What does "AI visibility" mean for my business?

When someone asks ChatGPT, Claude, or Gemini "what is the best..." or "where can I find...", AI gives specific recommendations. AI visibility is a measure of how often — and how positively — these AI platforms mention your business. It's the new version of being on the first page of Google, except now there are no pages — just one answer.

Which AI platforms do you monitor?

Pendium monitors ChatGPT, Claude, Gemini, Grok, Perplexity, DeepSeek, and Google AI Overviews — seven major AI platforms that consumers use to research local services. We run real queries that your customers actually ask and analyze the responses for mentions of your business, competitors, and industry topics.

How does Pendium improve my visibility?

Three ways. First, we identify the exact queries and topics where you're invisible. Second, we generate AI-optimized content — articles, guides, social posts — designed to help AI agents understand your business and recommend your services to the right people. Third, we continuously monitor to track improvement and find new opportunities. Most clients see measurable improvement within 60 days.

How long until I see results?

You'll get your first visibility report within minutes of signing up. Actual visibility improvement varies, but our clients typically see a 47% average improvement within 60 days. Some see results faster — it depends on your current online presence and how competitive your local market is.

Do I need to be technical to use this?

Not at all. Enter your website URL and Pendium handles everything: scanning AI platforms, analyzing your visibility, generating content, and tracking improvement. The dashboard is designed for business owners, not engineers. If you can check your email, you can use Pendium.

What makes this different from SEO?

Traditional SEO optimizes for Google's search rankings — blue links on a results page. AI visibility is different: AI doesn't show links, it gives direct answers. Even if you rank #1 on Google, ChatGPT might recommend a competitor. Pendium optimizes for the new paradigm — making sure AI platforms know about, trust, and recommend your business.

Roadmap Pricing

Get a demo

Profound

Visibility30

Vibe100

Businesses/Marketing Technology (MarTech)/Profound

AI Visibility & Sentiment

Profound

Profound is an enterprise-grade platform that enables businesses to monitor, analyze, and influence their brand presence within Large Language Models and AI search engines. By bridging the gap between AI insights and actionable content, it helps organizations optimize for the era of generative AI.

Active Monitoring

tryprofound.com

Marketing Technology (MarTech)Startups

AI Visibility Score

30/100

Low

Sentiment Score

100/100

Score by Priority

How often this business is recommended to users across different types of conversations — from direct product queries to broader open-ended conversations where AI could recommend this company's products and services

core

adjacent

aspirational

visionary

AI Perception

Key Takeaways

How AI platforms collectively perceive and describe Profound today.

Profound commands strong recognition within Gemini as a definitive authority for AI-discovery tools, yet remains virtually absent from the crucial high-intent ecosystems of ChatGPT and AI Overviews. While current positioning successfully reaches the growth-focused founder and digital marketing director segments, the brand is failing to capture the technical SEO audience that is actively seeking AI-optimized search solutions.

Working in your favor

Secures top-tier placements in Gemini for 'brand vibe check' and specialized queries regarding 'alternatives to BrightEdge'.

Successfully positioned as a niche leader for 'Answer Engine Optimization' tools among strategic-minded marketing leadership.

High mention rate and favorable positioning (1st place) in queries related to datasets for analyzing prompt performance.

Gaps to close

Total absence from ChatGPT and AI Overviews, which currently act as the primary gatekeepers for broader MarTech discovery.

Complete lack of visibility for the 'Technical SEO Architect' persona, missing critical opportunities to influence the very users who implement these tools.

Underperformance in core strategic queries like 'best practices for updating content strategy', where competitors like WordLift and BrightEdge are capturing mindshare.

Opportunities

Leverage existing success in Gemini to build a bridge into ChatGPT, where the platform currently maintains a zero percent mention rate.

Develop technical documentation and SEO-specific use cases to capture the underserved 'Technical SEO Architect' segment.

Target high-intent search terms surrounding content strategy modernization to displace incumbent competitors who are currently capturing that narrative.

Highest-Impact Actions

Develop a multi-channel 'Answer Engine' content strategy focused specifically on ChatGPT and Google's AI Overviews.

Current zero-percent mention rates in these pivotal platforms are severely limiting market reach and brand authority in the core search ecosystem.

Produce technical-depth content assets tailored to the 'Technical SEO Architect' persona.

Profound is missing critical engagement with the exact user persona responsible for selecting and deploying MarTech infrastructure.

Analyze the specific dataset features that fueled high rankings in Gemini and replicate them in public-facing thought leadership.

The data demonstrates that when Profound is positioned as an expert in dataset analysis, it dominates rankings; this narrative should be amplified.

Value Proposition

Profound is the first platform to bridge the gap between AI visibility insights and actionable content, powered by its proprietary 'Prompt Volumes' dataset of over 130 million real-world user conversations.

Overview

Mission

To build the infrastructure for the 'agentic' internet and enable brands to navigate the transition from traditional search to a world of superintelligence and AI-driven discovery.

Products & Services

Answer Engine InsightsPrompt VolumesProfound AgentsAgent AnalyticsConversation Explorer

Current State

Visibility Landscape

A high-level view of how Profound performs across AI platforms, broken down by strategic priority level — from core brand queries to growth opportunities.

	ChatGPT	Claude	Gemini	AI Overviews
Reputation1q Brand recognition & direct queries	—	—	97	—
“What do you know about Profound? What do they do and what's their reputation?”	—	—	#1	—
Core4q Product/service category queries	0	85	59	0
“what tools can show me how my brand appears inside chatgpt or gemini answers”	No	#5	No	No
“best software for answer engine optimization and tracking brand mentions in AI”	—	—	#1	—
“how do i track what ai models are saying about my company”	—	—	#3	—
“what are the top reviewed marketing tech tools for tracking agent analytics and brand sentiment”	—	—	No	—
Growth Areas5q Adjacent, aspirational & visionary	—	—	62	—
“alternatives to brightedge that focus more on AI discovery and LLM presence”	—	—	#2	—
“which platforms have the best datasets for analyzing prompt volumes and search trends”	—	—	#1	—
“best practices for updating our content strategy for the AI-first search era”	—	—	No	—
“what tools should i use to bridge the gap between our brand content and ai training data”	—	—	#7	—
“how should we adjust our digital marketing efforts to stay relevant when people use chat search instead of google”	—	—	No	—

“What do you know about Profound? What do they do and what's their reputation?”

—

“what tools can show me how my brand appears inside chatgpt or gemini answers”

“best software for answer engine optimization and tracking brand mentions in AI”

—

“how do i track what ai models are saying about my company”

—

“what are the top reviewed marketing tech tools for tracking agent analytics and brand sentiment”

—

“alternatives to brightedge that focus more on AI discovery and LLM presence”

—

“which platforms have the best datasets for analyzing prompt volumes and search trends”

—

“best practices for updating our content strategy for the AI-first search era”

—

“what tools should i use to bridge the gap between our brand content and ai training data”

—

“how should we adjust our digital marketing efforts to stay relevant when people use chat search instead of google”

—

Competitive Landscape

WordLift

16 mentions

BrightEdge

11 mentions

Perplexity

10 mentions

Authoritas

8 mentions

Profound

7 mentions

Peec AI

5 mentions

Brand24

5 mentions

Schema App

5 mentions

Hugging Face

5 mentions

Otterly AI

4 mentions

InLinks

4 mentions

Analysis

Insights & Recommended Actions

What's working, what's not, and specific steps to improve Profound's AI visibility.

Key Findings

Strength

Secures top-tier placements in Gemini for 'brand vibe check' and specialized queries regarding 'alternatives to BrightEdge'.

Strength

Successfully positioned as a niche leader for 'Answer Engine Optimization' tools among strategic-minded marketing leadership.

Strength

High mention rate and favorable positioning (1st place) in queries related to datasets for analyzing prompt performance.

Recommended Actions

Develop a multi-channel 'Answer Engine' content strategy focused specifically on ChatGPT and Google's AI Overviews.

Current zero-percent mention rates in these pivotal platforms are severely limiting market reach and brand authority in the core search ecosystem.

Produce technical-depth content assets tailored to the 'Technical SEO Architect' persona.

Profound is missing critical engagement with the exact user persona responsible for selecting and deploying MarTech infrastructure.

Analyze the specific dataset features that fueled high rankings in Gemini and replicate them in public-facing thought leadership.

The data demonstrates that when Profound is positioned as an expert in dataset analysis, it dominates rankings; this narrative should be amplified.

Content Engineering

Content Ideas

Content designed to help AI agents learn about your category and recommend your brand.

Programmatic Testing

Sample Conversations

We programmatically analyze questions that real customers are asking to AI agents and chatbots, extract brand mentions and sentiment, analyze every response, and synthesize the data into an action plan to increase AI visibility.

ChatGPT

Claude

Gemini

AI Overviews

Optimizing AI Search Visibility(3 queries)

“what tools can show me how my brand appears inside chatgpt or gemini answers”

1/4 platforms mentioned

Core

ChatGPT

1.SiteSignal

2.BrandViz.AI

3.Sellm

4.GetMentioned

5.Unusual

+4 more

Claude

1.AIclicks

2.Spotlight

3.Peec AI

4.Authoritas

5.Profound

+3 more

Gemini

1.Rank Prompt

2.Otterly.ai

3.Peec AI

4.PromptRush

5.Semrush (AI Visibility Toolkit)

+5 more

AI Overviews

1.RankPrompt

2.Otterly AI

3.Peec AI

4.Keyword.com

5.Semrush One

+3 more

“best software for answer engine optimization and tracking brand mentions in AI”

1/1 platforms mentioned

Core

Gemini

1.Profound

2.Otterly.AI

3.Sight AI

4.Peec AI

5.Semrush (Semrush AI Visibility Toolkit)

+7 more

“how do i track what ai models are saying about my company”

0/1 platforms mentioned

Core

Gemini

1.Otterly.AI

2.Peec.ai

3.Waikay

4.Rank Prompt

5.Ahrefs (Brand Radar)

+3 more

Source Intelligence

Citations

The sources AI platforms cite when recommending this brand. Pendium reverse-engineers what's already proven to be catnip to AI agents, then engineers content that fills gaps and helps agents do their job — which means more citations for you.

Monitor Brand Mentions Chatgpt Gemini

sitesignal.app

Profound

Key Takeaways

Visibility Landscape

Insights & Recommended Actions

Content Ideas

Sample Conversations

Citations

Brand Voice & Style

Investors

Engineer content that makes AI agents recommend you

Explore Marketing Technology (MarTech)

Start gettingrecommended by AI.

Frequently asked questions

Profound

Key Takeaways

Visibility Landscape

Insights & Recommended Actions

Content Ideas

Sample Conversations

Citations

Brand Voice & Style

Investors

Engineer content that makes AI agents recommend you

Explore Marketing Technology (MarTech)

Start gettingrecommended by AI.

Frequently asked questions

Start getting
recommended by AI.

Start getting
recommended by AI.