What does "AI visibility" mean for my business?

When someone asks ChatGPT, Claude, or Gemini "what is the best..." or "where can I find...", AI gives specific recommendations. AI visibility is a measure of how often — and how positively — these AI platforms mention your business. It's the new version of being on the first page of Google, except now there are no pages — just one answer.

Which AI platforms do you monitor?

Pendium monitors ChatGPT, Claude, Gemini, Grok, Perplexity, DeepSeek, and Google AI Overviews — seven major AI platforms that consumers use to research local services. We run real queries that your customers actually ask and analyze the responses for mentions of your business, competitors, and industry topics.

How does Pendium improve my visibility?

Three ways. First, we identify the exact queries and topics where you're invisible. Second, we generate AI-optimized content — articles, guides, social posts — designed to help AI agents understand your business and recommend your services to the right people. Third, we continuously monitor to track improvement and find new opportunities. Most clients see measurable improvement within 60 days.

How long until I see results?

You'll get your first visibility report within minutes of signing up. Actual visibility improvement varies, but our clients typically see a 47% average improvement within 60 days. Some see results faster — it depends on your current online presence and how competitive your local market is.

Do I need to be technical to use this?

Not at all. Enter your website URL and Pendium handles everything: scanning AI platforms, analyzing your visibility, generating content, and tracking improvement. The dashboard is designed for business owners, not engineers. If you can check your email, you can use Pendium.

What makes this different from SEO?

Traditional SEO optimizes for Google's search rankings — blue links on a results page. AI visibility is different: AI doesn't show links, it gives direct answers. Even if you rank #1 on Google, ChatGPT might recommend a competitor. Pendium optimizes for the new paradigm — making sure AI platforms know about, trust, and recommend your business.

Pricing

Get a demo

Spekit

Visibility59

Vibe100

Businesses/Software/Spekit

AI Visibility & Sentiment

Spekit

Spekit is a modern AI-powered sales enablement platform that unifies sales content and learning to enable reps in their flow of work. Their flagship product, AI Sidekick, serves as a Just-in-Time Sales Assistant that surfaces contextual answers, content, and training exactly when and where sales reps need it.

Active Monitoring

spekit.com

Software Startups

AI Visibility Score

59/100

Moderate

Sentiment Score

100/100

Score by Priority

How often this business is recommended to users across different types of conversations — from direct product queries to broader open-ended conversations where AI could recommend this company's products and services

core

adjacent

aspirational

AI Perception

Key Takeaways

How AI platforms collectively perceive and describe Spekit today.

Spekit has established itself as the authoritative leader in just-in-time sales onboarding, frequently capturing the #1 position across Claude and Gemini for rep productivity queries. However, a significant disconnect exists between its technical capabilities and its visibility as a broader 'AI Sidekick,' where legacy competitors like Salesforce and Highspot currently dominate the narrative.

Working in your favor

Secured multiple #1 rankings on ChatGPT, Claude, and Gemini for queries related to accelerating sales rep ramp time and product updates.

Exceptionally high resonance with the Strategic Enterprise Enablement Executive and Data-Driven RevOps Architect personas, both seeing an 83% mention rate.

Dominant performance in Claude with an average position of 1.5, indicating high-quality documentation that the model finds highly credible.

Gaps to close

Visibility on Google AI Overviews is significantly lower (33%) than on LLM platforms, representing a major missed opportunity in organic AI-driven search.

Completely absent from 'Collaborative Selling' queries, allowing competitors to own the conversation around sales-buyer interaction.

Underperforming in 'AI sidekick' and 'contextual assistant' categories despite these being core product functionalities.

Opportunities

Capitalize on existing high sentiment in Claude to anchor the brand as the primary 'Contextual Assistant' for RevOps workflows.

Target the 'Rapid-Growth Sales Manager' persona, which currently lags behind RevOps visibility, by focusing content on team-level execution rather than just high-level strategy.

Bridge the gap into the 'Sales Tech Stack Modernization' category where the brand is currently mentioned but ranks poorly (avg pos 17 in ChatGPT).

Highest-Impact Actions

Execute an AI Overview (AIO) Optimization sprint focused on structured definitions.

With only 33% visibility in AI Overviews compared to 75% in Gemini, Spekit is losing ground in the new Google search experience where competitors like Highspot are more prominent.

Aggressively target 'AI Sidekick' and 'Contextual Assistant' terminology in technical blogs and product pages.

Spekit was missed entirely in specific queries for these terms despite them being core to the product's value proposition.

Develop comparative content targeting the 'Modernizing Sales Tech Stack' query set.

Spekit is currently mentioned at the bottom of these lists (Pos #17 on ChatGPT); moving into the top 5 would position it as a necessary part of the modern enterprise stack.

Value Proposition

Just-in-Time Enablement that delivers AI-powered answers, content, and training directly in the rep's workflow, eliminating context-switching and enabling faster selling with measurable ROI.

Overview

Mission

Building the future of enablement by equipping GTM teams with AI-powered answers, content, and training in the moment reps need them most.

Products & Services

AI Sidekick - contextual sales assistantDeal Rooms - collaborative selling spacesSales Content ManagementKnowledge Checks & TrainingAnalytics & Insights Dashboard

Current State

Visibility Landscape

A high-level view of how Spekit performs across AI platforms, broken down by strategic priority level — from core brand queries to growth opportunities.

	ChatGPT	Claude	Gemini	AI Overviews
Reputation1q Brand recognition & direct queries	97	97	97	97
“What do you know about Spekit? What do they do and what's their reputation?”	#1	#1	#1	#1
Core3q Product/service category queries	74	74	87	59
“recommend some ai sidekick or contextual assistant tools that help sales teams find answers in real-time”	#17	#1	#4	No
“who are the most trusted players in the sales enablement software space right now”	#7	No	#8	#10
“what tools help sales reps learn new product updates while they're actually working in Salesforce or LinkedIn, specific brands please”	#2	#1	#1	#2
Growth Areas2q Adjacent, aspirational & visionary	62	62	97	0
“how to speed up sales rep ramp time without making them sit through weeks of boring training videos”	#1	#1	#1	No
“how to improve collaboration between sales teams and buyers during a complex deal, any specific tools for digital sales rooms?”	No	No	#1	No

“What do you know about Spekit? What do they do and what's their reputation?”

“recommend some ai sidekick or contextual assistant tools that help sales teams find answers in real-time”

#17

“who are the most trusted players in the sales enablement software space right now”

#10

“what tools help sales reps learn new product updates while they're actually working in Salesforce or LinkedIn, specific brands please”

“how to speed up sales rep ramp time without making them sit through weeks of boring training videos”

“how to improve collaboration between sales teams and buyers during a complex deal, any specific tools for digital sales rooms?”

Competitive Landscape

Salesforce

32 mentions

Spekit

27 mentions

Highspot

26 mentions

Seismic

26 mentions

Gong

24 mentions

Guru

23 mentions

Slack

23 mentions

Outreach

22 mentions

MindTickle

16 mentions

Allego

14 mentions

SalesLoft

13 mentions

Analysis

Insights & Recommended Actions

What's working, what's not, and specific steps to improve Spekit's AI visibility.

Key Findings

Strength

Secured multiple #1 rankings on ChatGPT, Claude, and Gemini for queries related to accelerating sales rep ramp time and product updates.

Strength

Exceptionally high resonance with the Strategic Enterprise Enablement Executive and Data-Driven RevOps Architect personas, both seeing an 83% mention rate.

Strength

Dominant performance in Claude with an average position of 1.5, indicating high-quality documentation that the model finds highly credible.

Recommended Actions

Execute an AI Overview (AIO) Optimization sprint focused on structured definitions.

With only 33% visibility in AI Overviews compared to 75% in Gemini, Spekit is losing ground in the new Google search experience where competitors like Highspot are more prominent.

Aggressively target 'AI Sidekick' and 'Contextual Assistant' terminology in technical blogs and product pages.

Spekit was missed entirely in specific queries for these terms despite them being core to the product's value proposition.

Develop comparative content targeting the 'Modernizing Sales Tech Stack' query set.

Spekit is currently mentioned at the bottom of these lists (Pos #17 on ChatGPT); moving into the top 5 would position it as a necessary part of the modern enterprise stack.

Programmatic Testing

Sample Conversations

We programmatically analyze questions that real customers are asking to AI agents and chatbots, extract brand mentions and sentiment, analyze every response, and synthesize the data into an action plan to increase AI visibility.

ChatGPT

Claude

Gemini

AI Overviews

Accelerating Sales Onboarding And Productivity(2 queries)

“how to speed up sales rep ramp time without making them sit through weeks of boring training videos”

2/4 platforms mentioned

Adjacent

ChatGPT

1.Gong

2.Chorus.ai

3.SalesLoft

4.Outreach

5.Highspot

11.Spekit

+15 more

Claude

1.Lessonly

2.Northpass

3.Docebo

4.Gong

5.Salesforce Einstein

+3 more

Gemini

1.Mindtickle

2.Highspot

3.Gong

4.Chorus

5.ZoomInfo

11.Spekit

+13 more

AI Overviews

1.Distribution Strategy Group

2.Avoma

3.AskElephant

4.Winning by Design

5.Allego

+4 more

“what tools help sales reps learn new product updates while they're actually working in Salesforce or LinkedIn, specific brands please”

4/4 platforms mentioned

Core

The Strategic Enterprise Enablement Executive · VP of Sales Enablement

ChatGPT

1.Salesforce

2.Spekit

3.Guru

4.Whatfix

5.WalkMe

+7 more

Claude

1.Spekit

2.Salesforce

3.Gmail

4.Highspot

5.Seismic

+3 more

Gemini

1.Salesforce

2.Spekit

3.WalkMe

4.Gartner

5.Whatfix

+6 more

AI Overviews

1.Salesforce

2.Spekit

3.Highspot

4.Revenue.io

5.Seismic

+5 more

Source Intelligence

Citations

The sources AI platforms cite when recommending this brand. Pendium reverse-engineers what's already proven to be catnip to AI agents, then engineers content that fills gaps and helps agents do their job — which means more citations for you.

10 Best AI Sales Assistants On The Market [2026] - Warmly AI

warmly.ai

Spekit

Key Takeaways

Visibility Landscape

Insights & Recommended Actions

Sample Conversations

Citations

Brand Voice & Style

Investors

Engineer content that makes AI agents recommend you

Explore Software

Start gettingrecommended by AI.

Frequently asked questions

Spekit

Key Takeaways

Visibility Landscape

Insights & Recommended Actions

Sample Conversations

Citations

Brand Voice & Style

Investors

Engineer content that makes AI agents recommend you

Explore Software

Start gettingrecommended by AI.

Frequently asked questions

Start getting
recommended by AI.

Start getting
recommended by AI.