Caretta

Visibility37

Vibe88

AI Visibility & Sentiment

Caretta

Caretta is a Y Combinator-backed realtime AI platform that empowers sales teams to handle complex, technical sales calls with confidence. The platform creates organizational intelligence by connecting to CRMs, documentation, and knowledge bases, providing real-time assistance during live calls.

Active Monitoring

caretta.so

Software YC25-26

AI Visibility Score

37/100

Low

Sentiment Score

88/100

AI Perception

Summary

Caretta has carved out a commanding lead in real-time sales coaching for high-performing AEs, yet it faces a critical visibility deficit in the broader conversational intelligence market where legacy players like Gong and Salesforce currently dictate the conversation. While Gemini emerges as a primary champion with a 67% mention rate, the brand must urgently bridge the gap in CRM automation and RevOps-centric queries to transcend its niche positioning.

Value Proposition

Caretta enables salespeople to confidently handle the toughest technical sales calls by providing real-time AI assistance, organizational intelligence, and automated note-taking that integrates seamlessly with existing workflows.

Overview

Mission

To build the most comprehensive organisational intelligence and deploy it proactively across GTM teams in real-time.

Products & Services

Real-time AI sales call assistanceOrganizational intelligence platform (Caretta Nous™)Automated meeting notes and CRM updatesPain and value positioning detectionTeam workspace integration and daily briefings

Agent Breakdown

AI Platforms

How often do different AI platforms reference Caretta?

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Conversation Analysis

Topics

What conversations is Caretta included in — or excluded from?

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Buyer Personas

Personas

Who does each AI platform recommend Caretta to, and when?

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Programmatic Testing

Sample Conversations

We programmatically analyze questions that real customers are asking to AI agents and chatbots, extract brand mentions and sentiment, analyze every response, and synthesize the data into an action plan to increase AI visibility.

ChatGPT

Claude

Gemini

AI Overviews

Real Time Sales Call Coaching(2 queries)

“help my sales team handle technical questions during live demos, what tools do this?”

0/4 platforms mentioned

ChatGPT

1.Gong

2.Chorus.ai

3.Wingman

4.Clari

5.Otter.ai

+31 more

Claude

1.Slack

2.Teams

3.Intercom

4.Drift

5.Gong.io

+6 more

Gemini

1.Gong

2.Cresta

3.Balto

4.Chorus

5.ZoomInfo

+8 more

AI Overviews

1.Demodesk

2.Salesroom

3.Consensus AI Agent

4.Rev Winner

5.Demostack

+4 more

“how to give sales reps real-time answers during a zoom call so they don't have to say 'i'll get back to you'”

3/4 platforms mentioned

ChatGPT

1.Zoom

2.Salesforce

3.Caretta

4.Gong

5.Gong Assist

+11 more

Claude

1.Slack

2.Caretta

3.Gong

4.Zoom

5.Salesforce

+1 more

Gemini

1.Caretta

2.Abstrakt

3.Gong

4.Zoom

5.Glean

+9 more

AI Overviews

1.Zoom

2.Tenali AI

3.Velocity AI

4.Rev Winner

5.Dialpad AI Live Coach

+6 more

Sales Workflow Automation & CRM Management(1 query)

“automating crm updates and meeting notes for my b2b sales team”

0/4 platforms mentioned

ChatGPT

1.Salesforce

2.HubSpot

3.Pipedrive

4.Zoho CRM

5.Gong

+21 more

Claude

1.HubSpot Sales Hub

2.Salesforce

3.Einstein

4.Slack

5.Pipedrive

+9 more

Gemini

1.Gong

2.Zoom

3.Google Meet

4.Microsoft Teams

5.Chorus

+19 more

AI Overviews

1.AskElephant

2.HubSpot

3.Salesforce

4.Fireflies.ai

5.Avoma

+5 more

Evaluating Conversational Intelligence Options(1 query)

“best conversational intelligence platforms for technical b2b sales in 2026”

0/4 platforms mentioned

ChatGPT

1.Gong

2.Salesforce

3.HubSpot

4.Zoom

5.MS Teams

+25 more

Claude

1.Gong

2.Salesforce

3.Chorus

4.Clari

5.SalesLoft Cadence

+4 more

Gemini

1.Gong

2.Clari Copilot

3.Clari

4.Avoma

5.Jira

+10 more

AI Overviews

1.Cirrus Insight

2.Sybill

3.Clari Copilot

4.Wingman

5.Avoma

+8 more

Managing Organizational Knowledge For GTM Teams(1 query)

“how to build a central knowledge base for sales reps to use during technical calls”

0/4 platforms mentioned

ChatGPT

1.Jira

2.Confluence

3.Atlassian

4.Guru

5.Notion

+27 more

Claude

1.Confluence

2.Atlassian

3.Notion

4.Guru

5.Seismic

+6 more

Gemini

1.Zoom

2.Google Meet

3.Guru

4.Notion

5.Highspot

+7 more

AI Overviews

1.SparrowGenie

2.CRM

3.Slack

4.Guru

5.Confluence

+4 more

Analysis

Key Insights

What AI visibility analysis reveals about this brand

Strength

Dominant positioning for the 'High-Performing Account Executive' persona with a 75% mention rate and an elite average position of 2.7.

Strength

Exceptional performance on Gemini, achieving a 67% mention rate and consistently outranking competitors for real-time Zoom coaching queries.

Strength

High authority in technical sales support, frequently appearing as a top recommendation for helping reps handle technical questions during live demos.

Gap

Total absence in Google AI Overviews for category-defining searches despite maintaining a positive brand vibe check.

Gap

Significant visibility lag with Revenue Operations Strategists, where mention rates drop to 27% compared to the AE persona.

Gap

Failed to register any presence in CRM update automation and general conversational intelligence platform evaluations, leaving these high-intent queries to Gong and Chorus.

Opportunity

Pivot existing 'Real-Time Answers' success into the 'Managing Organizational Knowledge' category where competitors show mixed sentiment.

Opportunity

Target the 'Technical B2B' niche on ChatGPT and Claude to capitalize on the platforms' current lack of a definitive market leader.

Opportunity

Leverage the positive sentiment on Gemini to create a blueprint for better visibility on AI Overviews.

Technical Health

Site Health for AI Visibility

How well Caretta's website is optimized for AI agent discovery and comprehension.

72/100

6 passed 4 warnings 5 issues

Audited 2/27/2026

Crawlability73

Can AI bots find your pages?

Technical80

SSL, mobile, doctype basics

On-Page SEO58

Titles, descriptions, headings

Content Quality55

Word count, depth, freshness

Schema Markup85

Structured data for AI comprehension

Social & OG77

Open Graph, Twitter cards

AI Readability85

How well AI can parse your content

Critical Issues

Page returns a 429 error

Fix the underlying issue causing the error. 404s should be redirected or the link removed.

Page has no title tag

Add a <title> tag describing the page content (50-60 characters).

Page has no meta description

Add a <meta name="description"> tag summarizing the page (150-160 characters).

Page has no H1 heading

Add a single H1 tag as the main page heading.

Content is too thin

Expand your content to at least 300-500 words with valuable information.

Warnings

Could not fetch robots.txt

Ensure robots.txt is accessible and returns a valid response.

Few headings on page

Add more H2 and H3 headings to organize content into sections.

Few internal links on this page

Add more internal links to related pages on your site.

Missing Open Graph tags for social sharing

Add og:title, og:description, and og:image meta tags.

LCP data not available

Ensure the page loads with browser rendering enabled.

+ 1 more warnings

Want a full technical audit with AI-specific recommendations?

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Brand Identity

Brand Voice & Style

How AI perceives Caretta's communication style and personality

Caretta communicates with confident, direct language that speaks to ambitious sales professionals. The tone is modern and tech-forward without being overly technical, balancing professionalism with approachability. They use bold, declarative statements that convey capability and reliability, while maintaining a startup energy that resonates with their target audience of fast-moving sales teams.

Core Tone Traits

Confident & Bold

Uses strong declarative statements like 'Great AEs use Caretta' that convey certainty and capability

Technical yet Accessible

Explains complex AI concepts in straightforward terms that sales professionals can immediately understand

Results-Oriented

Focuses on outcomes like handling tough calls and closing deals rather than features

Modern & Startup-Forward

Reflects the energy and pace of high-growth tech companies with fresh, contemporary language

Competitive Landscape

Related Ecosystem

Related products and services that AI mentions in conversations alongside or instead of Caretta

Gong37 mentions

Salesforce33 mentions

Slack31 mentions

Zoom20 mentions

Guru19 mentions

Chorus18 mentions

Caretta17 mentions

Avoma15 mentions

Confluence14 mentions

Notion13 mentions

Fireflies.ai12 mentions

Source Intelligence

Citations

Sources that AI assistants cite. Getting featured here improves visibility.

goconsensus.com

http://goconsensus.com/

Referenced in 1 query

Review

AI Tools for Real-Time Assistance During Sales Calls - Reddit

https://www.reddit.com/r/AI_Agents/comments/1ndb6nd/recommendations_needed_ai_tools_for_realtime/

Referenced in 2 queries

Join Discussion

8 Best AI-Driven Demo Tools For B2B Sales [2026] - Consensus

https://goconsensus.com/blog/ai-demo-tools-for-sales

Referenced in 1 query

Review

16 Best Product Demo Software & Tools [2026] - Consensus

https://goconsensus.com/blog/product-demo-software

Referenced in 1 query

Review

7 Best Interactive Demo Software Solutions for 2025 | Demio Blog

https://www.demio.com/blog/interactive-demo-software

Referenced in 1 query

Review

What are AI Product Demos? Plus Top AI ... - Consensus

https://goconsensus.com/blog/ai-product-demo-assistants

Referenced in 1 query

Review

6 Best Sales Demo Tools For Your Team - Fable

https://www.sharefable.com/blog/best-sales-demo-tools-for-your-team

Referenced in 1 query

Review

Top 5 Tools to Practice Demo Calls Without Real Prospects

https://www.hyperbound.ai/blog/top-5-tools-to-practice-demo-calls-without-real-prospects

Referenced in 1 query

Review

6 Best Product Demo Tools & Software in 2025 - Reprise

https://www.reprise.com/resources/blog/product-demo-software

Referenced in 1 query

Review

Top 5 Tools to Practice Product Demo Calls Without Real Customers

https://www.hyperbound.ai/blog/top-5-tools-to-practice-product-demo-calls-without-real-customers

Referenced in 1 query

Review

Top Sales Demo Tools to Wow Prospects - Dimmo

https://www.dimmo.ai/best-software/best-sales-demo-software

Referenced in 1 query

Review

9 sales demo tools to stand out from the crowd - Trumpet

https://www.sendtrumpet.com/blog-posts/sales-demos-how-to-stand-out-from-the-crowd

Referenced in 1 query

Review

Content Engineering

Recommended Actions

Optimize technical documentation and case studies for Google AI Overviews to correct the current 0% mention rate.

Caretta is currently missing out on the most visible AI-driven search placement despite strong performance on other LLMs.

Impact: High

Develop targeted content for the RevOps persona focusing on CRM automation and meeting note workflows.

Closing the 48% visibility gap between AEs and RevOps is essential for moving from a tactical tool to an enterprise-wide solution.

Impact: High

Aggressively target 'Conversational Intelligence' keywords through technical white papers and comparison guides.

Gong currently holds a 37-mention lead; Caretta must insert itself into these consideration sets to capture market share from incumbents.

Impact: Medium

Refine ChatGPT and Claude messaging to shift sentiment from 'mixed' to 'positive' to match Gemini's success.

Mixed sentiment on these high-traffic platforms creates friction during the buyer's research phase.

Impact: Medium

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Backing

Investors

Y Combinator

Data generated by Pendium.ai AI visibility scanning. Last scanned February 27, 2026.

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