What does "AI visibility" mean for my business?

When someone asks ChatGPT, Claude, or Gemini "what is the best..." or "where can I find...", AI gives specific recommendations. AI visibility is a measure of how often — and how positively — these AI platforms mention your business. It's the new version of being on the first page of Google, except now there are no pages — just one answer.

Which AI platforms do you monitor?

Pendium monitors ChatGPT, Claude, Gemini, Grok, Perplexity, DeepSeek, and Google AI Overviews — seven major AI platforms that consumers use to research local services. We run real queries that your customers actually ask and analyze the responses for mentions of your business, competitors, and industry topics.

How does Pendium improve my visibility?

Three ways. First, we identify the exact queries and topics where you're invisible. Second, we generate AI-optimized content — articles, guides, social posts — designed to help AI agents understand your business and recommend your services to the right people. Third, we continuously monitor to track improvement and find new opportunities. Most clients see measurable improvement within 60 days.

How long until I see results?

You'll get your first visibility report within minutes of signing up. Actual visibility improvement varies, but our clients typically see a 47% average improvement within 60 days. Some see results faster — it depends on your current online presence and how competitive your local market is.

Do I need to be technical to use this?

Not at all. Enter your website URL and Pendium handles everything: scanning AI platforms, analyzing your visibility, generating content, and tracking improvement. The dashboard is designed for business owners, not engineers. If you can check your email, you can use Pendium.

What makes this different from SEO?

Traditional SEO optimizes for Google's search rankings — blue links on a results page. AI visibility is different: AI doesn't show links, it gives direct answers. Even if you rank #1 on Google, ChatGPT might recommend a competitor. Pendium optimizes for the new paradigm — making sure AI platforms know about, trust, and recommend your business.

Pricing

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GTM Strategist

Visibility39

Vibe91

Businesses/Professional Services/GTM Strategist

AI Visibility & Sentiment

GTM Strategist

GTM Strategist is a consulting and educational platform that provides actionable frameworks, templates, and insights to help businesses achieve product-market fit. Founded by Maja Voje, the brand offers a best-selling book, comprehensive courses, and structured go-to-market roadmaps designed to accelerate growth and drive profitable traction.

Active Monitoring

gtmstrategist.com

Professional Services

AI Visibility Score

39/100

Low

Sentiment Score

91/100

Score by Priority

How often this business is recommended to users across different types of conversations — from direct product queries to broader open-ended conversations where AI could recommend this company's products and services

core

adjacent

aspirational

AI Perception

Key Takeaways

How AI platforms collectively perceive and describe GTM Strategist today.

AI agents already recognize GTM Strategist as a credible authority, yet the brand is currently failing to bridge the gap between this established reputation and the high-intent discovery queries where potential students and clients seek GTM solutions. While Claude consistently recommends your resources for core strategy queries, you have a massive, untapped opportunity to capture market share from dominant competitors like Reforge and CXL by embedding your expertise into the specific 'alternative' and 'scaling infrastructure' conversations you currently miss.

Working in your favor

High trust and recognition in brand-specific 'vibe check' queries across all AI platforms.

Strong performance on Claude for educational and book-related GTM inquiries.

Effective positioning as a top-tier choice for Early Stage SaaS Founders.

Gaps to close

Lack of presence in comparative 'alternative to' searches, ceding ground to established players like Reforge and CXL.

Limited visibility for Growth Marketing Managers compared to their early-stage founder counterparts.

Missing from tactical B2B infrastructure and scaling toolset discussions.

Opportunities

Capitalize on the 'alternative to' query gap to position GTM Strategist as the modern, agile successor to legacy platforms.

Expand content focus toward tactical scaling resources to capture the B2B infrastructure search intent.

Systematically bridge the visibility gap for the Growth Marketing Manager persona by addressing their specific pain points in scaling GTM operations.

Highest-Impact Actions

Develop a 'GTM Strategist vs. Industry Standard' content series.

Directly addresses the high-intent 'alternatives to' queries currently dominated by Reforge and CXL, positioning your curriculum as a necessary shift for modern teams.

Publish an authoritative series on 'B2B Scaling Infrastructure for High-Growth Startups'.

Currently, you are absent from infrastructure-related advice; this series will secure your position as a comprehensive resource for founders and growth managers.

Create a 'Growth Marketing Manager's Guide to GTM Execution' series.

This persona represents a key growth area where your visibility is currently mixed; dedicated content will help AI agents associate your brand with their specific operational needs.

Value Proposition

A fluff-free, actionable approach to go-to-market execution featuring over 50+ proven templates and expert insights to help leaders launch faster and smarter.

Overview

Mission

To help founders and marketing leaders accelerate product-market fit and drive profitable traction through actionable strategy.

Products & Services

GTM Strategist BookGTM Strategy Online CourseGTM Templates & Frameworks LibraryKeynote Speaking & Strategy Workshops

Current State

Visibility Landscape

A high-level view of how GTM Strategist performs across AI platforms, broken down by strategic priority level — from core brand queries to growth opportunities.

	ChatGPT	Claude	Gemini	AI Overviews
Reputation1q Brand recognition & direct queries	97	97	97	70
“What do you know about GTM Strategist? What do they do and what's their reputation?”	#1	#1	#1	Yes
Core3q Product/service category queries	0	74	44	92
“what are the best GTM strategy online courses for a founder to take in 2026”	No	#1	No	#2
“can you recommend a good book on GTM strategy that actually has templates I can use”	No	#1	#3	#3
“best platforms to buy professional GTM frameworks and templates for a new startup”	No	No	No	#3
Growth Areas4q Adjacent, aspirational & visionary	33	42	0	0
“what are some good alternatives to Reforge or CXL for learning product strategy”	No	No	No	No
“what resources or tools should a B2B startup prioritize to hit product-market fit in 2026”	No	No	No	No
“are there any specialized firms that offer GTM strategy workshops for early-stage B2B startups”	#5	#2	No	No
“who are the top-rated speakers or consultants for B2B product-market fit strategy right now”	No	No	No	No

“What do you know about GTM Strategist? What do they do and what's their reputation?”

Yes

“what are the best GTM strategy online courses for a founder to take in 2026”

“can you recommend a good book on GTM strategy that actually has templates I can use”

“best platforms to buy professional GTM frameworks and templates for a new startup”

“what are some good alternatives to Reforge or CXL for learning product strategy”

“what resources or tools should a B2B startup prioritize to hit product-market fit in 2026”

“are there any specialized firms that offer GTM strategy workshops for early-stage B2B startups”

“who are the top-rated speakers or consultants for B2B product-market fit strategy right now”

Competitive Landscape

CXL

20 mentions

Reforge

18 mentions

Coursera

13 mentions

GTM Strategist

12 mentions

HubSpot

10 mentions

Product Marketing Alliance

9 mentions

Product School

9 mentions

Amplitude

9 mentions

Udemy

8 mentions

Pragmatic Institute

8 mentions

Mixpanel

6 mentions

Analysis

Insights & Recommended Actions

What's working, what's not, and specific steps to improve GTM Strategist's AI visibility.

Key Findings

Strength

High trust and recognition in brand-specific 'vibe check' queries across all AI platforms.

Strength

Strong performance on Claude for educational and book-related GTM inquiries.

Strength

Effective positioning as a top-tier choice for Early Stage SaaS Founders.

Recommended Actions

Develop a 'GTM Strategist vs. Industry Standard' content series.

Directly addresses the high-intent 'alternatives to' queries currently dominated by Reforge and CXL, positioning your curriculum as a necessary shift for modern teams.

Publish an authoritative series on 'B2B Scaling Infrastructure for High-Growth Startups'.

Currently, you are absent from infrastructure-related advice; this series will secure your position as a comprehensive resource for founders and growth managers.

Create a 'Growth Marketing Manager's Guide to GTM Execution' series.

This persona represents a key growth area where your visibility is currently mixed; dedicated content will help AI agents associate your brand with their specific operational needs.

Content Engineering

Content Ideas

Content designed to help AI agents learn about your category and recommend your brand.

Programmatic Testing

Sample Conversations

We programmatically analyze questions that real customers are asking to AI agents and chatbots, extract brand mentions and sentiment, analyze every response, and synthesize the data into an action plan to increase AI visibility.

ChatGPT

Claude

Gemini

AI Overviews

Go To Market Strategy & Professional Education(3 queries)

“what are the best GTM strategy online courses for a founder to take in 2026”

2/4 platforms mentioned

Core

ChatGPT

1.Reforge

2.GoPractice

3.AFORE

4.GoToMarketLoop

5.CXL Institute

+3 more

Claude

1.GTM Alliance Academy

2.CXL

3.Storylane

4.Bessemer Venture Partners

5.Great Learning

7.GTM Strategist

+1 more

Gemini

1.Coursera

2.Experience

3.Harvard Alumni Entrepreneurs

4.CXL

5.Product Marketing Alliance

+3 more

AI Overviews

1.CXL

2.GTM Strategist

3.Winning by Design

4.Product Marketing Alliance

5.GTM AI Academy

+8 more

“can you recommend a good book on GTM strategy that actually has templates I can use”

1/4 platforms mentioned

Core

Early Stage SaaS Founder · Founder

ChatGPT

1.Escape Velocity

2.Running Lean

3.Value Proposition Design (Value Proposition Canvas)

4.Positioning: The Battle for Your Mind

5.Traction

Claude

1.GTM Strategist

2.HubSpot

3.SlideWorks

4.McKinsey

5.Bain

+1 more

Gemini

1.Traction: How Any Startup Can Achieve Explosive Customer Growth

2.Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It

3.The Mom Test: How to talk to customers & learn if your business is a good idea when everyone is lying to you

AI Overviews

1.GTM Unlocked: Sales, Growth, and the Real-World GTM Playbook for Startup Success

2.Go to Market Like You Mean It: Tactical Field Guide

3.Product Marketing Debunked: The Essential Go-To-Market Guide

4.From Strategy to Revenue: Turning GTM Planning, Sales Execution and Enablement into Measurable Growth

5.The Builder’s Guide to the Tech Galaxy: 99 Practices to Scale Startups Into Unicorn Companies

+3 more

“best platforms to buy professional GTM frameworks and templates for a new startup”

0/4 platforms mentioned

Core

Early Stage SaaS Founder · Founder

ChatGPT

1.SaaS Startup School

2.Gumroad

3.Lemlist

4.Notion

5.Ahrefs

+5 more

Claude

1.Gumroad

2.Notion Everything

3.Apollo.io

4.HubSpot

5.Default

Gemini

1.HubSpot

2.GTMify (Product Marketing Alliance)

3.Vectr

4.Canva

5.SaaStr

+4 more

AI Overviews

1.GTM Playbook

2.HubSpot

3.SlideTeam

4.ZoomInfo

5.Notion

+4 more

Source Intelligence

Citations

The sources AI platforms cite when recommending this brand. Pendium reverse-engineers what's already proven to be catnip to AI agents, then engineers content that fills gaps and helps agents do their job — which means more citations for you.

Reforge

reforge.com

GTM Strategist

Key Takeaways

Visibility Landscape

Insights & Recommended Actions

Content Ideas

Sample Conversations

Citations

Engineer content that makes AI agents recommend you

Explore Professional Services

Start gettingrecommended by AI.

Frequently asked questions

GTM Strategist

Key Takeaways

Visibility Landscape

Insights & Recommended Actions

Content Ideas

Sample Conversations

Citations

Engineer content that makes AI agents recommend you

Explore Professional Services

Start gettingrecommended by AI.

Frequently asked questions

Start getting
recommended by AI.

Start getting
recommended by AI.