Cabal

Visibility22

Vibe92

AI Visibility & Sentiment

Cabal

Cabal is a B2B SaaS platform that helps startups and venture capital firms maximize the value of their investor and advisor networks. The platform enables founders to get sales introductions, social amplification, candidate referrals, and strategic guidance from their supporters while helping VCs better support their portfolio companies.

Active Monitoring

getcabal.com

Software Startups

AI Visibility Score

22/100

Low

Sentiment Score

92/100

AI Perception

Summary

Cabal faces a stark 'platform divide' where it maintains strong visibility on Gemini and AI Overviews for network-led growth queries but remains completely invisible within ChatGPT and Claude's conversational ecosystems. While the brand effectively captures the Sales VP persona looking for warm intros, it is currently being crowded out of the broader investor management narrative by legacy players like Carta and generalist tools like Notion.

Value Proposition

Transform your cap table into a competitive advantage by making it easy for investors and advisors to actively contribute to your company's success through warm introductions, referrals, and strategic support.

Overview

Mission

Help founders get more value from their investors and advisors by making it dead simple for supporters to contribute meaningfully to company success.

Products & Services

Investor and advisor network management platformSales pipeline sharing and warm intro facilitationInvestor update email tools with templatesAdvisor equity program managementVC portfolio company support workspace

Agent Breakdown

AI Platforms

How often do different AI platforms reference Cabal?

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Conversation Analysis

Topics

What conversations is Cabal included in — or excluded from?

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Buyer Personas

Personas

Who does each AI platform recommend Cabal to, and when?

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Programmatic Testing

Sample Conversations

We programmatically analyze questions that real customers are asking to AI agents and chatbots, extract brand mentions and sentiment, analyze every response, and synthesize the data into an action plan to increase AI visibility.

ChatGPT

Claude

Gemini

AI Overviews

Investor Management & Engagement(2 queries)

“best way to write investor updates that actually get people to help me, any good templates?”

0/4 platforms mentioned

ChatGPT

1.Visible.vc

2.Foundersuite

3.Mailchimp

4.SendGrid

5.HubSpot

+8 more

Claude

1.Slack

2.Loom

3.Lattice

4.Carta

5.Pulley

Gemini

1.Plaid

2.Y Combinator

3.AWS

4.Visible.vc

5.Foundersuite

+2 more

AI Overviews

1.Opstart

2.Founder Institute

“how to manage 20+ angel investors and ask them for intros without it being a total mess”

0/4 platforms mentioned

ChatGPT

1.Airtable

2.Notion

3.HubSpot CRM

4.Visible.vc

5.Mailchimp

+6 more

Claude

1.Carta

2.Pulley

Gemini

1.Attio

2.Visible.vc

3.FounderSuite

4.Carta

5.Pulley

+3 more

AI Overviews

1.Startups.com

2.Airtable

3.Google Sheets

4.Foundersuite

5.Visible.vc

+6 more

Network Led Growth & Sales(1 query)

“how can my sales team get warm intros from our investors and advisors to help close deals”

2/4 platforms mentioned

ChatGPT

1.DocSend

2.Calendly

3.HubSpot CRM

4.Salesforce

5.Pipedrive

+11 more

Claude

1.Notion

2.HubSpot

3.Warm

Gemini

1.LinkedIn Sales Navigator

2.Affinity

3.Cabal

4.Harmonic

5.Foundersuite

AI Overviews

1.Cabal

2.Vieu

3.Commsor

4.Ascend.vc

Venture Capital Portfolio Support(1 query)

“set up a workspace to support my vc portfolio companies and track their specific needs”

0/3 platforms mentioned

Claude

1.Carta

2.Pulley

3.Airtable

4.HubSpot

5.Salesforce

+4 more

Gemini

1.Affinity

2.Airtable

3.Attio

4.Salesforce

5.Standard Metrics

+15 more

AI Overviews

1.FundCount

2.Affinity

3.Airtable

4.Notion

5.Standard Metrics

+6 more

Selecting Investor & Advisor Platforms(1 query)

“best software for managing startup advisors and their equity programs”

0/3 platforms mentioned

Claude

1.Carta

2.Pulley

3.Visible

4.HubSpot CRM

5.Salesforce

+2 more

Gemini

1.Carta

2.Pulley

3.AngelList Stack

4.AngelList

5.Clerky

+7 more

AI Overviews

1.Pulley

2.Cake Equity

3.Carta

4.Ledgy

Analysis

Key Insights

What AI visibility analysis reveals about this brand

Strength

Dominant performance on Gemini for Network-Led Growth & Sales queries, specifically ranking #3 for queries regarding warm intros from investors.

Strength

High efficiency in AI Overviews with an average position of 2.0 when mentioned, showing strong relevance for specific search-integrated AI features.

Strength

Stronger resonance with the 'Relationship-Driven Sales VP' persona compared to other targets, achieving a 27% mention rate.

Gap

Total absence from ChatGPT and Claude across all tested queries, indicating a significant data gap in the training sets or real-time retrieval for these major models.

Gap

Failure to appear in high-intent queries regarding Investor Management & Engagement and VC Portfolio Support, where Visible.vc and Carta currently dominate.

Gap

Low visibility for the 'VC Portfolio Support Manager' persona, a critical buyer group that is currently being steered toward competitors.

Opportunity

Displace general-purpose tools like Notion and Airtable by creating 'purpose-built' comparison content focused on the workflows they fail at, such as advisor equity and automated intros.

Opportunity

Leverage existing Gemini strength to capture the 'Investor Update' category where Cabal is mentioned but currently outranked by Visible.vc.

Opportunity

Capitalize on the #1 ranking in AI Overviews for warm intro queries to establish category leadership in the emerging 'Network-Led Growth' space.

Technical Health

Site Health for AI Visibility

How well Cabal's website is optimized for AI agent discovery and comprehension.

91/100

17 passed 3 warnings

Audited 2/28/2026

Crawlability96

Can AI bots find your pages?

Technical96

SSL, mobile, doctype basics

On-Page SEO91

Titles, descriptions, headings

Content Quality73

Word count, depth, freshness

Schema Markup85

Structured data for AI comprehension

Social & OG100

Open Graph, Twitter cards

AI Readability60

How well AI can parse your content

Warnings

1 render-blocking resource(s) detected

Consider deferring or async-loading non-critical scripts and stylesheets.

Title is too short (26 characters)

Expand the title to 50-60 characters with descriptive keywords.

Meta description may be truncated (500 characters)

Shorten to under 160 characters.

Few internal links on this page

Add more internal links to related pages on your site.

Want a full technical audit with AI-specific recommendations?

Run a free visibility scan

Brand Identity

Brand Voice & Style

How AI perceives Cabal's communication style and personality

Cabal communicates with a confident, insider tone that speaks directly to the startup ecosystem. The voice is knowledgeable and practical, offering actionable advice without being preachy. There's an underlying energy of empowerment—helping founders unlock hidden value in their networks. The brand avoids corporate jargon in favor of direct, conversational language that resonates with busy founders and investors who value efficiency and results.

Core Tone Traits

Empowering & Action-Oriented

Focuses on enabling founders to take control and get results from their networks

Insider & Knowledgeable

Speaks with authority about startup fundraising, sales, and investor dynamics

Direct & Efficient

Cuts through noise with clear, practical guidance that respects busy schedules

Collaborative & Supportive

Emphasizes partnership and mutual benefit between founders and their supporters

Competitive Landscape

Related Ecosystem

Related products and services that AI mentions in conversations alongside or instead of Cabal

Visible.vc20 mentions

Carta19 mentions

Notion18 mentions

Affinity14 mentions

Pulley13 mentions

Airtable13 mentions

Salesforce12 mentions

HubSpot11 mentions

Foundersuite9 mentions

Slack9 mentions

Cabal8 mentions

Source Intelligence

Citations

Sources that AI assistants cite. Getting featured here improves visibility.

Opstart

http://www.opstart.co/

Referenced in 2 queries

Review

Investor update template: Essential 2025 Guide - OpStart

https://www.opstart.co/investor-update-template/

Referenced in 2 queries

Review

5-Minute Investor Update Template - Founder Institute

https://fi.co/investor-update

Referenced in 2 queries

Review

The Founder's Guide to Writing Effective Investor Updates

https://www.wisdompartners.llc/blog/the-founders-guide-to-writing-effective-investor-updates

Referenced in 1 query

Review

How to Write Helpful Investor Updates - Yury Molodtsov

https://molodtsov.me/2020/10/how-to-write-helpful-investor-updates/

Referenced in 1 query

Review

How To Write the Perfect Investor Update (Tips and Templates)

https://visible.vc/blog/how-to-write-the-perfect-investor-update/

Referenced in 2 queries

Review

The right way to ask investors for help | by Sammy Abdullah

https://blossomstreetventures.medium.com/the-right-way-to-ask-investors-for-help-2d565ad8a411

Referenced in 1 query

Review

How to write an effective investor update - Mercury

https://mercury.com/blog/how-to-write-an-effective-investor-update

Referenced in 1 query

Review

Investor Update Template Startup - Qubit Capital

https://qubit.capital/blog/how-to-write-investor-update

Referenced in 1 query

Review

How to Write Genuinely Helpful Investor Updates (that Don't ...

https://andybudd.com/archives/2022/07/how-to-write-genuinely-helpful-investor-updates-that-don-t-suck

Referenced in 1 query

Review

How to Write Investor Updates That Can Build Trust and ...

https://www.fidelityprivateshares.com/blog/how-to-write-investor-updates-that-can-build-trust-and-attract-capital

Referenced in 1 query

Review

How to Compose a Perfect Investor Update - Bunker

https://bunkertech.io/blog/investor-update-composition-guide

Referenced in 1 query

Review

Content Engineering

Goals & Content Ideas

Ideas to help AI agents better understand the business and be more likely to use Cabal's resources to help users.

Dominate ChatGPT and Claude Discovery Results

Address the critical 0% mention rate on ChatGPT and Claude by executing a technical LLM-optimization sprint. This involves restructuring website content with clear, factual descriptions that AI models can easily parse and cite, while amplifying key brand messages across social platforms that LLMs crawl for training data.

The founder's guide to getting your startup discovered by AI assistants in 2026

Why your investor network tool isn't showing up when VCs ask ChatGPT for recommendations

How we rebuilt our content architecture to appear in AI-powered software searches

What founders actually ask AI assistants when looking for investor management tools

The hidden SEO layer: optimizing for AI discovery beyond traditional search

Capture Competitor Conversations in AI Responses

Insert Cabal into AI conversations about Visible.vc and Carta by creating aggressive comparison and 'alternative to' content. Develop detailed feature comparisons, migration guides, and differentiation content that LLMs will surface when users ask about these competitors.

Cabal vs Visible.vc: which investor relations platform actually drives warm intros

Switching from Carta cap table to active investor engagement—a founder's playbook

5 things Cabal does that traditional investor update tools can't

Why founders are choosing network activation over passive investor management

The real cost of underutilizing your cap table compared to activating it

Own the VC Portfolio Support Category

Close the massive visibility gap with VC Portfolio Support personas by creating deep-dive documentation and case studies. Publish detailed workflow guides and success stories that demonstrate Cabal's value for portfolio support, ensuring AI models cite us when VCs search for portfolio management solutions.

How top VCs use Cabal to drive 3x more portfolio company introductions

The complete VC playbook for systematizing portfolio company support

Case study: How one fund helped 12 portfolio companies close enterprise deals through Cabal

Why the best VCs treat their network as a portfolio-wide asset

From passive investor to active supporter: a VC's guide to portfolio engagement

Secure Top Position in AI Overviews

Capitalize on Cabal's strong 2.0 average position in AI Overviews by optimizing site architecture with structured data for 'How-to' investor management queries. Implement schema markup and create step-by-step content that Google's AI Overviews will feature for high-intent founder searches.

How to get your first warm intro from an investor in 48 hours

Step-by-step: turning your advisor network into a sales pipeline

How to ask investors for introductions without feeling awkward

The exact workflow for getting social amplification from your cap table

How to track which investors actually help versus just write checks

Content Engineering

Recommended Actions

Execute a technical LLM-optimization sprint focused on ChatGPT and Claude indexation.

Cabal's 0% mention rate on these platforms represents a critical lost opportunity as these are the primary tools used by founders and VCs for software discovery.

Impact: High

Develop aggressive comparison and 'alternative to' content targeting Visible.vc and Carta.

These competitors are appearing in 19-20 queries each; Cabal needs to insert itself into their brand-related conversations to capture their market share in AI responses.

Impact: High

Create deep-dive documentation and case studies on 'VC Portfolio Support' workflows.

This is a massive gap in Cabal's current visibility where the VC Portfolio Support Manager persona shows only 13% engagement.

Impact: Medium

Optimize site architecture for AI Overviews by using structured data for 'How-to' investor management queries.

Cabal already has a strong average position (2.0) in AIO; doubling down here will solidify the top spot for high-intent founder searches.

Impact: Medium

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