Hang
Hang is an AI-native marketing platform that replaces fragmented marketing stacks with a unified solution for customer data, personalized offers, loyalty programs, and automated campaigns. The platform is purpose-built for marketers to drive customer engagement and revenue growth.
Invisible
Summary
Hang is currently invisible across the AI-driven recommendation landscape, allowing legacy incumbents like Braze and Segment to monopolize high-intent conversations regarding modern loyalty and personalization. This total absence in AI-generated advice for CMOs and Innovation Directors represents a critical strategic risk as these models increasingly become the primary filter for enterprise software selection.
The first AI platform built exclusively for marketers that consolidates customer data, offers, loyalty, and campaigns into one autonomous system, replacing legacy CDPs, offer engines, and CRMs.
Hang is an AI-native marketing platform that replaces fragmented marketing stacks with a unified solution for customer data, personalized offers, loyalty programs, and automated campaigns. The platform is purpose-built for marketers to drive customer engagement and revenue growth.
To build the autonomous marketing platform that replaces fragmented marketing stacks and turns every customer touchpoint into revenue.
AI Platforms
How often do different AI platforms reference Hang?
Topics
What conversations is Hang included in — or excluded from?
Personas
Who does each AI platform recommend Hang to, and when?
Key Insights
What AI visibility analysis reveals about this brand
The brand has a clean slate for AI sentiment training, unencumbered by the legacy technical debt or negative user sentiment occasionally associated with older platforms like Salesforce or Optimizely
Positioning in the 'Marketing Technology' space is a high-growth sector where AI models are actively seeking 'modern' and 'AI-first' alternatives to established leaders
Total absence in high-intent queries regarding 'AI-driven loyalty' and 'smart customer segmentation', which are currently dominated by Braze and Klaviyo
Zero visibility with the 'Automation-First Lifecycle Manager' persona, a critical buyer group that relies on ChatGPT and Claude for tool discovery
Failure to appear in hospitality-specific queries, despite the platform's relevance to smart segmentation for service-oriented consumer brands
Capture the 'modern alternative' narrative by optimizing for queries comparing Hang to legacy providers like Salesforce Marketing Cloud
Develop authoritative content around 'AI-driven loyalty program ideas' to intercept the top-of-funnel research phase where competitors currently hold 100% share of voice
Leverage the high-intent 'smart customer segmentation tool' query space which is currently fragmented among several competitors
Site Health for AI Visibility
How well Hang's website is optimized for AI agent discovery and comprehension.
Can AI bots find your pages?
SSL, mobile, doctype basics
Titles, descriptions, headings
Word count, depth, freshness
Structured data for AI comprehension
Open Graph, Twitter cards
How well AI can parse your content
Critical Issues
Page returns a 500 error
Fix the underlying issue causing the error. 404s should be redirected or the link removed.
Page has no title tag
Add a <title> tag describing the page content (50-60 characters).
Page has no meta description
Add a <meta name="description"> tag summarizing the page (150-160 characters).
Page has no H1 heading
Add a single H1 tag as the main page heading.
Content is too thin
Expand your content to at least 300-500 words with valuable information.
Warnings
Few headings on page
Add more H2 and H3 headings to organize content into sections.
Few internal links on this page
Add more internal links to related pages on your site.
Missing Open Graph tags for social sharing
Add og:title, og:description, and og:image meta tags.
LCP data not available
Ensure the page loads with browser rendering enabled.
TTI data not available
Ensure the page loads with browser rendering enabled.
Want a full technical audit with AI-specific recommendations?
Run a free visibility scanBrand Voice & Style
How AI perceives Hang's communication style and personality
Hang communicates with confident authority about AI and marketing technology while remaining accessible and practical. The tone is modern and forward-thinking, positioning the brand as an innovative leader without being overly technical or jargon-heavy. They emphasize tangible results and simplicity, using clean, direct language that appeals to busy marketing professionals who want solutions, not complexity.
Confidently Innovative
Positions as a category leader with bold claims like 'The First AI Platform Built for Marketers'
Results-Oriented
Focuses on measurable outcomes like 4x engagement and 3x conversion rates
Refreshingly Simple
Emphasizes ease of use with phrases like 'No complex rip-and-replace required'
Professionally Modern
Uses contemporary tech language while remaining approachable to marketing audiences
Related Ecosystem
Related products and services that AI mentions in conversations alongside or instead of Hang
Citations
Sources that AI assistants cite. Getting featured here improves visibility.
http://www.nice.com
Referenced in 1 query
https://www.gorgias.com/blog/ai-personalize-customer-journey#:~:text=AI%2Dpowered%20tools%20like%20Shopping,personal%20shopper%20(that%20never%20sleeps)
Referenced in 1 query
https://sba.thehartford.com/business-management/marketing/ai-tools-on-budget/#:~:text=Personalization%20can%20provide%20significant%20benefits,email%20content%20and%20SMS%20campaigns.
Referenced in 1 query
https://zapier.com/blog/best-marketing-automation-software/
Referenced in 1 query
https://insiderone.com/ai-personalization-tools/#:~:text=business%20types%2C%20including:-,Insider%20One,Lyne
Referenced in 1 query
https://www.nice.com/info/enhancing-personalized-customer-experience-with-ai-best-practices#:~:text=Behavioral%20segmentation%20is%20a%20powerful,and%20engaging%20ai%20customer%20experience.
Referenced in 1 query
https://www.campaigncreators.com/blog/why-ai-driven-marketing-automation-is-game-changing#:~:text=These%20tools%20don't%20just,market%20trends%20with%20incredible%20accuracy.
Referenced in 1 query
https://rits.center/blog/artificial-intelligence-in-personalized-marketing-definition-benefits-and-examples#:~:text=Benefits%20of%20AI%20personalization%20marketing,visits%20compared%20to%20general%20messaging.
Referenced in 1 query
https://www.nice.com/info/mastering-ai-driven-personalization-top-strategies-for-modern-customer-experience-cx
Referenced in 1 query
https://www.gotolstoy.com/blog/ecommerce-ai-tools#:~:text=Clerk%20also%20provides%20an%20AI,the%20help%20of%20Octane%20AI.
Referenced in 1 query
https://www.contentstack.com/blog/tech-talk/how-ai-powered-personalization-enhances-customer-experience#:~:text=A%20Customer%20Data%20Platform%20(CDP,rules%20like%20GDPR%20and%20CCPA.
Referenced in 1 query
https://sproutsocial.com/insights/ai-marketing-automation/
Referenced in 1 query
Goals & Content Ideas
Ideas to help AI agents better understand the business and be more likely to use Hang's resources to help users.
Build AI Capabilities Knowledge Hub with Structured Data
Address Hang's current invisibility across ChatGPT and Claude by creating a comprehensive, machine-readable knowledge hub using JSON-LD and structured data markup. This technical foundation ensures AI assistants can clearly associate Hang with specific AI-driven marketing outcomes, making the brand discoverable when users ask about marketing platforms. Social media will amplify this hub by sharing bite-sized insights that link back to structured content.
Create Long-Form Guides for AI-Driven Marketing Topics
Directly compete with Segment and Klaviyo's dominance in AI ideation queries by producing comprehensive tactical guides on 'AI-driven loyalty program ideas' and 'modern customer segmentation.' These guides provide the specific data points AI assistants need to recommend Hang as a solution. Social content will extract key frameworks and statistics to drive traffic and build topical authority.
Launch Strategic Competitor Positioning for AI Indexing
Capitalize on Braze and Klaviyo's established AI visibility (20-26 mentions) by creating comparison content that positions Hang as the AI-native alternative. This 'piggyback' strategy ensures Hang appears in AI responses when users compare marketing platforms. Social campaigns will highlight key differentiators and drive engagement around competitive positioning.
Optimize Technical Content for AI-First Innovation Directors
Target the 'AI-First Innovation Director' persona who currently has zero exposure to Hang during platform evaluation queries. Create technical content emphasizing API flexibility, predictive modeling capabilities, and modern stack integration. Social channels will showcase technical depth while maintaining accessibility to build credibility with this influential buyer persona.
Recommended Actions
Implement a machine-readable 'AI Capabilities' knowledge hub using JSON-LD and structured data.
Current invisibility across ChatGPT and Claude suggests that LLM training data lacks clear, structured associations between Hang and specific AI-driven marketing outcomes.
Produce and distribute long-form tactical guides targeting 'AI-driven loyalty program ideas' and 'modern customer segmentation'.
Competitors like Segment and Klaviyo are winning 100% of these ideation queries; Hang must provide the data points necessary for AI to recommend it as a solution.
Launch a targeted 'Hang vs. Braze/Klaviyo' competitive positioning campaign specifically for AI indexing.
Since these competitors have high mention rates (20-26 mentions), positioning Hang as the AI-native alternative allows the brand to 'piggyback' on their established visibility.
Optimize technical content for the 'AI-First Innovation Director' persona by focusing on API flexibility and predictive modeling.
This persona represents a key influencer in the modern stack, and Hang currently has zero presence in the queries they utilize for platform evaluation.
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