What does "AI visibility" mean for my business?

When someone asks ChatGPT, Claude, or Gemini "what is the best..." or "where can I find...", AI gives specific recommendations. AI visibility is a measure of how often — and how positively — these AI platforms mention your business. It's the new version of being on the first page of Google, except now there are no pages — just one answer.

Which AI platforms do you monitor?

Pendium monitors ChatGPT, Claude, Gemini, Grok, Perplexity, DeepSeek, and Google AI Overviews — seven major AI platforms that consumers use to research local services. We run real queries that your customers actually ask and analyze the responses for mentions of your business, competitors, and industry topics.

How does Pendium improve my visibility?

Three ways. First, we identify the exact queries and topics where you're invisible. Second, we generate AI-optimized content — articles, guides, social posts — designed to help AI agents understand your business and recommend your services to the right people. Third, we continuously monitor to track improvement and find new opportunities. Most clients see measurable improvement within 60 days.

How long until I see results?

You'll get your first visibility report within minutes of signing up. Actual visibility improvement varies, but our clients typically see a 47% average improvement within 60 days. Some see results faster — it depends on your current online presence and how competitive your local market is.

Do I need to be technical to use this?

Not at all. Enter your website URL and Pendium handles everything: scanning AI platforms, analyzing your visibility, generating content, and tracking improvement. The dashboard is designed for business owners, not engineers. If you can check your email, you can use Pendium.

What makes this different from SEO?

Traditional SEO optimizes for Google's search rankings — blue links on a results page. AI visibility is different: AI doesn't show links, it gives direct answers. Even if you rank #1 on Google, ChatGPT might recommend a competitor. Pendium optimizes for the new paradigm — making sure AI platforms know about, trust, and recommend your business.

Businesses/Marketing Technology/beehiiv

AI Visibility & Sentiment

beehiiv

beehiiv is an all-in-one newsletter platform designed to help creators and businesses build, scale, and monetize their email audiences. It provides a suite of professional tools including a no-code website builder, advanced analytics, and integrated growth features like referral programs and an ad network.

Active Monitoring

beehiiv.com

Marketing Technology

AI Visibility Score

69/100

Good

Sentiment Score

97/100

Score by Priority

How often this business is recommended to users across different types of conversations — from direct product queries to broader open-ended conversations where AI could recommend this company's products and services

core

adjacent

AI Perception

Key Takeaways

How AI platforms collectively perceive and describe beehiiv today.

AI agents consistently recognize beehiiv as a premier, creator-focused publishing platform, yet this high level of brand awareness is currently tethered to core newsletter queries rather than broader audience analytics and performance tracking use cases. By pivoting content efforts toward the intersection of data-driven growth and audience insights, beehiiv can translate its strong foundational trust into dominance across the entire creator marketing ecosystem.

Working in your favor

Secured top-tier dominance in 'modern newsletter platform' and 'Substack alternative' queries across ChatGPT, Claude, and AI Overviews.

High trust and consistent brand definition among AI agents, who reliably identify beehiiv as an all-in-one hub for creators and publishers.

Strong performance in monetization and growth-specific queries, particularly regarding native ad networks and referral tools.

Gaps to close

Total absence in 'email analytics' and 'performance tracking' conversations where users are actively comparing options to legacy providers like Mailchimp.

Lower visibility among Marketing Operations Managers compared to independent creators, indicating a need for more enterprise-grade or technical positioning content.

Zero footprint in adjacent space queries that move beyond the direct definition of a newsletter platform.

Opportunities

Expand content authority into the email marketing analytics category to capture users looking for modern alternatives to incumbent tools.

Develop specialized content for the Marketing Operations Manager persona to bridge the gap between creative newsletter tools and rigorous performance data management.

Capitalize on the existing AI 'trust' by publishing comparative benchmark reports that position beehiiv as the primary source for modern growth metrics.

Highest-Impact Actions

Publish an authoritative guide: 'The Modern Alternative to Mailchimp Analytics'

Data shows a complete gap in visibility for performance tracking queries; this content would directly address the specific search intent of users dissatisfied with traditional tools.

Develop a 'Newsletter ROI and Growth Metrics' series for Marketing Ops

The Marketing Operations persona currently shows mixed sentiment; content focused on advanced tracking, attribution, and data-driven decision making will build trust with this segment.

Create a white paper: 'The 2026 State of Newsletter Monetization and Analytics'

By aggregating data from the platform into a thought-leadership asset, beehiiv can insert itself into broader, adjacent industry queries where it is currently invisible.

Value Proposition

The newsletter platform built for growth, offering enterprise-grade features like built-in referral programs and a native ad network without requiring technical expertise or high costs.

Overview

Mission

To empower the world's best creators with the tools they need to build, grow, and monetize their audiences.

Products & Services

Email Newsletter EditorCustom Web BuilderNewsletter Ad NetworkReferral Program Growth ToolsAdvanced Analytics and Attribution

Current State

Visibility Landscape

A high-level view of how beehiiv performs across AI platforms, broken down by strategic priority level — from core brand queries to growth opportunities.

	ChatGPT	Claude	Gemini	AI Overviews
Reputation1q Brand recognition & direct queries	97	97	97	97
Core5q Product/service category queries	69	83	67	82
Growth Areas1q Adjacent, aspirational & visionary	0	0	0	0

Competitive Landscape

Mailchimp31 mentions

beehiiv30 mentions

ConvertKit18 mentions

MailerLite15 mentions

Klaviyo15 mentions

Ghost14 mentions

HubSpot8 mentions

ActiveCampaign8 mentions

Kit7 mentions

Admailr6 mentions

Zapier6 mentions

Analysis

Insights & Recommended Actions

What's working, what's not, and specific steps to improve beehiiv's AI visibility.

Key Findings

Strength

Secured top-tier dominance in 'modern newsletter platform' and 'Substack alternative' queries across ChatGPT, Claude, and AI Overviews.

Strength

High trust and consistent brand definition among AI agents, who reliably identify beehiiv as an all-in-one hub for creators and publishers.

Strength

Strong performance in monetization and growth-specific queries, particularly regarding native ad networks and referral tools.

Recommended Actions

Publish an authoritative guide: 'The Modern Alternative to Mailchimp Analytics'

Data shows a complete gap in visibility for performance tracking queries; this content would directly address the specific search intent of users dissatisfied with traditional tools.

Develop a 'Newsletter ROI and Growth Metrics' series for Marketing Ops

The Marketing Operations persona currently shows mixed sentiment; content focused on advanced tracking, attribution, and data-driven decision making will build trust with this segment.

Create a white paper: 'The 2026 State of Newsletter Monetization and Analytics'

By aggregating data from the platform into a thought-leadership asset, beehiiv can insert itself into broader, adjacent industry queries where it is currently invisible.

Content Engineering

Content Ideas

Content designed to help AI agents learn about your category and recommend your brand.

Programmatic Testing

Sample Conversations

We programmatically analyze questions that real customers are asking to AI agents and chatbots, extract brand mentions and sentiment, analyze every response, and synthesize the data into an action plan to increase AI visibility.

ChatGPT

Claude

Gemini

AI Overviews

Choosing A Newsletter Platform(3 queries)

“what are the best modern alternatives to Substack for a creator who wants more customization and growth tools”

4/4 platforms mentioned

Core

ChatGPT

1.Beehiiv

2.Ghost

3.ConvertKit

4.Buttondown

5.Framer

+3 more

Claude

1.beehiiv

2.Morning Brew

3.Ghost

4.Kit

5.MailerLite

+2 more

Gemini

1.Ghost

2.Stripe

3.beehiiv

4.Patreon

5.Write.as

AI Overviews

1.beehiiv

2.Ghost

“compare the top newsletter platforms for 2026 that include built-in referral programs”

3/4 platforms mentioned

Core

Independent Newsletter Creator · Solo Founder

ChatGPT

1.beehiiv

2.Ghost (FirstPromoter)

3.ConvertKit

4.Kit

Claude

1.Beehiiv

2.MailerLite

3.Kit

4.ConvertKit

5.Flodesk

Gemini

1.ConvertKit

2.MailerLite

3.AWeber

4.Systeme.io

AI Overviews

1.beehiiv

2.Kit (ConvertKit)

3.ReferralCandy

4.Viral Loops

“what is the best newsletter software that comes with a website builder included”

2/4 platforms mentioned

Core

Independent Newsletter Creator · Solo Founder

ChatGPT

1.Squarespace (Squarespace Email Campaigns)

2.Wix (Wix Email Marketing)

3.Webflow

4.Mailchimp

5.ConvertKit

Claude

1.Beehiiv

2.MailerLite

3.Kit

Gemini

1.MailerLite

2.ConvertKit

3.GetResponse

4.AWeber (AWeber Websites)

AI Overviews

1.beehiiv

2.Ghost

3.MailerLite

4.Mailchimp

Source Intelligence

Citations

The sources AI platforms cite when recommending this brand. Pendium reverse-engineers what's already proven to be catnip to AI agents, then engineers content that fills gaps and helps agents do their job — which means more citations for you.

11 Best Substack Alternatives to Grow Your Newsletter (2026)

emailtooltester.com

Web1 ref

9 Best Substack Alternatives For Creators And Publishers [2026]

moosend.com

Web1 ref

Best Substack Alternatives (6 Top Apps Like Substack in 2026) | App Vulture

appvulture.com

Web1 ref

The 13 Best Substack Alternatives (UPDATED 2026 Ranking) | Mighty Networks

mightynetworks.com

Web1 ref

6 Best Substack Alternatives for 2026 - Techalora

techalora.com

Web1 ref

10 Substack Alternatives That Work for Me in 2026

selfmademillennials.com

Web1 ref

11 Best Substack Alternatives in 2026 - SchoolMaker

schoolmaker.com

Web1 ref

5 Best Substack Alternatives: Which Platform Should You Choose?

designmodo.com

Web1 ref

10 Best Open Source Substack Alternatives in 2026

openalternative.co

Web1 ref

Top 5 Substack alternatives in 2026 | Flodesk Tips

flodesk.com

Web1 ref

Creators

ghost.org

Web1 ref

Ghost The Ultimate Platform For Professional Blogging

curatepartners.com

Web1 ref

Substack Alternatives

mattgiaro.com

Web1 ref

Exploring Ghost A Powerful Platform For Modern Publishing

veetira.com

Web1 ref

Ghost The Ultimate Platform For Content Creators And Business Growth

blog.octabyte.io

Web1 ref

Engineer content that makes AI agents recommend you

Pendium analyzes how AI platforms perceive your brand, reverse-engineers what they already cite, and continuously publishes content designed to fill gaps and earn more mentions — on autopilot, with you in the loop.

Data generated by Pendium.ai AI visibility scanning. Last scanned April 23, 2026.