroof

3.Aurora Solar

4.HelioScope

5.Simply Solar

+15 more

AI Overviews

1.Eagleview

2.Aurora Solar

3.Sales Mode AI

4.Sunbase

5.Solargraf

+3 more

“best tools for creating professional solar proposals that are actually accurate and help close residential customers, specific software recommendations please”

4/4 platforms mentioned

Core

The Growth-Focused Local Contractor · Owner and Principal Sales Lead

ChatGPT

1.Aurora Solar

2.EagleView

3.Nearmap

4.DocuSign

5.OpenSolar

+16 more

Claude

1.Aurora Solar

2.OpenSolar

3.PVDesignPro

4.Helioscope

5.Notion

+4 more

Gemini

1.Aurora Solar

2.HelioScope

3.OpenSolar

4.Nearmap

5.Google Earth Pro

+1 more

AI Overviews

1.Aurora Solar

2.Sales Mode

3.Solo

4.Solargraf

5.AutoPitch

+5 more

“help me find an ai lead capture tool for my solar website that can automatically generate rough estimates for homeowners”

4/4 platforms mentioned

Core

The Growth-Focused Local Contractor · Owner and Principal Sales Lead

ChatGPT

1.OpenSolar

2.Aurora Solar

3.Solargraf

4.Solar-Estimate API

5.EagleView

+12 more

Claude

1.Heliogen

2.Solargraf

3.Aurora Solar

4.Lead Capture Module

5.EnergySage

+4 more

Gemini

1.Helios

2.Aurora Solar

3.OpenSolar

4.Palmetto

5.Wattbuy

AI Overviews

1.Scanifly

2.Mobile Lead Capture

3.Aurora

4.Lead Capture AI

5.Enphase

+2 more

Source Intelligence

Citations

The sources AI platforms cite when recommending this brand. Pendium reverse-engineers what's already proven to be catnip to AI agents, then engineers content that fills gaps and helps agents do their job — which means more citations for you.

gosolo.io

Aurora Solar

Key Takeaways

Visibility Landscape

Insights & Recommended Actions

Content Ideas

Sample Conversations

Citations

Brand Voice & Style

Investors

Engineer content that makes AI agents recommend you

Explore Software

Start gettingrecommended by AI.

Frequently asked questions

Aurora Solar

Key Takeaways

Visibility Landscape

Insights & Recommended Actions

Content Ideas

Sample Conversations

Citations

Brand Voice & Style

Investors

Engineer content that makes AI agents recommend you

Explore Software

Start gettingrecommended by AI.

Frequently asked questions

Start getting
recommended by AI.

Start getting
recommended by AI.