What does "AI visibility" mean for my business?

When someone asks ChatGPT, Claude, or Gemini "what is the best..." or "where can I find...", AI gives specific recommendations. AI visibility is a measure of how often — and how positively — these AI platforms mention your business. It's the new version of being on the first page of Google, except now there are no pages — just one answer.

Which AI platforms do you monitor?

Pendium monitors ChatGPT, Claude, Gemini, Grok, Perplexity, DeepSeek, and Google AI Overviews — seven major AI platforms that consumers use to research local services. We run real queries that your customers actually ask and analyze the responses for mentions of your business, competitors, and industry topics.

How does Pendium improve my visibility?

Three ways. First, we identify the exact queries and topics where you're invisible. Second, we generate AI-optimized content — articles, guides, social posts — designed to help AI agents understand your business and recommend your services to the right people. Third, we continuously monitor to track improvement and find new opportunities. Most clients see measurable improvement within 60 days.

How long until I see results?

You'll get your first visibility report within minutes of signing up. Actual visibility improvement varies, but our clients typically see a 47% average improvement within 60 days. Some see results faster — it depends on your current online presence and how competitive your local market is.

Do I need to be technical to use this?

Not at all. Enter your website URL and Pendium handles everything: scanning AI platforms, analyzing your visibility, generating content, and tracking improvement. The dashboard is designed for business owners, not engineers. If you can check your email, you can use Pendium.

What makes this different from SEO?

Traditional SEO optimizes for Google's search rankings — blue links on a results page. AI visibility is different: AI doesn't show links, it gives direct answers. Even if you rank #1 on Google, ChatGPT might recommend a competitor. Pendium optimizes for the new paradigm — making sure AI platforms know about, trust, and recommend your business.

Pricing

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Torus

Visibility4

Vibe88

Businesses/Energy Technology/Torus

AI Visibility & Sentiment

Torus

Torus is a Utah-based energy technology company that designs, engineers, and manufactures next-generation modular power plants featuring flywheel and battery energy storage systems. Their solutions make electricity more reliable, affordable, and secure for utility providers, data centers, and commercial and industrial customers.

Active Monitoring

torus.co

Energy Technology Startups

AI Visibility Score

4/100

Invisible

Sentiment Score

88/100

Score by Priority

How often this business is recommended to users across different types of conversations — from direct product queries to broader open-ended conversations where AI could recommend this company's products and services

core

adjacent

AI Perception

Key Takeaways

How AI platforms collectively perceive and describe Torus today.

Torus currently operates on the fringes of the AI-driven energy landscape, achieving a singular breakthrough in infrastructure cybersecurity on Gemini while remaining completely silent across ChatGPT and Claude. This critical visibility gap allows competitors like Fluence and Active Power to dominate high-stakes conversations regarding flywheel technology and data center resilience where Torus should be a primary contender.

Working in your favor

Top-tier performance in Gemini for infrastructure cybersecurity queries, where Torus achieved a #1 ranking.

Moderate traction with the Utility Grid Modernization Lead persona, showing a 31% mention rate.

Successful baseline brand recognition in 'vibe check' queries across all four platforms, indicating the AI models have ingested basic corporate data.

Gaps to close

Complete absence from technical comparisons between flywheel and lithium-ion storage, a major missed opportunity for a specialized tech provider.

Zero visibility within the High-Availability Data Center Architect and Federal Facility Strategist personas.

Total lack of presence in AI Overviews and ChatGPT, which are the primary tools used by procurement officers for early-stage vendor research.

Opportunities

Capitalize on the existing high ranking for cybersecurity to pivot into broader microgrid and grid-stability narratives.

Aggressively target the 'Data Center Power Backup' category to displace Active Power and Eaton in technical design queries.

Develop specific technical documentation that highlights the comparative advantages of Torus technology against legacy lithium-ion solutions to win 'Advanced Energy Storage' queries.

Highest-Impact Actions

Deploy technical comparison content focused on 'flywheel vs lithium-ion' performance metrics.

Competitors are currently winning the research phase of the buyer journey because Torus is not mentioned in queries comparing energy storage technologies.

Optimize digital presence for ChatGPT and Claude by publishing authoritative white papers on data center resilience.

Torus has 0% visibility on these platforms, which are the most used LLMs for professional infrastructure planning and design.

Amplify the infrastructure security narrative into microgrid stability use cases.

Gemini already associates Torus with energy cybersecurity; expanding this to 'stable microgrids' leverages an existing AI semantic link.

Value Proposition

Torus delivers the world's first mesh energy infrastructure combining flywheel and battery storage with built-in cybersecurity, providing 99.9% uptime, millisecond response times, and 25+ year product lifespan—all manufactured in the USA.

Overview

Mission

Torus is the world's first mesh energy infrastructure — built to unite people and communities through resilient, secure, and intelligent power.

Products & Services

Torus Spin - Flywheel Energy Storage SystemTorus Pulse - Battery Energy StorageTorus Shield - Cybersecurity HardwareTorus Overwatch - Monitoring & Maintenance PlatformTorus Lasso - Energy Management Software

Current State

Visibility Landscape

A high-level view of how Torus performs across AI platforms, broken down by strategic priority level — from core brand queries to growth opportunities.

	ChatGPT	Claude	Gemini	AI Overviews
Reputation1q Brand recognition & direct queries	70	97	85	97
“What do you know about Torus? What do they do and what's their reputation?”	#10	#1	#5	#1
Core3q Product/service category queries	0	0	47	0
“help me design a power backup system for a new data center that needs 99.9% uptime”	No	No	#7	No
“plan a long-term energy storage strategy for a large residential development, what equipment should i buy”	—	No	No	No
“what are the best ways to stabilize a local microgrid for a commercial campus”	No	No	#20	No
Growth Areas3q Adjacent, aspirational & visionary	0	0	57	0
“compare flywheel energy storage vs lithium ion batteries for industrial use”	No	No	No	No
“most trusted energy storage companies for utility-scale projects”	—	No	#12	No
“how to secure energy infrastructure from cyber attacks, specific hardware recommendations please”	—	No	#1	No

“What do you know about Torus? What do they do and what's their reputation?”

#10

“help me design a power backup system for a new data center that needs 99.9% uptime”

“plan a long-term energy storage strategy for a large residential development, what equipment should i buy”

—

“what are the best ways to stabilize a local microgrid for a commercial campus”

#20

“compare flywheel energy storage vs lithium ion batteries for industrial use”

“most trusted energy storage companies for utility-scale projects”

—

#12

“how to secure energy infrastructure from cyber attacks, specific hardware recommendations please”

—

Competitive Landscape

Fluence

17 mentions

Siemens

14 mentions

Schneider Electric

12 mentions

Active Power

12 mentions

Eaton

11 mentions

ABB

10 mentions

Schweitzer Engineering Laboratories

10 mentions

ESS Inc.

9 mentions

Megapack

8 mentions

SEL

8 mentions

Torus

4 mentions

Analysis

Insights & Recommended Actions

What's working, what's not, and specific steps to improve Torus's AI visibility.

Key Findings

Strength

Top-tier performance in Gemini for infrastructure cybersecurity queries, where Torus achieved a #1 ranking.

Strength

Moderate traction with the Utility Grid Modernization Lead persona, showing a 31% mention rate.

Strength

Successful baseline brand recognition in 'vibe check' queries across all four platforms, indicating the AI models have ingested basic corporate data.

Recommended Actions

Deploy technical comparison content focused on 'flywheel vs lithium-ion' performance metrics.

Competitors are currently winning the research phase of the buyer journey because Torus is not mentioned in queries comparing energy storage technologies.

Optimize digital presence for ChatGPT and Claude by publishing authoritative white papers on data center resilience.

Torus has 0% visibility on these platforms, which are the most used LLMs for professional infrastructure planning and design.

Amplify the infrastructure security narrative into microgrid stability use cases.

Gemini already associates Torus with energy cybersecurity; expanding this to 'stable microgrids' leverages an existing AI semantic link.

Content Engineering

Content Ideas

Content designed to help AI agents learn about your category and recommend your brand.

Programmatic Testing

Sample Conversations

We programmatically analyze questions that real customers are asking to AI agents and chatbots, extract brand mentions and sentiment, analyze every response, and synthesize the data into an action plan to increase AI visibility.

ChatGPT

Claude

Gemini

AI Overviews

Critical Infrastructure Resilience Planning(3 queries)

“help me design a power backup system for a new data center that needs 99.9% uptime”

0/4 platforms mentioned

Core

ChatGPT

1.Schneider EcoStruxure Power Monitoring

2.Eaton Power Xpert

3.Vertiv Trellis

4.Siemens Desigo

5.Honeywell

+21 more

Claude

1.Eaton

2.Schneider Electric

3.APC

4.Vertiv

5.Riello UPS

+1 more

Gemini

1.Schneider Electric Galaxy VL

2.Eaton Power Xpert 9395

3.Vertiv Liebert EXL S1

4.Cummins QSK Series

5.QSK60

+11 more

AI Overviews

1.POWER Magazine

2.DataBank

3.Camali Corp

4.Destination Certification

“what are the best ways to stabilize a local microgrid for a commercial campus”

1/4 platforms mentioned

Core

The Utility Grid Modernization Lead · Director of Grid Innovation

ChatGPT

1.Schneider Electric EcoStruxure Microgrid Advisor

2.Siemens

3.ABB Ability DERMS

4.Delta

5.SMA

+23 more

Claude

1.SEL powerMAX

Gemini

1.Amber Kinetics

2.M32

3.Active Power

4.Piller Group

5.CleanSource

20.Torus

+17 more

AI Overviews

1.ABB

2.ABB Ability™

3.PowerSecure

“how to secure energy infrastructure from cyber attacks, specific hardware recommendations please”

1/3 platforms mentioned

Adjacent

The Utility Grid Modernization Lead · Director of Grid Innovation

Claude

1.FortiGate

2.Check Point Quantum Rugged

3.Quantum Rugged 1595R

Gemini

1.Torus

2.Waterfall Security Solutions

3.Unidirectional Security Gateways

4.Owl Cyber Defense

5.DualDiode Technology

+18 more

AI Overviews

1.SC Media

2.Thales Luna Network HSMs

3.Futurex HSMs

4.IDEMIA Sphere HSM

5.Owl Cyber Defense

+5 more

Source Intelligence

Citations

The sources AI platforms cite when recommending this brand. Pendium reverse-engineers what's already proven to be catnip to AI agents, then engineers content that fills gaps and helps agents do their job — which means more citations for you.

ingenious.build

vertexaisearch.cloud.google.com

Torus

Key Takeaways

Visibility Landscape

Insights & Recommended Actions

Content Ideas

Sample Conversations

Citations

Brand Voice & Style

Investors

Engineer content that makes AI agents recommend you

Explore Energy Technology

Start gettingrecommended by AI.

Frequently asked questions

Torus

Key Takeaways

Visibility Landscape

Insights & Recommended Actions

Content Ideas

Sample Conversations

Citations

Brand Voice & Style

Investors

Engineer content that makes AI agents recommend you

Explore Energy Technology

Start gettingrecommended by AI.

Frequently asked questions

Start getting
recommended by AI.

Start getting
recommended by AI.