Klue

Visibility53

Vibe98

AI Visibility & Sentiment

Klue

Klue is a competitive intelligence and win-loss analysis platform that helps B2B sales teams win more deals. The company uses AI-powered tools like Compete Agent to automatically collect, curate, and deliver real-time competitive insights directly to sellers in their existing workflows.

Active Monitoring

klue.com

Software Startups

AI Visibility Score

53/100

Moderate

Sentiment Score

98/100

AI Perception

Summary

Klue has established itself as the definitive choice for enterprise-level competitive intelligence category searches, yet a total visibility blackout on Claude creates a significant risk in the AI landscape. While the brand commands top-tier rankings for strategic personas, it is underperforming with technical CI analysts, who receive mixed sentiment and lower-quality results.

Value Proposition

Klue eliminates manual competitive intelligence work by using AI to automatically track competitors, deliver deal-based insights to sellers in real-time, and capture objective win-loss feedback—all from one unified platform

Overview

Mission

To help organizations compete and win by delivering the market, competitive, and buyer insights teams need to succeed

Products & Services

Compete Agent - AI-powered competitive intelligence automationCompetitive Intelligence Platform - automated competitor tracking and battlecardsWin-Loss Analysis - buyer interview research and feedback captureAsk Klue - AI assistant for instant competitive answersIntegrations with Microsoft Suite, Salesforce, Slack, and other workplace tools

Agent Breakdown

AI Platforms

How often do different AI platforms reference Klue?

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Conversation Analysis

Topics

What conversations is Klue included in — or excluded from?

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Buyer Personas

Personas

Who does each AI platform recommend Klue to, and when?

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Programmatic Testing

Sample Conversations

We programmatically analyze questions that real customers are asking to AI agents and chatbots, extract brand mentions and sentiment, analyze every response, and synthesize the data into an action plan to increase AI visibility.

ChatGPT

Claude

Gemini

AI Overviews

Sales Enablement And Battlecard Strategy(2 queries)

“how can i help my sales team handle competitor objections better in real-time”

2/4 platforms mentioned

ChatGPT

1.Gong

2.Chorus

3.Wingman

4.Clari

5.Cresta

+14 more

Claude

1.Gong

2.Chorus

3.Slack

4.SalesLoft

5.HubSpot

Gemini

1.Balto

2.Gong

3.Chorus.ai

4.ZoomInfo

5.Salesforce

6.Klue

+7 more

AI Overviews

1.Revenue.io

2.Balto

3.Klue

4.Crayon

5.Salesforce

+8 more

“give me a template for a competitive battlecard that actually gets used by sellers”

2/4 platforms mentioned

ChatGPT

1.Crayon

2.Klue

3.Gong

4.Salesforce

5.Seismic

+10 more

Claude

1.CRM

2.Salesforce

3.Gong

4.Slack

Gemini

1.Crayon

2.Kompyte

3.Salesforce

4.HubSpot

5.Gong

6.Klue

+2 more

AI Overviews

1.Sales Enablement Collective

2.Crayon

3.Product Marketing Alliance

AI Powered Competitive Automation(1 query)

“what's the best way to automate tracking what our competitors are doing with AI”

1/4 platforms mentioned

ChatGPT

1.Wappalyzer

2.BuiltWith

3.Playwright

4.Puppeteer

5.Scrapy

+44 more

Claude

1.Semrush

2.Similarweb

3.Crayon

4.Competitor.com

5.Brandwatch

+7 more

Gemini

1.Visualping

2.Fluxguard

3.Browse AI

4.Google Sheets

5.LinkedIn Sales Navigator

10.Klue

+16 more

AI Overviews

1.Visualping

2.Crayon

3.Gartner

4.Panoramata

5.AlphaSense

+5 more

Win Loss Analysis And Buyer Insights(1 query)

“how do I set up a formal win-loss program to figure out why we're losing deals”

2/4 platforms mentioned

ChatGPT

1.Primary Intelligence

2.Winning by Design

3.Salesforce

4.HubSpot

5.Tableau

+13 more

Claude

1.ObjectiveInsight

2.Clozd

3.Winning by Design

4.Clozd

5.Veelo

+5 more

Gemini

1.Salesforce

2.HubSpot

3.Typeform

4.SurveyMonkey

5.Clozd

8.Klue

+5 more

AI Overviews

1.Clozd

2.Klue

3.Corporate Visions

Trust, Reviews, And CI Category Selection(1 query)

“top rated competitive intelligence platforms for enterprise tech companies”

3/4 platforms mentioned

ChatGPT

1.Klue

2.Salesforce

3.Slack

4.Teams

5.Crayon

+21 more

Claude

1.Semrush

2.Similarweb

3.Crunchbase

4.ZoomInfo

5.Clearbit

+4 more

Gemini

1.Klue

2.Crayon

3.Compete

4.Wheat

5.Similarweb

+9 more

AI Overviews

1.Klue

2.AlphaSense

3.Crayon

4.Similarweb

5.Semrush

+5 more

Analysis

Key Insights

What AI visibility analysis reveals about this brand

Strength

Dominant #1 ranking across ChatGPT, Gemini, and AI Overviews for high-intent enterprise category selection queries.

Strength

Exceptional resonance with Strategic Product Marketing and Sales Enablement personas, maintaining top 3 average positions.

Strength

Perfect mention rate on Gemini (100%) and high brand authority during 'vibe check' queries across all platforms.

Gap

Total lack of presence on Claude, which failed to mention Klue in 100% of tested queries.

Gap

Significant ranking lag for technical queries related to 'AI-powered competitive automation' on Gemini (#10).

Gap

Lowered authority and mixed sentiment when addressing the 'Dedicated Competitive Intelligence Analyst' persona.

Opportunity

Displace Crayon and Gong in automation-specific narratives where Klue currently ranks lower in the AI-generated results.

Opportunity

Capitalize on the strong performance of 'battlecard templates' to capture the top spot on ChatGPT specifically.

Opportunity

Leverage high visibility in Win-Loss Analysis queries to create a more dominant moat against Salesforce and Gong.

Technical Health

Site Health for AI Visibility

How well Klue's website is optimized for AI agent discovery and comprehension.

87/100

16 passed 4 warnings 1 issues

Audited 2/28/2026

Crawlability96

Can AI bots find your pages?

Technical90

SSL, mobile, doctype basics

On-Page SEO93

Titles, descriptions, headings

Content Quality60

Word count, depth, freshness

Schema Markup85

Structured data for AI comprehension

Social & OG82

Open Graph, Twitter cards

AI Readability60

How well AI can parse your content

Critical Issues

Content is too thin

Expand your content to at least 300-500 words with valuable information.

Warnings

7 render-blocking resources are slowing initial render

Defer non-critical JS with async/defer. Inline critical CSS. Move stylesheets to load asynchronously.

Title is too short (26 characters)

Expand the title to 50-60 characters with descriptive keywords.

Missing Open Graph tags for social sharing

Add og:title, og:description, and og:image meta tags.

Want a full technical audit with AI-specific recommendations?

Run a free visibility scan

Brand Identity

Brand Voice & Style

How AI perceives Klue's communication style and personality

Klue communicates with confident expertise while remaining approachable and action-oriented. The brand uses clever wordplay and spy/intelligence themes (agents, operatives, intel) to make competitive intelligence feel exciting rather than dry. Their tone is professional but not stuffy, data-driven but conversational, and always focused on empowering sales teams to win. They balance authority with accessibility, using clear language that resonates with busy go-to-market professionals.

Core Tone Traits

Confident & Authoritative

Speaks with expertise as the industry leader, backed by data and customer proof points

Action-Oriented & Empowering

Focuses on enabling teams to win, with clear calls-to-action and practical value

Clever & Engaging

Uses spy/intelligence themes and wordplay to make competitive intel exciting and memorable

Professional yet Approachable

Expert-level content delivered in accessible, conversational language

Competitive Landscape

Related Ecosystem

Related products and services that AI mentions in conversations alongside or instead of Klue

Crayon30 mentions

Gong29 mentions

Salesforce27 mentions

Klue26 mentions

Slack23 mentions

HubSpot19 mentions

Chorus14 mentions

SimilarWeb14 mentions

SEMrush13 mentions

Highspot12 mentions

Outreach11 mentions

Source Intelligence

Citations

Sources that AI assistants cite. Getting featured here improves visibility.

Objection handling guide: The 10 steps that turn no into yes

https://www.outreach.io/resources/blog/objection-handling

Referenced in 1 query

Review

Real-Time Sales Objection Handling with AI

https://www.pedowitzgroup.com/real-time-sales-objection-handling-with-ai

Referenced in 1 query

Review

4 Steps to Nail Objection Handling and Help Your Sales Team

https://www.salesloft.com/resources/blog/4-steps-to-help-your-sales-team-nail-objection-handling

Referenced in 1 query

Review

Competitive Objection Handling: How to Fight Against ...

https://www.crayon.co/blog/competitive-objection

Referenced in 1 query

Review

Overcoming Sales Objections with A-R-C - Bloomfire

https://bloomfire.com/blog/overcoming-sales-objections-with-a-r-c/

Referenced in 1 query

Review

Boost Sales with AI: Automate Objection Analysis - Datagrid

https://datagrid.com/blog/how-ai-agents-automate-sales-objection-research

Referenced in 1 query

Review

Best Competitive Intelligence Tools for Sales Teams (2026)

https://salesmotion.io/blog/best-competitive-intelligence-tools-sales

Referenced in 1 query

Review

Best AI Competitor Analysis Tools for Sales Teams (2026)

https://www.autobound.ai/blog/ai-competitor-analysis-tools-for-sales-teams

Referenced in 1 query

Review

Top 10 Tools to Practice Sales Objection Handling

https://www.hyperbound.ai/blog/top-10-tools-to-practice-sales-objection-handling

Referenced in 1 query

Review

Mastering Objection Handling: 12 Techniques That Work - Gong

https://www.gong.io/blog/objection-handling-techniques

Referenced in 1 query

Review

Objection Handling: How to Overcome Objections in Sales - Luster AI

https://www.luster.ai/blog/overcoming-objections-in-sales

Referenced in 1 query

Review

Objection Handling - Clari

https://www.clari.com/objection-handling/

Referenced in 1 query

Review

Content Engineering

Recommended Actions

Diagnose and resolve the Claude visibility gap by updating technical documentation and site structure for Anthropic's crawler.

Being invisible on a major AI platform like Claude allows competitors to own the narrative entirely for users on that ecosystem.

Impact: High

Develop advanced technical content specifically targeting the 'Dedicated CI Analyst' persona to improve the current 6.3 average position.

The analyst is the primary user and internal champion; mixed sentiment and poor positioning here represent a critical conversion hurdle.

Impact: High

Aggressively optimize content for the 'AI-powered automation' query to improve the #10 ranking on Gemini and AI Overviews.

Competitors like Crayon and Gong are currently outperforming Klue on these high-value automation queries which define modern CI tools.

Impact: Medium

Standardize 'win-loss' messaging across all platforms to move from mixed to positive sentiment in AI Overviews.

Klue has strong visibility in win-loss queries, but inconsistent sentiment prevents it from becoming the clear-cut recommendation.

Impact: Medium

Is this your business? We can help you improve your AI visibility.

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Backing

Investors

Craft Ventures

Data generated by Pendium.ai AI visibility scanning. Last scanned February 28, 2026.

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