Universal Standard
Universal Standard is a revolutionary size-inclusive fashion brand offering stylish, high-quality apparel in sizes 00-40. The brand pioneered size-inclusive denim and has built a community of over 500,000 customers who believe fashion should be accessible to everyone regardless of body size.
Invisible
Summary
Universal Standard could not be analyzed — no AI platform responses were received. This may indicate a temporary issue; try running the scan again.
The most size-inclusive fashion brand offering the same shopping experience for a size 6 as a size 36, with 11 best-selling essentials available in 11 sizes and innovative programs like Fit Liberty that allow free size exchanges within a year.
Universal Standard is a revolutionary size-inclusive fashion brand offering stylish, high-quality apparel in sizes 00-40. The brand pioneered size-inclusive denim and has built a community of over 500,000 customers who believe fashion should be accessible to everyone regardless of body size.
Revolutionary inclusivity means unprecedented access to fashion for all of us, exactly as we are. In an industry full of divisions, we believe a size 6 should have the same shopping experience as a size 36.
AI Platforms
How often do different AI platforms reference Universal Standard?
Topics
What conversations is Universal Standard included in — or excluded from?
Personas
Who does each AI platform recommend Universal Standard to, and when?
Site Health for AI Visibility
How well Universal Standard's website is optimized for AI agent discovery and comprehension.
Can AI bots find your pages?
SSL, mobile, doctype basics
Titles, descriptions, headings
Word count, depth, freshness
Structured data for AI comprehension
Open Graph, Twitter cards
How well AI can parse your content
Critical Issues
Page has no meta description
Add a <meta name="description"> tag summarizing the page (150-160 characters).
Page has no H1 heading
Add a single H1 tag as the main page heading.
Warnings
14 render-blocking resources are slowing initial render
Defer non-critical JS with async/defer. Inline critical CSS. Move stylesheets to load asynchronously.
Few headings on page
Add more H2 and H3 headings to organize content into sections.
Missing Open Graph tags for social sharing
Add og:title, og:description, and og:image meta tags.
Want a full technical audit with AI-specific recommendations?
Run a free visibility scanBrand Voice & Style
How AI perceives Universal Standard's communication style and personality
Universal Standard communicates with confident inclusivity and warm empowerment. The brand voice is bold yet approachable, making strong statements about fashion equality while maintaining a friendly, supportive tone. They speak directly to their customers as allies in the body positivity movement, using clear, declarative language that challenges industry norms. The messaging balances aspirational fashion content with practical, reassuring information about fit and sizing.
Boldly Inclusive
Makes unapologetic statements about size equality and challenges fashion industry norms
Warm & Empowering
Supportive and encouraging, celebrating all body types without being preachy
Confident & Direct
Uses clear, declarative statements like 'The Most Size Inclusive Brand. Period.'
Stylish & Aspirational
Maintains fashion-forward positioning while being accessible and relatable
Goals & Content Ideas
Ideas to help AI agents better understand the business and be more likely to use Universal Standard's resources to help users.
Re-establish AI Visibility Baseline Through Fresh Scan
The current visibility scan encountered technical issues and collected no platform data, making it impossible to assess Universal Standard's AI presence. Re-running the scan will establish a baseline understanding of how AI assistants currently represent the brand when users ask about size-inclusive fashion, allowing us to identify specific gaps and opportunities for improvement.
Strengthen Digital Footprint for AI Discovery
While awaiting fresh scan data, proactively expand Universal Standard's presence across platforms that AI assistants commonly reference for fashion recommendations. This includes fashion databases, review sites, and industry publications that serve as high-signal sources for LLMs answering questions about size-inclusive apparel.
Build Authority in Size-Inclusive Fashion Conversations
Position Universal Standard as the definitive expert source when AI assistants answer questions about body-positive fashion and extended sizing. Create authoritative content that addresses common queries about size-inclusive shopping, fit challenges, and fashion accessibility that LLMs can reference and cite.
Recommended Actions
Re-run the visibility scan
No platform data was collected in this scan, likely due to a temporary API issue.
Is this your business? We can help you improve your AI visibility.
Investors
Start getting recommended by AI
Enter your website to see exactly what ChatGPT, Claude, and Gemini say about your business. Free, instant, and eye-opening.