What does "AI visibility" mean for my business?

When someone asks ChatGPT, Claude, or Gemini "what is the best..." or "where can I find...", AI gives specific recommendations. AI visibility is a measure of how often — and how positively — these AI platforms mention your business. It's the new version of being on the first page of Google, except now there are no pages — just one answer.

Which AI platforms do you monitor?

Pendium monitors ChatGPT, Claude, Gemini, Grok, Perplexity, DeepSeek, and Google AI Overviews — seven major AI platforms that consumers use to research local services. We run real queries that your customers actually ask and analyze the responses for mentions of your business, competitors, and industry topics.

How does Pendium improve my visibility?

Three ways. First, we identify the exact queries and topics where you're invisible. Second, we generate AI-optimized content — articles, guides, social posts — designed to help AI agents understand your business and recommend your services to the right people. Third, we continuously monitor to track improvement and find new opportunities. Most clients see measurable improvement within 60 days.

How long until I see results?

You'll get your first visibility report within minutes of signing up. Actual visibility improvement varies, but our clients typically see a 47% average improvement within 60 days. Some see results faster — it depends on your current online presence and how competitive your local market is.

Do I need to be technical to use this?

Not at all. Enter your website URL and Pendium handles everything: scanning AI platforms, analyzing your visibility, generating content, and tracking improvement. The dashboard is designed for business owners, not engineers. If you can check your email, you can use Pendium.

What makes this different from SEO?

Traditional SEO optimizes for Google's search rankings — blue links on a results page. AI visibility is different: AI doesn't show links, it gives direct answers. Even if you rank #1 on Google, ChatGPT might recommend a competitor. Pendium optimizes for the new paradigm — making sure AI platforms know about, trust, and recommend your business.

Pricing

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Sequence Markets

Visibility6

Vibe58

Businesses/Financial Technology/Sequence Markets

AI Visibility & Sentiment

Sequence Markets

Sequence Markets is a Y Combinator-backed fintech company building institutional-grade execution infrastructure for digital assets. They aggregate 38+ cryptocurrency exchanges (CEX, DEX, and perp DEX) into a single platform, offering best-price execution with microsecond-level routing speeds for professional traders and institutions.

Active Monitoring

sequencemkts.com

Financial Technology YC25-26

AI Visibility Score

6/100

Invisible

Sentiment Score

58/100

Score by Priority

How often this business is recommended to users across different types of conversations — from direct product queries to broader open-ended conversations where AI could recommend this company's products and services

core

adjacent

AI Perception

Key Takeaways

How AI platforms collectively perceive and describe Sequence Markets today.

Sequence Markets exists as a known entity in direct brand searches but remains nearly invisible in the broader institutional crypto conversation, ceding almost all market-shaping queries to competitors like FalconX and Talos. While Claude identifies the brand as a technical contender for high-frequency quantitative developers, the total absence across ChatGPT and Google AI Overviews suggests a critical failure to capture the top-of-funnel institutional buyer.

Working in your favor

Technical recognition within Claude, which cited the brand for low-latency execution and infrastructure setup queries.

Specific resonance with the High-Frequency Quantitative Developer persona, achieving a 22% mention rate in this niche.

Clear brand identity during direct 'vibe checks' across all major platforms including ChatGPT, Gemini, and AI Overviews.

Gaps to close

Zero visibility across Google AI Overviews and Gemini for all non-brand queries, representing a total loss of organic AI search traffic.

Complete absence in the 'Smart Order Router' and 'Institutional Trust' query categories where competitors like Coinbase Prime and Kraken dominate.

Failure to engage the 'Systematic Hedge Fund Manager' and 'Family Office' personas, indicating a brand perception limited to narrow technical tools rather than enterprise solutions.

Opportunities

Capitalize on Claude's existing awareness of Sequence's latency advantages to bridge the gap into broader institutional infrastructure recommendations.

Disrupt the 'Smart Order Router' (SOR) category by publishing structured data and whitepapers specifically optimized for LLM training sets.

Leverage the high average position (4.0) in Claude to create a blueprint for cross-platform visibility in ChatGPT and Gemini.

Highest-Impact Actions

Execute a technical SEO and PR campaign focused on 'Institutional Smart Order Routing' and 'Sub-20ms Execution'.

Sequence currently has 0% visibility in these high-intent categories despite them being core to the product offering; capturing these will directly challenge Talos's current dominance.

Deploy structured data schemas and long-form technical documentation optimized for Google's AI Overviews.

With 0% visibility in AI Overviews, Sequence is being excluded from the primary interface used by modern financial analysts for platform evaluation.

Develop and syndicate 'Institutional Trust' case studies to appeal to the Systematic Hedge Fund Manager persona.

The brand is currently pigeonholed as a tool for developers; shifting narrative focus to compliance and reliability will broaden its appeal to decision-makers with higher AUM.

Value Proposition

Access $15B+ liquidity across 38+ crypto exchanges with one click, achieving best prices through industry-leading execution speed (12μs internal routing, sub-17ms WebSocket fills) while remaining non-custodial and venue-neutral.

Overview

Mission

Building the execution layer for the next financial system - bringing TradFi-grade execution infrastructure to cryptocurrency markets.

Products & Services

Smart order routing across 38+ crypto exchangesUnified order book aggregationLow-latency execution infrastructure (sub-5ms FIX, sub-17ms WebSocket)Real-time TCA and execution analyticsColocated server infrastructure in 30+ regions

Current State

Visibility Landscape

A high-level view of how Sequence Markets performs across AI platforms, broken down by strategic priority level — from core brand queries to growth opportunities.

	ChatGPT	Claude	Gemini	AI Overviews
Reputation1q Brand recognition & direct queries	97	97	97	88
“What do you know about Sequence Markets? What do they do and what's their reputation?”	#1	#1	#1	#4
Core4q Product/service category queries	0	33	0	0
“how can i get sub-20ms execution speeds for crypto trading, what infrastructure providers should i use”	No	#5	No	No
“what are the best tools for real-time crypto transaction cost analysis”	No	No	No	No
“most trusted crypto execution platforms for institutional traders in 2026”	No	No	No	No
“recommend some institutional smart order routers for crypto that aggregate multiple exchanges”	—	No	No	No
Growth Areas1q Adjacent, aspirational & visionary	—	91	0	0
“help me build a professional crypto trading stack for a new hedge fund”	—	#3	No	No

“What do you know about Sequence Markets? What do they do and what's their reputation?”

“how can i get sub-20ms execution speeds for crypto trading, what infrastructure providers should i use”

“what are the best tools for real-time crypto transaction cost analysis”

“most trusted crypto execution platforms for institutional traders in 2026”

“recommend some institutional smart order routers for crypto that aggregate multiple exchanges”

—

“help me build a professional crypto trading stack for a new hedge fund”

—

Competitive Landscape

FalconX

23 mentions

Coinbase Prime

19 mentions

Binance

19 mentions

Talos

18 mentions

Kraken

15 mentions

Copper

14 mentions

Fireblocks

13 mentions

Coinbase

13 mentions

AWS

12 mentions

OKX

11 mentions

Sequence Markets

2 mentions

Analysis

Insights & Recommended Actions

What's working, what's not, and specific steps to improve Sequence Markets's AI visibility.

Key Findings

Strength

Technical recognition within Claude, which cited the brand for low-latency execution and infrastructure setup queries.

Strength

Specific resonance with the High-Frequency Quantitative Developer persona, achieving a 22% mention rate in this niche.

Strength

Clear brand identity during direct 'vibe checks' across all major platforms including ChatGPT, Gemini, and AI Overviews.

Recommended Actions

Execute a technical SEO and PR campaign focused on 'Institutional Smart Order Routing' and 'Sub-20ms Execution'.

Sequence currently has 0% visibility in these high-intent categories despite them being core to the product offering; capturing these will directly challenge Talos's current dominance.

Deploy structured data schemas and long-form technical documentation optimized for Google's AI Overviews.

With 0% visibility in AI Overviews, Sequence is being excluded from the primary interface used by modern financial analysts for platform evaluation.

Develop and syndicate 'Institutional Trust' case studies to appeal to the Systematic Hedge Fund Manager persona.

The brand is currently pigeonholed as a tool for developers; shifting narrative focus to compliance and reliability will broaden its appeal to decision-makers with higher AUM.

Content Engineering

Content Ideas

Content designed to help AI agents learn about your category and recommend your brand.

Programmatic Testing

Sample Conversations

We programmatically analyze questions that real customers are asking to AI agents and chatbots, extract brand mentions and sentiment, analyze every response, and synthesize the data into an action plan to increase AI visibility.

ChatGPT

Claude

Gemini

AI Overviews

Institutional Crypto Infrastructure Setup(2 queries)

“help me build a professional crypto trading stack for a new hedge fund”

0/3 platforms mentioned

Adjacent

Claude

1.Bloomberg

2.Reuters Eikon

3.Kraken Pro

4.Coinbase Prime

5.Genesis Global Capital

+58 more

Gemini

1.Fireblocks

2.Copper.co

3.ClearLoop

4.Anchorage Digital

5.Coinbase Custody

+21 more

AI Overviews

1.Bitget

2.FalconX

3.Hidden Road

4.Copper

5.ClearLoop

+15 more

“recommend some institutional smart order routers for crypto that aggregate multiple exchanges”

0/3 platforms mentioned

Core

The Systematic Hedge Fund Manager · Managing Director / Lead Portfolio Manager

Claude

1.Talos

2.Coinbase

3.Kraken

4.FalconX

5.Genesis

+5 more

Gemini

1.Talos

2.CoinRoutes

3.Wyden

4.AlgoTrader

5.Caspian

+7 more

AI Overviews

1.CoinAPI

2.Talos

3.CoinRoutes

4.Wyden

5.AlgoTrader

+9 more

Source Intelligence

Citations

The sources AI platforms cite when recommending this brand. Pendium reverse-engineers what's already proven to be catnip to AI agents, then engineers content that fills gaps and helps agents do their job — which means more citations for you.

Top Crypto Trading Platforms for US Institutions 2026 - Bitget

bitget.com

Sequence Markets

Key Takeaways

Visibility Landscape

Insights & Recommended Actions

Content Ideas

Sample Conversations

Citations

Brand Voice & Style

Investors

Engineer content that makes AI agents recommend you

Explore Financial Technology

Start gettingrecommended by AI.

Frequently asked questions

Sequence Markets

Key Takeaways

Visibility Landscape

Insights & Recommended Actions

Content Ideas

Sample Conversations

Citations

Brand Voice & Style

Investors

Engineer content that makes AI agents recommend you

Explore Financial Technology

Start gettingrecommended by AI.

Frequently asked questions

Start getting
recommended by AI.

Start getting
recommended by AI.